"It's over, brothers, let's get ready to find our own mothers and disperse. It's not that I, Liu Yan, am not righteous, but I'm really desperate. ”

"Youku and Tudou separated the winners and losers so quickly, and all domestic investors were completely uninterested in the third place and subsequent teams, and the capital market was expected to fall too badly. ”

If Liu Yan was sober, he would definitely be embarrassed to say it. No, this can only be put on the table of this tacit quasi-casual meal and wine today, and say it with the strength of wine, so as to give a preventive shot to the brothers who have been struggling until now.

It has been two weeks since Liu Yan went to see Cai Chongxin.

Later, he also met several other investment institutions in the circle that are known for their vision, but none of them asked for money, and none of them were interested.

The market share shuffle in the Internet circle, in fact, is a bit like an online game "Age of Discovery" made by Ni Bang Dark Rong Company.

In "Age of Exploration OL", when businessmen invest heavily in ports and brush up on the share of their allies, blindly throwing money cannot have a good effect of "washing away the share of a third country". It must be two countries back and forth, you smash a billion, I smash a billion, and then the system algorithm will quickly wash away the future share of all third countries.

This is the case in the video website industry today, where the industry boss and the second company repeatedly tug-of-war, and the third and subsequent companies will be quickly marginalized, and their valuations will plummet to almost worthless compared to their heyday.

It can be seen that Ni Bang people still put their hearts into making online games, at least in terms of authenticity.

In the face of Liu Yan's frustration, the technical nerd Niu Xi Ming was a little unwilling, and reminded with a wine glass:

"Boss, why don't you try to contact Feng Jianxiong? After coming out of Ahri that day, I heard Miss Tian occasionally mention that Feng Jianxiong's business consulting company also does investment risk assessment and asset evaluation, and I heard that several institutions trust Feng Jianxiong. ”

Liu Yan's eyes flashed, and he waved his hand and said: "Xiao Ming, you are still too homely, the pattern, you don't understand the twists and turns in this, don't be fooled." I inquired about the details of that Feng Jianxiong, which is a leather bag company with empty gloves and white wolves, all relying on one mouth. Except for Ma Feng and Cai Chongxin, I didn't know that any investment institutions had cooperated with him, and it was probably Miss Tian who helped him stand on the platform and say good things. ”

Xi Ming stiffened his neck and continued to persuade: "However, it is already great to make Ma Feng and Cai Chongxin trust, isn't it? Why don't we die as a horse doctor and ask a little bit? I don't believe that he dared to clock the clock and ask us for consulting fees after the first negotiation! Isn't this line of business all about taking a little commission back from the investment amount after promoting investment? If the matter is not done, it does not need money. ”

The remaining core backbone Ma Tsai next to him also helped: "Yes, yes, boss, Brother Ming has a point, it's all like this, what are you afraid of losing face? If you lose face and things haven't turned around, then you did your best, and the brothers won't complain about you even if they disperse." ”

Liu Yan thought about Feng Jianxiong's young and unreliable appearance, so he was a little reluctant to bow to him, but the brothers were there, and he only took a sip of a large glass of spirits, and announced with the strength of the wine: "Cheng, then I'll fight again, Xiao Ming, you can talk to Feng Jianxiong with me when the time comes." ”

……

Two days later, in Feng's Mansion in Xixi Wetland, Feng Jianxiong received Liu Yan, who came to see him.

Feng Jianxiong did not meet Liu Yan in the office rented when the company was registered, because the place was really a little cold, and he didn't plan to work there seriously at all. In fact, because the person who worked for Feng Jianxiong was either his girlfriend or his sister's best friend and classmate, there was really no need for him to build an office building.

It's still more magnificent at home, and it's easy to show strength.

Met with Feng Jianxiong, as well as Tian Haimo, and several other assistants.

Zhou Tianyin is nominally a human resources risk controller, Feng Yiji is nominally an asset appraiser, and Shi Nike is responsible for the relevant legal details, and the battle seems quite professional.

“…… Mr. Feng, that's basically the way to come, and you know our situation - I believe that there are some things that Miss Tian should have told you a long time ago. So, you can give an explanation, see if our team is still possible to help us attract reliable and knowledgeable investors. ”

Liu Yan endured the embarrassment and finished his begging words with difficulty.

