Chapter 210: Crazy Advertising Competition
After Yang Zhi and Feng Wenfei arrived at the company, they found that there were already many people waiting.
Not only are there many fresh faces, but even the CEOs and heads of the three companies of Love Jewelry, Comfortable Bedding, and Trendy Underwear are there.
They have already tasted the sweetness of Yang Zhi's advertisement, so this time they want to renew the advertisement.
For advertisers, of course, Yang Zhi does not refuse to come, and in the end, it is not the highest bidder?
As soon as everyone saw Yang Zhi coming in, they immediately greeted each other:
"Mr. Yang!"
"Yang is always good!"
“……”
Yang Zhi looked at the dozens of people in the hall, as well as the busy Nine O'Clock Band, Wang Geng, Chen Ye and everyone, and even Jiang Hao was busy greeting everyone.
He also sighed: on the one hand, the place is too small, and on the other hand, there are really not many staff!
Even if there is a meeting now, there is no such a large conference room, and it seems that the matter of making money is on the agenda.
Advertising costs alone are not the answer.
Even if it is tens of millions a month, it is not enough for him to buy a commercial building or something in a short time.
His eyes are naturally on the release of records, concerts, and film and television works.
However, filming TV is not something that can be done in a short period of time, you can only do it step by step, and you can't eat a fat person in one bite.
At this time, Ya Jing immediately walked up to him and said, "Mr. Yang, where do you see to talk? Why don't we all go out?"
Mr. Yang did not rush to arrange, but said to Yajing:
"You come here, what should your brother do? There is no need to rush about work. ”
Ya Jing was moved in her heart, and hurriedly said:
"Mr. Yang, rest assured, I brought my younger brother, and Sister Li Hua helped take care of it, no problem. ”
"Okay, you take care of your brother more, and the rest of you can go to the conference room of the Luoxia Hotel with me to talk." ”
After Mr. Yang finished speaking, he looked at the rest of the people, and the advertisers immediately nodded in agreement, all of which said they had no opinion.....
Nonsense, who dares to have an opinion?
Even if Yang Zhi said that he would talk on the street, everyone despised it in their hearts at most, and they didn't dare to show it.
Yang Zhi is the person who has the resources, and if he wants to obtain the resources, of course he must perform well.
Nowadays, although Yang Zhi's live broadcast website is still a little unworthy of its name, there are not many live programs, all supported by his weekly national live broadcast.
But it is undeniable that the entertainment live broadcast website has become the largest live broadcast website in China.
Zhou Wenbo, Wang Xiaobao, and even Wang Geng and Shenhuang Legend have opened anchor accounts, and they will broadcast live for a while when they are free to help Yang Zhi gain popularity.
Let's just say that Wang Xiaobao and the three of them, now that Yang Zhi's website is popular, they finally have some decent reward income, and they no longer only receive rotten eggs.
Basically, everyone has a car, and even if they come by plane, they can take the rest of the people's cars.
Everyone is a businessman, and although advertising is a competitive relationship, it does not prevent everyone from getting closer to each other, so those who have a car are willing to take the rest of the people together.
A group of people soon arrived at the Luoxia Hotel, chartered a conference room, and began to discuss the new issue of live advertising.
You must know that Yang Zhi can choose up to three live ads, and the rest can only advertise on websites.
He couldn't figure out what these advertisers were doing so aggressively.
But soon he knew, and saw a middle-aged man with a big belly just sit down, so he couldn't wait to stand up and say:
"Mr. Yang, I won't fight with the rest of the people for this live broadcast advertisement.
I came to you this time to hear your secretary Yajing say: What you wrote is not going to be authorized to other people, you want to shoot it yourself?
If it's true, I'm willing to sponsor 10 million, as long as we advertise our company. ”
As soon as his voice fell, several people nodded in agreement, all of whom came to sponsor the movie.
Yang Zhi thought for a while and said, "The sponsor, let's talk about it later, since we're here, let's talk about advertising first."
As you know, because of the above requirements, product placement cannot be as casual as the first two issues.
So I put out a reserve price, five million per issue, and the one with the highest price will get it. ”
As soon as his voice fell, the person in charge of the deep love jewelry took the initiative to say:
"When I came, our boss said that we must win a live advertising space.
And I won't sell it anymore, our bottom line is 10 million per issue, if you bid high, we can only regret to quit. ”
The rest of the people gasped when they heard it, and it was worthy of making jewelry, that is, generous.
The weekly advertisement actually bid 10 million!
Who else is bidding? I am afraid that there should be none.....
"I, Baima Automobile Company, issued 12 million one issue, and first came to four issues of advertising. ”
There is really someone who bids higher, and it is Yang Zhi's old acquaintance --- Wu Bin.
Just when everyone thought that there was no one with a higher bid, suddenly someone shouted:
"My Maoye Liquor Industry bid 15 million for one phase, and I will come to the fourth phase first!"
As soon as the words fell, it immediately caused an exclamation!
The people of Maoye Liquor Industry actually came! This is the No. 1 liquor group in China!
Moreover, the share price of Maoye Liquor has always been the most high-priced stock in Huaguo, with a market value of tens of billions!
It is not only the best wine in China, but also in the whole world!
Therefore, everyone understands that Maoye Liquor can spend 60 million yuan a month to advertise.
But before everyone was surprised, they heard the young person in charge of Maoye Liquor and said with a smile:
"In addition, our Maoye Liquor Group also sponsored 40 million yuan to shoot TV for Mr. Yang.
Whether it's TV or movies, we don't have a problem. We don't even care how many ads are implanted inside.
Our boss said that the main thing is to make friends with Mr. Yang, and I hope that if Mr. Yang has the opportunity, we will show our domestic wine more and make it more famous in the world. ”
When the rest of the company heard this, they immediately looked at the young man with admiration.
However, only a strong company like Maoye Liquor has the confidence to come up with a dozen dozen advertisements and 'make friends'.
Yang Zhi smiled and said, "Then thank you! But don't worry, no matter who sponsors my film and television shooting, I will try not to let you lose money!"
The rest of the people listened with a wide eye, and they all felt that there would be no more live ads with higher bids.
But there seem to be too many powerful companies today, not only powerful large companies such as Baima Automobile and Maoye Liquor are asking for prices, but soon there is a third company asking for prices:
"My old mother also invested 100 million! Each issue of live broadcast advertising is 15 million to four issues, and the rest is sponsored by Mr. Yang for film and television shooting!"
Everyone was in an uproar and immediately looked at the middle-aged man who spoke.
Some people have already recognized this middle-aged man ---- the contemporary head of the old Yu Ma: Mr. Yu!
His mother is the founder of Lao Yuma, a legendary company that has become well-known throughout China and even the world with its seasonings!
The middle-aged man smiled and said: "Don't be surprised, although our old Yuma brand can't compete with the previous two, it also has assets of nearly 10 billion.
Now that I'm a family member, it feels like our company is stuck in a bottleneck.
I hope that with the help of Mr. Yang's product placement and film and television advertising, this bottleneck will be opened.
If we can let people abroad know our old Yu Ma condiment, then my 100 million dollars will be worth it!"
Everyone nodded in agreement, but Yang Zhi's movies and TV were not broadcast after all, which can be regarded as a big gamble.
I have to say that this is really bold in doing things.........