Chapter 70 Positioning

Xu Hui is a director, and he is currently the most popular and box office appeal director in China.

In addition to this identity, he also controls this Huiwen world in his hands!

The film and television dramas produced by Huiwen Tianxia have initially possessed brand advantages.

These two points are attractive to any actor.

Hu Ge and Yuan Hong are certainly no exception.

In other words, Yuan Hong can be regarded as a good-looking actor, but unfortunately, most of Tang Ren's resources are smashed on Lao Hu, and most of the time he can only play soy sauce by Lao Hu's side.

His contract is also about to expire.

If there was no Wang Kai in Huiwen World, Xu Hui wouldn't mind signing him, but unfortunately, King Kaikai is now on the rise, and Xu Hui has no idea of signing another actor of the same type.

……

"I'm going to go to a play!"

A few people had eaten almost enough, and Lao Hu spoke.

"Drama?"

Xu Hui glanced at him and nodded: "The drama is indeed very good for honing acting skills, but can your boss agree?"

"If you don't agree, you can't do it, I feel like I've hit a bottleneck, and when I think back to my journey, I feel like I've been spinning in place!"

Hearing Lao Hu say this, Yuan Hong and Liu Sisi also stopped.

β€œβ€¦ About half a month ago, a little evening, I watched TV, took the remote control and turned around, there were three stations on the TV screen, Li Xiaoyao in "The Legend of Sword and Fairy I", Sedum in "The Legend of Sword and Fairy III", Yi Xiaochuan in "Mythology", the same white-clothed and fluttering characters, I found that the latter two characters, no matter how hard they performed, were not as good as Li Xiaoyao in my first part..."

"The prince of ancient costumes, right?"

Xu Hui smiled and nodded.

"Yes, the company's positioning for me is ancient costumes!"

Hu Ge nodded, agreeing with Xu Hui's statement.

β€œβ€¦ In fact, Tang Ren's ancient puppet drama is a signboard, and marketing master Al Rees once mentioned, "Positioning is to find a vacant land in the customer's mind, occupy it solidly, and use it as a "base" not to be occupied by others. It's true for products, and it's true for celebrities. The title of "Prince of Costumes" is a low-risk positioning that caters to the market, and your current positioning is "Prince of Costumes", if you want to break the audience's impression of you, it will be difficult!"

"I know, so I want to take a two-year break, stop taking on dramas for the time being, and concentrate on studying dramas. ”

β€œβ€¦ You don't have to take a break for two years, you can take on dramas while acting in dramas, our company has contacts with many theaters, so let's help you contact the art and see if there are any roles that need you..."

As he spoke, Xu Hui picked up the mobile phone placed on the table.

β€œβ€¦ No, we also have a drama troupe in Shanghai. ”

"Are you sure you don't want to be on the Theater?"

Renyi Small Theater is definitely the most sacred place for actors who truly love to perform!

The perennial repertoire staged here is the most classic, such as "Teahouse", "Thunderstorm", "Camel Xiangzi"...

β€œβ€¦ But after all, I'm from Shanghai, and my company is also in Shanghai..."

Lao Hu was very entangled.

"It's still the same sentence, Lao Hu, Tang Ren's market positioning determines that it is impossible for them to leave actors who really love acting, stay in Tang Ren, and want to go further, unless... Unless you're a director yourself!"

Xu Hui picked up the teacup and took a sip of tea: "You are all insiders, you should understand what I mean." ”

β€œβ€¦ I'll think about it again!"

Hugo sighed.

Yuan Hong looked at Xu Hui: "Director Xu, what about me? How do you think I should be positioned?"

"Your contract is about to expire, right?"

Xu Hui didn't answer him directly, and asked a seemingly unrelated question.

"Yes, three months to go. ”

"Have you found your next home?"

Xu Hui asked such a straightforward question, Yuan Hong was a little embarrassed, but he still nodded.

"That's right, always staying in one company, playing some supporting roles, it's easy to be confined to an image, it's always good to try more!"

It makes a lot of sense, but if you listen carefully, it's all high-sounding words, who doesn't know that actors should try more?

Yuan Hong's face changed slightly, and he was obviously aware of Xu Hui's estrangement from him...

"What about me, how should I be positioned?"

Liu Sisi hurriedly joined the discussion, and she also heard that Xu Hui didn't seem to have any more intention to deal with Yuan Hong.

"You, anyway, you're not in Tangren now, and I'll tell you in advance if the company has any moves in the future..."

"I mean, how should I be positioned, should I take the fairy route or be a naΓ―ve beautiful girl..."

Speaking of the three words of the beautiful girl in the back, Liu Sisi couldn't help but blush...

"Eldest sister, when you're old, let's not pretend to be pure, okay?"

Think about "The Ballad of the Desert", that is, Xin Yue in "The Wind", that is a quirky character, and then Miss Sisi told the audience with a smile and a smile, 'I'm performing, don't enter the play', well, she has successfully made many viewers retreat!

"I think you're quite suitable for playing a girl, I took the time to watch a few episodes of "Strange Man Yizhimei", it's not bad, you can try to develop in this direction in the future..."

The waist is so good, it's a waste not to play a woman!

……

The topic inevitably shifted to the recently popular "Once Upon a Time".

"I'm afraid the box office of "Huang Feihong" is about to break 800 million!"

Hu Ge glanced at Xu Hui with some sighs.

Last year, he also had a movie released, "Sword Butterfly", partners Wu Zun and Ah Sa, directed by Ma Chucheng, and the box office broke 20 million...

At that time, the producer also held a celebration banquet.

Looking at Xu Hui's movies again, there is no box office below 100 million!

"It's not that powerful, 700 million 5 at most, piracy is too powerful. ”

Xu Hui waved his hand.

"I heard that Director Xu was going to shoot three films together at the beginning, why did he shoot the first part first?"

Yuan Hong also interjected and asked.

"We always have to test the market reaction, and no one is sure that an investment of 100 million yuan will be profitable. ”

β€œβ€¦ Xu Hui, tell us about this movie, how much did you earn?"

The one who asked this could only be Liu Sisi.

After the girl became her own boss, she thought about more problems, in addition to receiving dramas and advertisements, she wondered whether she should make some investments or something.

Is there a safer deal than investing in Xu Hui's films?

However, Xu Hui has never disclosed his director's salary in the media, and at most he has disclosed it through the staff once, which was last year's year-end inventory...

"Why do you want to invest in movies?"

Pao Hui guessed Sisi's sister's thoughts at a glance.

hesitated for a moment, glanced at Hu Ge and Yuan Hong, and then said: "I am the major shareholder of Huiwen World, since the establishment of the company, I have never been short of money, but I don't know how much money I have, every time I shoot a film, I make my own decisions, and all the agreements I sign are shared, if I simply follow the agreement, I can get 7.5% of the domestic box office, that is, about 50 million 500, and 6% of the overseas income..."

"So much?"

The three men looked at each other.

More than 50 million!