His meaning was very clear, and he begged Feng Jianxiong to help him introduce investments, and they could give commissions.

Shi Nicole shook her hand, and wanted to immediately take out the details of "We can invest in you", but her hand was inadvertently stopped by Feng Jianxiong.

He had a showdown with Liu Yan without changing his face: "Do you want me to help you pull investment? Yes, then how are your commissions calculated? I'll first say ugly things in front, don't take out the usual '2% investment amount' rebate rule." In your current situation, the total amount that can be brought in the next round is not high, and I am too lazy to do it with just 2 points. ”

"Two points are not enough?" Liu Yan's face changed slightly, "Then how much do you want?"

Feng Jianxiong was very simple: "At least 5 points - of course, you can discuss it yourself first, make a few phone calls to unify your opinions internally, I'll wait for you, well, there are refreshments and fruits over there, you can do it yourself." ”

"It's too high! This is not in line with the rules of the industry!" Liu Yan subconsciously argued, but immediately realized that now was not the time for the talks to collapse, so he had to smile and pull Xi Ming aside to discuss, and then call his financial person in charge to discuss the feasibility.

"Why did you hit me just now? Didn't you always want to invest in them? Now they have finally completely burned off the capital chain and begged to come to the door. Shi Ni could see that Liu Yan and Xi Ming had gone to the restaurant, and they couldn't hear it when they had gone away, so she hurriedly asked the doubts in her heart.

"Stupid! Didn't you hear their first reaction to begging me to 'introduce investment' to them? If I seem to want to invest, doesn't it mean that I am very optimistic about them? Won't they sit on the ground and raise prices?" Feng Jianxiong hated the iron and steel to teach the cute Shi Nicole a lesson, and then turned to the other girls with a preventive shot, and emphasized without encouragement:

Since he wants us to 'introduce investors', then we will give them sufficient information about potential investors according to Plan B, so that they can 'no harm if there is no comparison', and veto those investors ourselves, and then show our goodness. ”

"Understood, that's how it should be, Nicole, you were in too much of a hurry. Tian Haimo, on behalf of the rest of the girls, expressed her understanding.

Liu Yan and Xi Ming talked on the phone for a while, and quarreled a little, which was regarded as a unanimous opinion.

"Well, there are extraordinary practices in extraordinary times. Although this condition is unheard of and has no precedent, as long as it can save our team, we agree - no matter how much investment is pulled, I will return 5 points to you as a commission. ”

When Liu Ming said this, he was obviously completely preconceived, and felt that Feng Jianxiong would definitely go to great lengths to find a reliable third-party investor for him - otherwise, why would Feng Jianxiong bargain with him as soon as he came up?

As everyone knows, just by making this kind of psychological suggestion assumption, he has already been tricked.

Feng Jianxiong nodded encouragingly: "Refreshing, then I will also give Mr. Liu a thorough understanding - the current tide of withdrawal from the video industry, you also see it in your eyes, in the circle, knowledgeable and discerning investors, regardless of Sequoia Softbank IDG, must know that you have no way out." If they're willing to throw money at it, I'm sure you won't come to me today, right?"

When Xi Ming heard Feng Jianxiong's cliché emphasizing the difficulties of the current situation, he thought that he wanted to suppress the valuation again, and couldn't help reminding: "Mr. Feng, you just said that you have a way to ......."

"Let Mr. Feng finish!" Liu Yan pulled Xi Ming's arm, he was much more shrewd than Xi Ming, and naturally knew that Feng Jianxiong's foreshadowing of these scenes must be another foreshadowing, not that simple.

"Haha, Mr. Xi is really fast-talking, it doesn't matter. Everyone is just talking casually, what to say, don't be inhibited. Feng Jianxiong sang just right to soothe with a red face, and then changed the conversation,

"I'm not saying that I can't introduce you to potential investors – I just emphasized the difficulties, but I just want to tell you that it's impossible to find 'know-how' investors – because anyone who knows how to do it can see that you're going to die and won't give money.

