(The third watch is over, thank you brothers for your support, continue to ask for tickets and collections!)

December 8th.

At half past six in the morning, Li Dong left for the station to take the train.

Sitting in the car, Li Dong couldn't help but think: Is it time for me to buy a car?

Whether it's returning to Dongping from Pingchuan, or usually inspecting branches, it's really inconvenient to have a car.

Just like now, my dignified boss, I have to catch a bus when I go to the Qingyang branch, and I don't laugh to death when I am seen.

……

It was Xie Hong who came to pick up Li Dong at the station.

Xie Hong has his own car, Volkswagen's, although it is not expensive, but it is also a car family.

Seeing Li Dong get off the bus, Xie Hong wanted to speak and stopped.

Li Dong saw that the corners of his mouth were slightly upturned, obviously holding back a smile, knowing what he was thinking, he said angrily: "I don't understand this frugality! The distance now needs money for development, and you don't know how to waste it if I'm not in charge!"

Xie Hong nodded hurriedly and catered to a few words against his will.

Because he is not familiar with Li Dong, he is still his top boss, and Xie Hong does not dare to joke.

Li Dong was depressed, he had already known that he had driven Sun Tao's Audi, so he could support himself in the scene, and now it was really embarrassing.

……

Qingyang bus station is not too far from the distant Qingyang store, about ten minutes by car.

There was nothing to say all the way, and soon the two of them arrived at the Qingyang branch.

The area of the new store in Qingyang is the largest of the four branches, and the total area is even larger than that of Dongping, with a usable area of nearly 3,000 square meters on the upper and lower floors.

Li Dong looked at the time when he got off the bus, 7:50, the opening time was set at 8:08, and there were still more than ten minutes to open.

Xie Hong led Li Dong into the store, because it opened today, this guy also ingeniously asked a few good employees to wear red cheongsams to welcome them at the door.

Seeing the store manager accompanying Li Dong into the store, several greetings looked a little curious.

Seeing this, Xie Hong scolded secretly, and hurriedly shouted: "Mr. Li came to preside over the opening of the branch today, and he didn't say hello!"

A few greeters suddenly realized that it was the big boss who had arrived, and the store manager had said it in the morning when he had a meeting.

However, because Li Dong was too young, they didn't react before.

At this time, knowing Li Dong's identity, several people hurriedly shouted: "Mr. Li is good!"

Li Dong nodded, he almost didn't interfere in the recruitment of employees in several branches, and even the store manager was the first time he had seen them, not to mention these employees.

Several employees at the door of the store were placing flower baskets, and Li Dong specially swept around, and sure enough, he saw Wang Yunqing's name.

Wang Yunqing sent a flower basket to Li Dong unexpectedly, Wang Yunqing called him just now in the car.

Li Dong was a little surprised that Longhua Group also sent a flower basket, which is strange.

He and Longhua Group are just tenants and landlords, Wang Yunqing sent him a flower basket in his private name, it doesn't matter, the flower basket sent by Longhua Group in the name of the company is enough to save face.

After all, compared with Longhua in the distance, he is still a toddler, and he will not be looked at by the big group of Longhua at all.

Xie Hong saw Li Dong staring at the super-large flower basket of Longhua Group, and hurriedly said: "This was sent by the Longhua Office in the morning, and the flower basket was put down and left." ”

Li Dong nodded and didn't say anything, but he wrote it down in his heart.

After entering the store, Xie Hong asked, "Mr. Li, do you want to call a meeting for employees?"

Li Dong looked at his watch again, it was almost eight o'clock, and he said, "Don't bother, I'll go around by myself." ”

As soon as the words fell, a twenty-five or sixteen-year-old girl ran in front of her, wearing a distant staff uniform.

Seeing Li Dong, he didn't stop, but said to Xie Hong urgently: "Store manager, it's trouble!"

Xie Hong saw that his employees were out of shape at this time, and felt that they had lost face in front of the boss, so he immediately scolded: "What's the hurry!

