Chapter 722: Enlighten the Staff

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Hou Wen has been receiving feedback from his subordinates, and he is also very anxious when he looks at the remarks on Weibo that continue to smear the company.

These brutes are really hateful, and they have no work ethic at all!

I have thought of countless ways and trusted countless people, but Weibo's attitude is still very tough, that is, to let these posts exist.

Finally, Hou Wen sat down in his chair with some collapse.

It's nine o'clock at the moment, but their department is still brightly lit. Watching netizens continue to criticize Xiulan Group and Yuehaicun Company, I knew in my heart that this time the company would face the biggest blow in history. In such a situation, even if he thinks he is very capable, he does not have the slightest confidence to save the company's reputation.

The responsibility of my job is to maintain the company's image and even expand the company's influence. Now that this devastating blow has happened, he is ready to be fired.

Taking a deep breath, Hou Wen still decided to talk to the boss.

Jingle Bell –

Lin Xiangxue, who was walking on the beach with Xu Fang, suddenly rang her mobile phone. Looking at the caller ID, Lin Xiangxue smiled lightly: "It's Hou Wen." ”

"After asking what is the matter, I feel that Tianlong Enterprise has begun to attack us again. Xu Fang said lightly.

Lin Xiangxue answered and asked calmly, "Xiaohou, what's the matter so late?"

"Mr. Lin, I'm really sorry this time. As soon as the phone rang, Xiao Hou's apologetic voice came.

"What's wrong?" Lin Xiangxue asked in surprise.

"Tianlong began to attack us, smearing the image of our company on Weibo, from the catering industry to the automotive industry. not only used the advantages of their platform to operate in the dark, maliciously pinned posts, but also hired a water army to lead the rhythm. What's more, the stars in their entertainment companies have also begun to criticize our company, and the double attack of star effect and public opinion has a devastating blow to the image of our company. It's only the first day, and they'll definitely continue to make moves in the next few days. I can't stop their smearing, I'm afraid you'll have to find someone more capable soon. Hou Wen's tone was a little bitter.

Lin Xiangxue was stunned when she heard this, although she had long expected that Tianlong Enterprise would make such a move, she did not expect the other party to be so strong on the first day.

She quickly thought about how to stabilize him, but she couldn't think of anything she could do about it.

Looking at Lin Xiangxue's anxious appearance, Xu Fang smiled slightly, stretched out his hand and said, "Give me the phone." ”

Lin Xiangxue did not slack off, and quickly handed over the phone.

"Hey, I'm Xu Fang. Xu Fangwen said.

Hou Wen over there was stunned when he heard this, and after Xu Fang disappeared, Lin Xiangxue stopped the expansion of the company, but integrated Xiulan Group and Yuehaicun Group together, and he only joined the group later, responsible for the publicity and promotion of all enterprises.

Although he had never seen Xu Fang, he had actually heard Xu Fang's name. The legendary story of Mr. Xu is often circulated in the company, and he has not seen Xu Fang for a long time.

Hearing Xu Fang's introduction at this moment, he immediately reacted after a short period of stunnedness, and hurriedly said: "Mr. Xu, just call me Xiaohou." ”

Xu Fang snorted and said gently: "Xiaohou, this time Tianlong Enterprise targeted our group, this is a corporate behavior, and it has nothing to do with you personally. Since they are determined to engage us, they will definitely use all the resources they can use to target us, so their stars will lead the rhythm, and their remarks on the platform to smear us, they will only promote it, not delete it. Today is only the first day, and in the future, they will continue to attack us with the resources at hand, and even pay others to attack us......"

"Yes, they attacked too hard. Hou Wenchang sighed.

Xu Fang smiled slightly, and said confidently: "It sounds terrifying, but have you thought about it, these are the tricks they can use." After these things are done, our company's business will be reduced by up to 60%, and judging from the current development situation, such losses are not enough for us to go out of business, at most we will not make a penny. But we haven't hit back yet. ”

After a pause, Xu Fang continued: "Your department's responsibility is to expand the company's influence and maintain the corporate image together with the public relations department. Now that our company has been attacked by others, what you have to do is to explain the reason to people and redress their grievances! There is not only one microblog in China, but also many media, social media, and news platforms, and these are the places where we explain. As long as we are not wrong, you keep declaring, there will always be people who distinguish between right and wrong will eliminate misunderstandings about us, which can reduce a lot of losses for our company. ”

Hearing Xu Fang's analysis, Hou Wen lost his previous panic, gradually calmed down, and took a deep breath before admiring: "Mr. Xu really woke me up, I was completely confused by them." But even so, it still has a great impact on our company. ”

Xu Fang smiled: "You can do the work you have to do here, and leave the rest to the company." Believe me, the end result must be a win for our company. ”

seems to be infected by Xu Fang's self-confidence, and Hou Wen has a lot of confidence in the company. Thinking of this, he was inexplicably relieved, and he also regained his previous motivation, and said excitedly: "Okay, don't worry, Mr. Xu, I won't drop the chain here." ”

"Well, by the way, I'll tell you the reason why Tianlong Enterprise is targeting us. At a private auction, Ji Feiming, the boss of Tianlong Enterprises, competed with me for an auction item, but because the financial resources could not keep up, he threatened me to stop bidding. The principle of the auction is that the highest bidder wins, and in the end the thing is in my hands...... Everything now is his private revenge. ”

Xu Fang carefully explained the reason, and finally explained: "The current media likes gossip, and this kind of exciting news can also attract people's attention." You operate it well, and strive to let everyone in Huaxia know that Ji Feiming doesn't have much money, so he is angry and uses the company's rights to attack us. After everyone knows this reason, you will cooperate with the public relations team to wash away the slander of our company. At that time, the company will also have other actions to fight back, all in all, it will definitely not make them feel better!"