But aren't there a lot of investors in the world who don't know how to do it? These people can't see that you are going to die, so they will continue to throw money in. It's just that I don't know if Mr. Liu dares to take those people's money. ”

"Who are the people who don't know how to do it?" Liu Yan was taken aback, he really hadn't thought about this angle, Feng Jianxiong's words seemed to open up a new world for him.

Feng Jianxiong picked up the teacup and blew it for a long time: "For example, the coal boss - who said that investing in an Internet company must be a venture capital fund? The money in the world is the same. ”

Liu Yan was stunned for a moment, then burst into laughter, and almost choked himself: "Hahahaha! Mr. Feng, are you kidding! Can a coal boss have the vision to invest in high-tech enterprises? Can they understand it? Are they not afraid of blindly investing in losses? Do you believe it or not!"

Feng Jianxiong had a disdainful expression on his face: "Your Excellency took the clothes, I didn't see it": "Is this strange?"

Liu Yan laughed angrily: "Mr. Feng, if you still want to entertain me, then you can only forgive us for not accompanying us, we are all burning our eyebrows, not here to listen to your jokes!"

"That's just that you don't know it yourself - I can give solid examples, and I know a lot of coal bosses who have invested. Nicole, show them the evidence!" Feng Jianxiong waved his hand, and Shi Nicole spread out some copies of documents on the conference table for Liu Yan, Xi Ming and others to review.

These materials, of course, were collected by Feng Jianxiong in the past few days, in order to implement the "shopping for goods and throwing away" plan that may be used, so that Liu Yan "has no harm if there is no comparison".

Feng Jianxiong waited for them to look at it, and saw that their expressions were really gradually surprised, so he gradually persuaded and said: "You see, in the online game industry, when Shi Yuzhu made a comeback by journey, he borrowed some of the coal boss's funds in the early days. Ji Yumad of Perfect Time and Space has also used this kind of money in certain periods of time. There are also examples of startups in the field of value-added business in telecommunications......"

Feng Jianxiong outlined the territory of BLABLA, which refreshed Liu Yan's cognition.

Liu Yan really discovered for the first time that in the high-tech industry circle, there were really so many coal bosses' funds haunting.

Feng Jianxiong just rightly concluded: "Therefore, it is not that the coal boss does not want to wash his name, does not want to diversify, and does not want to make himself look tall. They just don't look down on people and rarely have access to such investment opportunities.

After all, people in high-tech industries will look at the black money with colored glasses - just like the high-tech companies in Silicon Valley, if anyone takes the oil money of the princes of the Middle East, they will also be looked down upon by their peers. It is considered that 'the lack of money is so lacking that it is impossible to take care of the lack of resources, so that when financing, it does not look at the resources behind the money, as long as the money itself is enough'. Then people will feel that the company's valuation will only continue to fall again and again...... Therefore, if you are not afraid of the consequences of being looked down upon by your peers, it doesn't matter if you take the money from the coal boss. ”

The tone of Feng Jianxiong's last few words sounded like a demonic temptation, and he seemed to be really putting himself in Liu Yan's shoes.

Liu Yan began to doubt his life when he heard this: "That's all? It's that simple? Is there no other harm? As long as we are willing to bear the price of 'being looked down upon by our peers, being thought that we no longer need resources, only need money, and have worrisome development prospects', can we take the investment of the coal boss? Are there no other sequelae?"

At this time, if he really went directly into the pit and boldly said to Feng Jianxiong: Okay, then you can introduce me to a rich coal boss, talk to us about valuation, and invest money in us!

Then, Feng Jianxiong is really finished.

Because Feng Jianxiong didn't know any coal bosses who were rich and willing to throw into high-tech industries.

It's a pity that Feng Jianxiong is a yin crown in the world and a wise existence, what a scheming and calculating he is.

He had long expected that Liu Yan would continue to be suspicious, and then he would be able to reluctantly reveal the last insignificant "sequelae".

The "coal bosses" who are used as the background boards for today's chats will also lose the opportunity to appear because of this.

Lies, just like that, it's over.

