The music of "My Heart is Eternal" and the singing voice of Liu Xia are still wafting in the hall.

Backstage, Jiang Lun didn't have time to appreciate the next excitement, and hurriedly got up and left the Great Hall.

He also has a very important thing today, that is, he has contact with Ke Yunteng and people from Jiangsu and Zhejiang Satellite TV to exchange new programs.

In the past four days, Jiang Lun didn't go out of the door, so he stayed at home to write documents, at first he just wanted to deal with Ke Yunteng's favors, after all, he also made a lot of efforts to promote "Sing", but in the process of writing, Jiang Lun became more and more addicted, which led him to decide to follow up on the matter personally.

From planning to recording, to the start of a show, it may take a year, or even longer.

Especially in terms of planning, it's not a one-person business, it's a team business.

Like Mango Channel's "Super Idol", the planning alone took more than a year, and the recording and post-production took nearly half a year to complete.

But Jiang Lun's existence is like a plug-in for the entertainment industry, and what he wants to bring to you this time is "The Voice of China".

This is an extremely mature variety show in another world!

It's a good thing for a show to be mature, but maturity also has drawbacks, that is, it can be cheating.

However, the "fraud" of "The Voice of China" is blatant and has been there from the beginning, but it is what the audience likes to see.

Why?

Because from the very beginning, "The Voice" did not follow the grassroots selection method of previous drafts in the selection of students.

In this environment, the program team invited many players who have won high popularity in other competitions, stars who have debuted but have not been valued by the company, and even those who have participated in seven or eight drafts.

First of all, it is guaranteed that they can pass the landing audition, and some even do not participate in the audition at all, and directly enter the home stadium to accept the tutor's choice.

And when they go on stage, they have a guarantee of strength, and it also makes the audience feel that "this show is very professional" when they listen to them sing.

Coupled with the swivel chair that listens to the voice first and then looks at the face, many viewers naturally bring in an emotion - "So that they won't eliminate the contestants because they don't look like stars!" "This is really fair!"

This sense of anticipation and tension is much more "green" and "healthy" to the public than letting the mentor see the face of the contestant as soon as he comes up and listening to him sing after the first image.

In addition, there is crying miserably.

Other talent shows also cried miserably, but it was always in the PK process of asking for votes, and the contestants began to cry miserably in order to advance and the program team to win the ratings.

One of the most miserable programs in the world is "China's Got Talent", which has also created many precedents and designed many routines.

"The Voice of China" can be said to have learned very valuable experience in this show, and the crying of the contestants is no longer before PK, but after being selected by the mentor, which means that the contestants on the stage have successfully entered the mentor team.

At this time, crying miserably will make the audience have an illusion - "Look at others, they are so good and miserable, what qualifications do I have not to work hard?"

Every player who cries miserably is not a very obvious sensational storyteller, but a very subtle routine.

One of the biggest routines is to play the sign of "inspirational and dream", always showing a pair: for the music dream, no matter how tired and bitter I am in real life, I also want to laugh and go on on this stage.

Of course, this must be the design of the program team, because "The Voice" is positioned as a "large-scale inspirational music review show", not a simple talent show.

As a successful variety show, it needs to have the following factors: news perspective, humanistic feelings, public welfare appeals, variety show packaging and marketing thinking.

"The Voice" can be said to have done it all, and the program has always been around the positioning of "large-scale inspirational music review program" to create topics, focusing on humanistic feelings, focusing on music majors, and Internet marketing, so that it has become a phenomenal variety show and has achieved great success.

When Jiang Lun arrived and took off, Ke Yunteng and the person in charge of Jiangsu and Zhejiang Satellite TV had been waiting for a long time.

As soon as they met, Jiang Lun stretched out his hand apologetically, "I'm sorry, I've kept you waiting!"

"It's okay, Liu Xiayu's new album is released today, everyone knows that you are busy!"

Ke Yunteng smiled and introduced the person in charge of Jiangsu and Zhejiang Satellite TV to Jiang Lun, "This is Mr. Tang Jiuxin, director of the program production center of Jiangsu and Zhejiang Satellite TV, vice chairman and general manager of Jiangsu and Zhejiang Superstar Culture Communication Company." ”

"Hello Mr. Tang!" Jiang Lun stretched out his hand and stepped forward.

Tang Jiuxin also shook hands with him very elegantly, "Hello Mr. Jiang, I have heard Mr. Jiang's name for a long time, and I finally saw it today, and it is really a generation of talents." ”

"Mr. Tang has won the prize!"

