Perhaps it is the reason why Su's Food Company has made a big splash, and there are a lot of rumors in the outside world. Pen, fun, and www.biquge.info

Many people are saying that Su's Food Company is now resting on its laurels, losing its ability to innovate and can no longer launch new drinks.

Even some market evaluation agencies, the forecast of Su's Food Company is still long-term bearish.

These people say that sooner or later, Su's Food Company will sit on the empty side, and no matter how big the company is, it will cease to exist.

Although the sales volume of Su's products is getting higher and higher, the revenue and profit are growing every day, and the trend has not stopped.

Under such circumstances, they still can't stop these people's mouths, and they keep singing about Su's Food Company.

In fact, Su Yi knew that most of these people and institutions were invited by their peers in order to crack down on Su's Food Company.

However, he thinks that these people are thinking in the wrong direction, and they think that this will hit Su's Food Company, but this is only delusional.

These people don't want to think about it, Su's Food Company has already had such good sales and can create so many profits with just three drinks, and if it launches a new drink, it will inevitably occupy more market share, and the life of these peers will be even more difficult.

It's just that the authorities are obsessed, and these people don't take this consequence into account, so they will invite some water armies to sing the praises of Su's Food Company.

However, now Su Yi can ignore these comments anymore, because Su's Food Company will soon launch a new product, a new drink that is different from the past, Golden Lotus Tea.

If Su's Food Company launches Golden Lotus Tea, its products will be even more perfect.

From fruit juice drinks, tea drinks, coffee drinks, to herbal tea drinks, these are all very healthy drinks, and most of the categories are included in them.

Therefore, Sushi Food Company can lay out more advantages in the beverage market, and its revenue and profit will be improved again.

Su Yi thought that the launch of Golden Lotus Tea was the best response to the rumors from the outside world, proving that Su's Food Company was not resting on its laurels, nor was it sitting on its laurels, and it also made these people understand the consequences of this incident.

Presumably, after Su's Food Company launched the golden lotus grass on the market, these peers will regret it very much.

After tasting the golden lotus tea, Su Yi has great confidence in the golden lotus tea.

As long as Su's Food Company launches Golden Lotus Tea, it will definitely become a heavyweight product, a new fist product, and quickly occupy the beverage market, and its market potential should not be too much worse than Bichun Tea.

Therefore, Golden Lotus Grass will become a new weapon for Su's Food Company to expand its market share, and it will pose a strong threat to its peers, but this is also their own fault.

After a while, Liu Yueying said again: "Su Dong, now that the sales of jade liquor in China have steadily increased, and it also has a certain reputation abroad, I think it's time to launch the overseas market, what do you think?"

"Yes, do you have any suggestions?" Su Yi nodded and asked.

Hearing this, Liu Yueying came up with a plan and said, "I plan to build a liquor production base abroad, which is specifically used for the production of jade liquor, and the jade liquor produced is mainly supplied to foreign markets." ”

"I'll take a look. Su Yi took the plan and began to look at it.

Liu Yueying's plan is to invest one billion dollars abroad to build a liquor production base with a designed annual output of 80,000 tons.

In fact, Su Yi had this idea for a long time, and he was also ready to launch the jade liquor into the foreign market.

Among the six major spirits, baijiu accounts for a large share, and the annual production and consumption are a very high number, but it is mainly consumed in China, and the performance in overseas markets is unsatisfactory.

The development speed of liquor in Zhenguo is amazing, but compared with foreign liquor, the performance of liquor in overseas markets is very unsatisfactory, which is not that liquor is inferior to foreign liquor, but that people in the Western world do not drink, and Westerners do not like liquor, but do not recognize the culture of liquor.

Therefore, the share of liquor in the international market is very small, and most liquor brands are only competing in China, and it is difficult to go to the international stage.

Moreover, the domestic spirits market also has to bear the impact of foreign liquor brands from Western countries, and the market share of these liquor brands in China is also further shrinking, and life is not so easy.

Baijiu, as the main cultural carrier of the Chinese nation, is at a loss in the international liquor market, which has to be said to be an extreme helplessness.

Some experts have analyzed that there are several reasons why liquor cannot enter the international market and cannot form a fashion, and Su Yi thinks it makes sense.

The first is the lack of liquor standards abroad, the second is that the liquor has not entered the foreign circulation market in batches, the third is the lack of overseas recognition of liquor, and the fourth is the liquor culture of Zhenguo, which has no specific concept in the minds of foreign consumers, unlike the Chinese people who have been influenced by thousands of years of liquor culture.

Therefore, liquor will have a difficult time in the international market.

Su Yi has always wanted to change this phenomenon, especially after he established Su Liquor Company, he wanted to change the situation even more.

Although it will be very difficult to completely change the situation, he is confident.

In the past, the high-end wine market was not controlled by foreign brands, and it was difficult for domestic brands to compete with it, and most of the profits were earned by foreign countries, but the emergence of luminous wine has completely changed the situation, and now the most popular wine in China is luminous wine, and in the international market, the share of luminous wine is getting higher and higher.

Another example is beverages, in the past, it was indeed difficult for domestic beverages to open overseas markets, and they have been sold in China, but the sales in overseas markets are very sluggish.

Today, Su's Food Company has officially entered the overseas market on behalf of the domestic brand, and has swept the world, with extremely high sales, which is a miracle, but it also shows that anything can change, and there is hope to change.

Therefore, if Su Yi wants to change the current situation of liquor, although it will be difficult, there is still hope to do it.

If he wants to change the current situation, he knows that the best way is to launch a baijiu first, so that it has a high reputation in the international market and becomes a liquor that sells well all over the world.

As long as this is done, baijiu will be accepted by the Western world, and the market will be slowly opened, and baijiu will not lose to foreign liquor.

And now the most suitable thing is jade liquor.

Yuye liquor is performing very well in the domestic market, and its sales are rising rapidly, which undoubtedly shows that this is a very perfect liquor.

Therefore, Su Yi believes that if Yuye wine enters the overseas market, its performance will not be too bad.