Feng Jianxiong pondered his rhetoric and said slowly:

"Of course, there are a little bit of sequelae - it is precisely because these coal bosses are not very knowledgeable that they are not as strict as professional institutions when investing, and the risk control is also useless. But they have their way of doing things, and the follow-up is more powerful - if you take the coal boss's money and lose it in the end, and tell them that you have no return, it will be a price.

At the beginning, there was an online game, and it took about a lot of time to start with the perfect Chi Yu crazy. Later, the game did not compete with "Perfect World", and hit the street, losing all your money. Then after the entrepreneur went to report to the coal boss and investor behind him, he was chased to ask for the account. In the end, before he came out, he was dismantled by eight Northeast people with watermelon slices and knives-

Well, it was about winter too, and it seemed like it was this time last year, and the weather was pretty much the same as it is now. The man was divided into many pieces, and then the man who did it cut a hole in the plane of the Songhua River and fed the man to the river fish. ”

"Poof-" Liu Yan squirted out a sip of tea, trembling with anger, "You are talking nonsense......! Don't those coal bosses have the royal law and the basic spirit of investment and business? Since they are investments, and there are profits and losses in business, how can there be a reason why people will have to pay for their lives if they have lost all their money! And they are not usurious and borrowing!

"Don't worry! Listen to me!" Feng Jianxiong slammed back with a louder voice, suppressing Liu Yan's indignant momentum, "I didn't say that those coal bosses don't understand business rules and morality. There are profits and losses in business, they understand. They have invested in so many projects, some have industries, some have speculated in real estate, and they have lost a lot, aren't they all willing to gamble and lose!"

Liu Yan was stunned for a while: "Then you just said ......?"

Feng Jianxiong continued to interrupt rudely: "What I just said is that those coal bosses are only investing in high-tech industries, especially the Internet industry, and they are prone to this kind of situation of buying hands and feet when they have nothing to lose. ”

"Why, since they can accept the loss of capital......" Liu Yan really couldn't understand.

"They can accept losing money, they just can't understand the loss of 'dead but not dead' - coal bosses are also successful businessmen, don't think they don't understand business logic, or don't dare to gamble and lose, they are more willing to gamble and lose than you.

It's just that if the house has fallen, they can still check the accounts and see that the houses on the books are still there. If they lose money in the investment industry, they can also check the accounts to find out where the loss is and what money is trapped by plants, equipment, raw materials, and unsalable products. As long as there is an entity that can be seen after the loss, and the corpse must be seen when they die, they can understand and accept the loss.

However, most of the compensation methods of Internet companies are dead and dead - the money is burned on the salaries of programmers, as well as telecom bandwidth, server rental, traffic drainage and exposure, and advertising fees...... These things, after losing money, only an intangible asset of brand value remains, and even more ethereal 'user volume', 'user habits', and 'user stickiness' - coal bosses can't see any 'failed corpses' that can be seen and touched.

In addition, everyone knows the rules - the traffic owners and advertising companies that entrepreneurs are looking for will inevitably have their own related accounts. If your own company loses money, it's over, and the affiliated companies that provide publicity will inevitably make a little money. At this time, the incomprehensible and suspicious coal bosses can only be 'presumption of guilt', and 100% of the money lost is presumed to be 'insider trading, money laundering, and capital transfer' - unload one of your arms or chop you up and feed you to the river fish, is there a problem?

Oh, I forgot to mention, there was a game last time, although I also lost money, but his game was finally made, and it looks quite high-tech. In the end, the coal boss took off one of his arms and didn't want his life. The most unseen loss they can understand is to burn money on technology research and development. In that way, as long as the technology is still there, then it is generally necessary to kill hands and feet. However, if it is purely due to commercial promotion and you can't even see the results of research and development, then feed the fish. People are also thieves. ”

For those who don't know how to do it, it's easy to get money. But after taking it, it is not easy to explain why they failed, who made them not know how to do it.

Liu Yan was covered in white sweat, looking at Feng Jianxiong's "list of coal bosses that can be contacted", but he didn't have the courage to make any phone calls.

"Or ...... Mr. Feng, are you trying to figure out a way? Are there any investors who are more reasonable?" Liu Yan has been completely hurt by the comparison and has lost the courage to be scared.