Jiang Lun smiled, this person spoke in a crepe manner, and he felt like an old-school gentleman, I don't know if he can accept this plan.

The three of them took their seats in the office, and the others cleared out.

As soon as he sat down, Ke Yunteng said, "Xiao Jiang, I mentioned to you before, Jiangsu and Zhejiang Satellite TV applied for a talent show license for singing programs this year, so I plan to produce a talent show, and carve up the market with other stations' drafts, Tengfei Video is naturally one of the partners, I recommended you "Sing" to Mr. Tang, if you are willing to participate, we can make it together and share this cake together." ”

"Since I am willing to come, it means that I am willing to participate, and now I just want to talk about program planning!"

Jiang Lun said and looked at Tang Jiuxin, "Mr. Tang, do you have any plans in the station now?"

Tang Jiuxin smiled bitterly, "Draft, the model is rotten on other stations, of course we want to do something different, at present, we have collected a lot of plans, and they are all improved on the basis of others, but in this case, the competitiveness will be weakened, I also talked to Mr. Ke just now, and now I can come up with some new ideas and new ideas, I'm afraid only Mr. Jiang is the only one." ”

"Hehe, you've lifted me!"

Jiang Lun smiled, "I don't know if the program team has raised it now?"

"People can be drawn out at any time, and as long as the program is approved and filed, we can start doing it immediately. ”

Tang Jiuxin said, "But now it's just about program planning, don't hide it, I watched "I want to sing with you" before, this kind of creativity of combining online new media and TV media is very good, if our draft can also be carried out on this basis, it will definitely open up a new pattern in the variety show market." ”

Jiang Lun nodded and said, "Mr. Tang, I have a production plan for the new show here, why don't you and Mr. Ke take a look first." ”

His previous chats were all a temptation of Tang Jiuxin.

See if he is a hard-core or a middle-of-the-roader, which is closely related to how much copyright he can get.

Now it seems that Tang Jiuxin is still relatively modest, and he actually wants to play the draft on the basis of "I want to Sing with You", which is too conservative.

Jiang Lun's planning draft has more than 100 pages, of which only a dozen pages are written by himself, and the rest are directly used in other world copywriting.

When he first got the second-hand book last year, he downloaded a file package called "Detailed Explanation of the Production of the "Voice" Program" on the cloud disk connection given by a forum in another world.

There are all kinds of program materials, planning drafts, pre-production plans for the early and late stages, and even stage design pictures.

Originally, Jiang Lun didn't leave a message about this thing, but after a few glances, he threw it into the hard drive, and even thought about deleting it at one point.

After all, 2G files take up a small space, but they are not small.

I didn't expect that one day he would be able to use it.

What Ke Yunteng and Tang Jiuxin are showing now is only a few pages, which is the outline of the program he summarized, and many things have not been written in detail.

But he wrote out the key points, but if he left him, even if others made it, it would be a four-way difference.

Especially in terms of stage art, including the design of the swivel chair, the design of the stage, the lighting design, and the design of the auditorium, they are all pictures, which he didn't plan to take out at all, and wrote them all down in his mind.

In addition, the music in the program, such as "Voice-of-China" and "Turn Sound", are indispensable classics.

"The Voice of China?"

Seeing this name, Tang Jiuxin's eyes lit up, "This name is too loud!"

Jiang Lun smiled indifferently, "If we want to do it, we will make it bigger, and we will be the best and biggest draft in China." ”

"Yes!"

Tang Jiuxin continued to look down, and couldn't help but smile, "Professional team?haha, Mr. Jiang, don't worry, the production level of our Jiangsu and Zhejiang Satellite TV is absolutely professional, coupled with the participation of you and Mr. Ke, we can be called the most professional team in the country." ”

Jiang Lun smiled and said: "Mr. Tang, the professional team I am talking about here is not only the behind-the-scenes production team, but all the teams before and after the entire show, which must be of the highest professional level." ”

"What do you mean?"

Tang Jiuxin was also blinded by Jiang Lun, their production team of Jiangsu and Zhejiang Satellite TV is not the first and second, but what does all the teams before and after this mean?

Is there anything else besides the production team?

Jiang Lun cleared his throat and said seriously: "First of all, we are a music talent show, naturally we must have the most professional music team, this is the most important, including the on-site sound equipment, band members must be the top, and the budget here is also the heaviest." ”

"Oh!

Tang Jiuxin has been in contact with many musicians, and when he talks about music program cooperation with them, the first thing he mentions is music, including audio equipment and musicians, which they attach the most importance to.

