Chapter 24 Chain Store Regulations
"The first batch of franchise stores are exempt from franchise fees, anyway, there are four of them, Sister Song and Lao Hu. Lin Yi said.
"You're the boss, you decide. Fang Jiayi smiled, wrote it down, and said, "What about the brand usage fee?"
"Well, I'm exempt. Lin Yidao.
"You are really ......generous," Fang Jiayi said, "But I suggest that you can be exempted for the first year, and then you will be charged a brand usage fee every year according to a unified standard, and the income is on the one hand, and the other is for management considerations." ”
"Okay, listen to you, hehe. Lin Yile said.
Lin Yizhen has little experience in how to manage the operation of chain stores, so he doesn't mind following the advice of "professionals". Although Fang Jiayi and Chu Yuanyuan's company is better at the management and consulting of large enterprises, they have also done the project of a chain beauty salon, and the establishment of a restaurant chain store is just the same.
"Also, have you calculated the cost and profitability issues?" Chu Yuanyuan asked.
"Forget it, first of all, the seasoning, on average, the cost of the seasoning for a dish is about three cents, and I am going to sell it for a piece of five, how about it?" Lin Yi grinned.
"How can that be done?" Chu Yuanyuan frowned.
"Is it high, or a piece?" said Lin Yi with a little weakness.
"It's still high, it's too low!" Fang Jiayi shouted.
"Even if a spice earns a dollar, a branch only sells two million a day, and I can make six thousand a month...... "Lin Yimei said with a smile.
Chain stores, what do you rely on to make money? It is that there are many branches below, one store can earn him 6,000 a month, ten stores is 60,000 yuan, if you can open 100 stores...... Tsk, I want to send it!
"Have you calculated the cost of materials, have you calculated the cost of labor, have you calculated the cost of operation?" Fang Jiayi shouted, "The most important thing is that have you calculated the profit of the franchisee?"
"The franchisee's profits?" Lin Yi was a little confused.
"Yes," Fang Jiayi said, "Chain stores, the most important thing is that you have to calculate the profits of the franchisees, what you need to do is to only leave them a certain profit margin, and the remaining value will be taken back through various means, so that you can make money!"
"Uh......" Lin Yi smiled bitterly, "How does it feel like Zhou Papi?"
"Yes, I want you to be Lin Papi, haha. Fang Jiayi said with a smile.
"Okay, I'll do the math for you. Chu Yuanyuan said, "According to what you said, at present, your gross profit for a cut is about 12 yuan on average, and after deducting rent, staff salaries, and other miscellaneous expenses, the net profit can be maintained to about 10 yuan." Of course, this is because your sales here are very good, and the rent is not particularly expensive. If you take into account the sales volume of franchise stores and the fluctuation of rent, it is relatively easy for them to maintain their net profit to seven yuan per meal. You should make at least three dollars of net profit per meal, which is a reasonable percentage......"
Lin Yi frowned and thought about it, according to Chu Yuanyuan's algorithm, a store sells an average of 200 meals a day, and after taking in the profits, they can leave a net profit of about four yuan for the franchisee, and they can still maintain a net profit of more than 20,000 yuan a month, which is already very good. You must know that when you first opened the old store opposite, you were content with a net profit of eight or nine thousand yuan a month - and even after the opening of the food court, you still looked forward to being content without losing money!
"If calculated in this way, the price of the seasoning pills should be set at two or five to three yuan per serving, and if you add a little bit of noodles, three yuan a catty...... " Fang Jiayi and Chu Yuanyuan looked at each other, calculating the price, and unceremoniously helped Lin Yi to be the master.
Lin Yi has decided to buy another set of noodle pressing equipment to provide noodles for franchise stores, after all, there are a lot of exquisite things in the alkaline water surface, if the franchise stores purchase it themselves, if it is not up to standard, it will seriously affect the taste.
Lin Yi's cut noodles need to be made of high-gluten flour produced north of the Yellow River, add different proportions of alkaline water, and make it after repeated rolling, the cost is more expensive than the ordinary fresh noodles on the market. And one pound of noodles can make three bowls of cut noodles, and one bowl can earn an additional profit of two or three cents.
Don't underestimate these two or three cents, it's a huge amount of money......
After the accounting of Fang Jiayi and Chu Yuanyuan, a set of franchise plans was finally formulated. The first is the franchise fee, which is temporarily priced at 20,000, the first batch has said that it wants to join the store Sister Song and other four stores for the time being, and then the brand use and management fee, 20,000 per year, as well as the franchise store management deposit of 20,000, the purpose is to prevent the franchise store from using noodles and seasonings provided by the non-head store without permission, once found, deduct the deposit, and increase the price of the seasoning, as well as re-pay the deposit within a limited time, if it is found again, the franchise qualification will be lifted, and the right to use the brand will be recovered!
The management rules are listed one by one, including the requirements for store decoration, the quality requirements of service personnel, the requirements of chefs, etc., the two beauties are not lost professionals, and the entire rules and regulations are formulated quite rigorously.
"Well, by the way, in the daily management of the franchise store, there is a requirement that the statue of the ancestor must be strictly enshrined every day, and in addition, in the decoration of the store, a portrait of the ancestor must be purchased from the head office. Lin Yi proposed.
"Why do you want to add this request?" Fang Jiayi wondered.
"This ...... Let's call it corporate culture. Lin Yi grinned.
"And this kind of corporate culture?" Fang Jiayi pouted.
"Well, I know the old fat hot pot restaurant on Dongsan Road, and their head office requires all franchisees to worship the statue of Guan Gong," Chu Yuanyuan said, "Boss Lin, you won't be superstitious, right?"
"This is not called superstition, this is called faith!" Lin Yi said solemnly, "Respecting teachers and respecting the Tao is the fine tradition of the Chinese nation, what is the heaviest sin in the past? It is to forget the ancestors! I don't care about others, but in my store, in all the franchise stores that want to follow me to make a fortune, we must abide by this fine tradition, and everyone must respectfully worship the statue of Yiya, the ancestor of the food bank!"
Fang Jiayi and Chu Yuanyuan looked at Lin Yi in a daze for a long time, muttered "nerves!" and then moved their pens and wrote down this request.
"Then how much does it cost to buy the ancestor statue?" Chu Yuanyuan asked while taking notes.
"Two thousand. Lin Yi grinned, "Two thousand yuan, a portrait of the ancestor who has been consecrated by the masters, and a beautifully made high-end shrine, as long as they are sincerely worshipped, the ancestor will definitely bless them with a prosperous business, it is definitely worth the money, haha......"