Something happened to Tesco?

Bai Ningyuan was slightly stunned at first, and his face obviously showed a look of surprise, but then his face sank.

Although in the past, Bai Ningyuan's attitude towards Tesco was more open-minded, and it was best to succeed, even if it failed, there was nothing, but who was going to launch a product and service for the purpose of failure, and since the Spring Festival, Tesco's performance has been quite good, so Bai Ningyuan couldn't help but pour more expectations into Tesco.

But now, something happened.

"What the hell is going on?" Bai Ningyuan was also more concerned at this time, judging from Zhang Yan's performance just now, it is estimated that things are still very troublesome.

"Just now, my subordinates called me and said that someone on Weibo exposed that the imported milk powder purchased from our Tesco mall was fake, and now it has been forwarded and commented on a large number of times, and Weibo is full of doubts about the authenticity of the goods sold in Tesco Mall. Zhang Yan said to Bai Ningyuan concisely.

"Fake?" Bai Ningyuan's brows suddenly furrowed.

I didn't expect that I had just teased too many high-imitation copycat products on Taobao a few days ago, and now there is such a thing on my own platform.

It's about to be March, and it's not long before 315, at this juncture, any news about counterfeiting and shoddy products can stir up the sensitive nerves of the majority of users and netizens, and the same is true for the media, so this Weibo about the sale of counterfeit imported milk powder in Tesco Mall will cause such a sensation.

"Is the milk powder a fake?" Bai Ningyuan took the lead in asking Zhang Yan, which was particularly important.

"Our products are purchased in bulk through formal channels, directly supplied by the manufacturer, all links are being monitored, there will be no such problems, and the subordinates also mentioned in the report that they have conducted a detailed inspection of this order and determined that there is no problem in all links. Zhang Yan said to Bai Ningyuan with a firm face.

After confirming this, Bai Ningyuan couldn't help but breathe a long sigh of relief, and the biggest stone in his heart also fell: "It can't be fake, it can't be fake, as long as there is no problem with our products, then everything is easy to say." ”

"But what we are facing now is that once this public opinion has been formed, no matter what we say, I am afraid that the public will not believe it, and it will affect a considerable number of potential users to a large extent, which is quite detrimental to the development of our platform. Zhang Yan said with a frown.

Of course, Bai Ningyuan also understood what Zhang Yan was worried about, and now it was the eve of 315, and all the media were wide-eyed, in order to catch a few typical reports at this time, and all the merchants were also like big enemies, lest they be caught, at this time, a little thing could become an uproar.

What's more, the lack of credibility has become a problem for the whole society, no matter how much you justify, but the public often does not believe it, they prefer to believe the "conspiracy" in their own speculation.

Conspiracy theories are the derivation of skepticism, and the source of reality is information asymmetry, and the imaginary means of maintaining the conspiracy is usually deception, that is, using and amplifying this asymmetry to make people unable to make rational judgments, and even to doubt the entire real world.

People are naturally suspicious animals, but they think they are very smart, and they feel that "everyone is drunk and I am sober", "only I will not be deceived", so at present, represented by the Internet, it can be said that there are all kinds of rumors.

Even before, Lo International's products have always been known for their reputation and quality, but when things happen, the people will deliberately not see this, and in their eyes, there are only those things that make them feel angry.

At present, Tesco Mall with the previous Spring Festival and Valentine's Day activities, the development can be said to be in full swing, if affected by the fake incident, the upward momentum is likely to die, since then it has been sluggish.

Bai Ningyuan may not care much about the development of Tesco, but for Zhang Yan, Tesco is also her hard work, and it is the responsibility given to her by Bai Ningyuan, and she is unwilling to live up to this trust in her.

"And we just slammed Taobao on the matter of fakes before, as a competitor, now that we have such a thing, it is strange that they do not fall into the well, under their push, I am afraid that this matter will evolve into a big event. Zhang Yan's face was full of worry.

Open guns are easy to dodge, hidden arrows are difficult to prevent, and sometimes, what is more terrifying than public opinion is those invisible black hands.

For this, Bai Ningyuan also thought of it.

The market is so big, it is impossible to allow more people to come to share the cake, so those people on the table, almost all of them are trying their best to use various means to squeeze the people around them out of the cake team, originally, the thriving development of the Tesco platform, the price is to sacrifice the interests of other competitors, and now they have encountered problems on their side, they do not take this opportunity to make waves that is called a strange.

At present, the incident has just begun, and it is estimated that they have not yet exerted their strength, and when they make a big effort, it is estimated that there will be a lot of uproar.

However, Bai Ningyuan is still quite experienced in this kind of thing.

As for public opinion, I then called Tong Weizhi to control the public opinion on Weibo, as for the media, you ask the public relations department to go to public relations as much as possible, and the circle of friends should also pay attention to censorship, and all negative comments on this matter will be blocked by technical means. Bai Ningyuan thought of a way in a short time.

Although the Internet claims to be free, absolute freedom often brings more problems, especially in terms of speech, even if Bai Ningyuan said to the outside world, Lo International's products are open and free, but he knows very well that in the face of such an incident, if the topic is allowed to ferment, it will evolve into an unmanageable end in the end.

Therefore, it is very necessary to carry out the necessary control of the speech that you can control in advance, at least not to let those rumors influence and mislead more uninformed people, and to control the incident within a scope to the greatest extent.

Zhang Yan nodded, what Bai Ningyuan said was basically thought of with her, so the two of them didn't care about discussing anything, but made separate phone calls, and conducted remote command and handling of this matter at the airport......

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