Jiang Lun continued: "Then there is the on-site photography team, director team, stage team, and choreographer team. These four teams want to find the best within Jiangsu and Zhejiang Satellite TV, including the top members of Tengfei Satellite TV, and they also want to join. ”

"No problem!" Tang Jiuxin said.

"I'm fine!" Ke Yunteng agreed.

"I won't talk about the post-production team, it's the same as the request just now, this Mr. Tang should be able to solve it, right?"

"Of course I can, the production center is what I say, I will give you what you want!" Tang Jiuxin said, "I can guarantee this." ”

"Hmm!"

Jiang Lun nodded, "Then the rest is the media team, even if it is publicity, the number of people in this team is the largest, and it must be promoted with print media, websites, Weibo, newspapers and other media at the same time." At the same time, it is necessary to hire a strong water army. ”

"Trolls?"

Tang Jiuxin frowned, he had not suffered less from the crimes of the water army, nor did he take care of the water army, originally this new show, hoping to avoid the tearing of the water army, but now it seems that it still has to be used.

"Alas, water can carry a boat, and it can also capsize a boat. The current navy is not easy to control, those navy companies know money, and for the sake of money, they just helped us and then turned back to deal with us. ”

As soon as he heard this, Jiang Lun smiled, "Mr. Tang, that's still the wrong way you are looking for, who is looking for those media companies now?

"Find ...... Ah, can it work?" Tang Jiuxin's eyes widened and he said incredulously.

"Why can't it be?"

Jiang Lun pouted, "Who is standing behind Weibo? They are all foreigners, and the foreigner's company controls most of the shares of Weibo, and also has the right to speak. ”

Ke Yunteng also smiled bitterly, "Yes! Money can make grinding ghosts, and those people on Weibo really only recognize money, and with money, even the government's Ziguang-Pavilion Weibo dares to delete it." ”

"Oh!"

Tang Jiuxin thought about it and couldn't help but smile bitterly, "I'm old, I can't keep up with the times, even if I am a media, I can't grasp the current trend of the Internet!"

Jiang Lun laughed, "Mr. Tang, we are not calling for a water army, but looking for Weibo to promote, cooperate with them, and let him advertise for us." ”

"Ahh

Tang Jiuxin smiled happily, and asked again, "What's the matter with the water army?"

"The water army will find some college students to work part-time, post posts, turn to Weibo, and stir up, anyway, the index of hot searches is controlled by Weibo, and we don't need to let the water army make much effort. ”

Jiang Lun said, "In addition, there is an important team, which is the audience!"

Tang Jiuxin said casually, "Oh! ”

"No!"

Jiang Lun shook his head and said, "I want a professional audience." ”

"Professional audience?"

Not only Tang Jiuxin, but even Ke Yunteng was surprised.

"Yes!"

Jiang Lun said, "Find a group of professional audiences, we can design it like this, arrange the recording venue in the school gymnasium, invite students to be audiences, communicate well with the school, these students can not only receive money, but also have rewards for credits, and they have to receive professional training, in addition, the director who is responsible for on-site scheduling is very important, warm-up, with palms, mobilize the audience's emotions, etc., all depend on him, in this regard, you can find a professional talent, or even invite from other places." ”

"Will this work?"

Tang Jiuxin hesitated, "If that's the case, isn't it too fake?"

"No, no, no!"

Jiang Lun shook his finger, "The excited expressions, surprised expressions, and exaggerated movements of the audience are also one of the contents of this show. ”

Tang Jiuxin was thoughtful, and Ke Yunteng seemed to understand something.

Jiang Lun didn't have time to explain more, but after the show was broadcast, he would know, and he continued: "Okay, there is only one last key point left, and that is the mentor team." ”

"Mentor?"

Tang Jiuxin was even more puzzled, and hurriedly looked at the content about the mentor in the back.

For a long time, the protagonists of talent shows have been called contestants, judges, and judges.

And this is the first time that there is a show where the contestants are called students, and the judges are called mentors.

It doesn't feel like a draft competition, but like an advanced training class.

It is precisely in this way that the team led by each teacher is called a class.

"I have four points for the requirements of the mentor. ”

Jiang Lun stretched out four fingers, "First, he is famous enough! Second, his strength is strong enough! Third, he can make jokes in the show! Fourth, he can act and can cooperate with the program team to complete some requirements!"

[Watch the fifth season of "The Voice of China" tonight...... Oh no, the first season of "China's New Songs", let's watch Dong Chou together!] (To be continued.) )