"Okay, Mr. Xu, for such a reason, my work here will progress better. But it's a little late today, and I'll wait until tomorrow to spread the news on a large scale. Hou Wen said immediately.

Xu Fang didn't have any opinion on this, and said with a smile: "Thank you for your hard work, feel free to contact me if you have any questions." ”

"Okay, okay. ”

After hanging up the phone, Hou Wen, who was still sad and bleak in the company, immediately felt like a chicken.

Originally, he was dizzy about the onslaught of Tianlong Enterprise, thinking that the sky was about to fall, but Xu Fang gave him the direction of his work progress in a few words, which Mr. Xu was really not as simple as the rumors!

Although they haven't met yet, Hou Wen has already incorporated Xu Fang into the ranks of idols.

On the beach here in Shangyuan Community, Lin Xiangxue listened to Xu Fang's words, her beautiful eyes were also full of appreciation, and she smiled elegantly: "You are so amazing." ”

"That's a must. Hearing Lin Xiangxue's compliment, Xu Fang accepted it very stinkyly.

"Say you're fat, you're still panting. Lin Xiangxue rolled her eyes, turned around to face the sea, stretched her waist and said, "It's good that you're back, you don't need me to worry about anything, Xu Fang, don't leave me in the future." ”

Xu Fang stood behind Lin Xiangxue, hugged Lin Xiangxue from behind, rubbed his face on Lin Xiangxue's hair before saying softly: "Such a good daughter-in-law, how can I be willing to leave you." ”

Listening to Xu Fang's sweet words, Lin Xiangxue's delicate face also showed a smile.

Xu Fang, it's good to have you.

……

The next day, Tianlong Enterprise continued to start a new round of attacks.

In addition to Xiulan Hot Pot and Yuehaicun Automobile, their targets have turned to other industries of Xiulan Group, and their methods are also more sophisticated. In the tone of various experts, he began to open his eyes and say nonsense, criticizing Xiulan Group for how to hack customers' money.

Weibo's users are huge, and under their painstaking efforts to smear Weibo, Weibo has won a huge victory in the battle with the Xiulan Group.

Today, judging from the feedback, the business of Xiulan hot pot has shrunk by half compared with before. The orders of Yuehaicun Automobile also directly showed a cliff-like plummet.

Puhai City, the headquarters of Tianlong Enterprise is here.

On the top floor of the Tianlong Building, Ji Feiming stood next to a floor-to-ceiling window, holding a wine glass full of champagne in his hand, and had a bird's-eye view of the bustling city.

Thinking about the data he had just seen from his subordinates, Ji Feiming showed a cruel smile on his face: "Boy, let you play tricks with me, I hope you don't regret your unsightly behavior." At the same time, Lao Tzu also hopes that you can get acquainted with each other, and obediently send that bead back, I really look forward to your low begging for me. ”

……

At the same time, in Qingyun City, a building, Hou Wen also asked people to write a public relations draft.

Naturally, the media under Tianlong Enterprise can't be contacted, but Hou Wen, as the head of the marketing department, knows a lot of people. Finding the contact information of the person in charge of Penguin News on the chat software, Hou Wen quickly typed a sentence: "Is Mr. Zhang here?"

Zhang Xiaohua saw Hou Wen's message and replied with a smile.

Hou Wen saw Zhang Xiaohua online, and quickly typed and asked: Mr. Zhang, are you interested in reporting the reason for Tianlong Enterprise's attack on Xiulan Group?

Zhang Xiaohua on the other side of the computer couldn't help but jump when she saw the message sent by Hou Wen.

Whether it is Tianlong Enterprise or Xiulan Group, they are very well-known companies. Especially Mr. Xu of Xiulan Group, who only created a big event of "100 million yuan bonus" two days ago, and now he is involved in Xiulan Group, and he can gain a wave of popularity.

News is about timeliness. They can seize the lead and be the first to publicize the news, which will naturally attract more users to come. This explosive news can undoubtedly do that. She understood what Hou Wen meant, and Hou Wen was the first to find her, undoubtedly because he took a fancy to the influence of Penguin News, and used an explosive news to exchange it for a vigorous promotion.

The news that is already worth promoting naturally has no reason to give up.

didn't wait for her to reply, but saw Hou Wen call again: "I'll send you the publicity fee later." ”

Seeing Hou Wen's words, Zhang Xiaohua showed a smile on her face, the publicity fee sounded like it was for the company, but it was actually a red envelope for her personal. Who is unhappy about this kind of good thing of having news and making money?