After that, he explained to Li Dong: "This is Chen Jia, the assistant in the store, who is new and doesn't understand the rules." ”

Li Dong smiled, the whole store is new, and the employees are of course new.

However, he didn't laugh at Xie Hong, but asked, "Assistant Chen, tell me, what's the trouble?"

Chen Jia learned that the young man in front of him was Mr. Li, and he was also afraid of his recklessness just now, but when he saw Li Dong's gentle tone, he was slightly relieved.

After being relieved, Chen Jia remembered Li Dongzheng's question, and hurriedly said: "I just passed by Yonghui and Century Lianhua, and both of them started a big promotion today, with a full 195% discount on shopping, and a full 1,88% discount!"

As soon as Chen Jia finished speaking, Li Dong and Xie Hong's faces changed.

Xie Hong was even more angry and said: "Shameless! Engaging in promotions every year is clearly aimed at us!"

Although Li Dong's face was a little ugly, he gradually eased up, and said calmly: "It's their freedom to engage in promotions or not, but they can't mess it up on the first day of opening." ”

The first day is the time to make a name for yourself, and if the response is mediocre, it will be difficult to turn the situation around.

"Aren't we also discounted when we open, and they don't have an advantage in terms of price......," Xie Hong said halfway through and didn't continue.

There is no difference in price, but the difference between word-of-mouth and popularity is huge.

The two stores have been open for a year or two, and both the customer base and the word of mouth have been erected.

As soon as Yuanfang entered the market, the only price advantage was also tied by the two promotions, so Yuanfang was completely at a disadvantage.

At the same price, consumers will naturally choose those big brands, just like Li Dong easily defeated Longsheng in Dongping.

Li Dong pondered for a moment, what is the way to redeem the advantage?

It's no fun to continue to fight the price war, 88% off is already the bottom line, and if you reduce the price, you don't want to say whether you can win, and Li Dong doesn't want to do a business that doesn't make money.

Moreover, the harm of fighting a price war is too great, and if it is not good, it will be a lose-lose situation, and Li Dong is not willing to fight with those two families.

Seeing that the opening time is approaching, the outside of the store is completely free of the crowds when Dongping opened.

Li Dong frowned a little, did he just admit it?

No way!

Li Dong's heart moved, and he asked Xie Hong: "Store Manager Xie, what is the prize of this supermarket event lottery?"

Xie Hong thought that Li Dong wanted to use the lottery to save the situation, so he hurriedly replied: "Computers, and mobile phones! This is our advantage, and the computer is still very easy to open." ”

Li Dong shook his head and said: "No! Most of the people who come to shop are housewives, and there are a few people who use computers these days. ”

Gritting his teeth, Li Dong said: "You can't admit it when you just open, otherwise you won't be competitive in the future!"

"Mr. Li, that ......"

"Go, let people stand in front of the store and shout with a megaphone, opening rewards, lottery to send cars!"

Xie Hong was stunned, "Send the car?"

"Yes, it's a car, what everyone wants these days is affordable, and the house and car are the most attractive. Li Dong has a clear mind, and even he, the boss, wants to buy a car, let alone those ordinary citizens.

In these years, there are different grades of cars, and the favorite thing for Chinese people to buy a car or a house is to buy a house.

The house is too late, and it is perfectly OK to send the car.

Li Dong didn't wait for Xie Hong to speak, and said: "Go to the Auto City to pick up a new car, put it at the door, and let people do it immediately!"

"Also, the opening time is delayed by half an hour, and we will talk about it when the car comes!"

Xie Hong has been stunned by Li Dong's series of orders, it is not a few years later, and the car is also a luxury, Mr. Li has made a lot of money!

However, it is naturally not useless for him to become the manager of the Qingyang branch, and he immediately said: "I'll call immediately, I know someone in the Motor City, let them drive over directly, and then make up for it after the formalities." ”

"That's good, the speed should be fast, before nine o'clock no matter whether the car arrives or not, it will open, I want to see if they are reluctant to pay this capital!"

Li Dong gritted his teeth, uncle, he doesn't have a car himself.

Xie Hong had already gone to the side to make a call, and after a while, Xie Hong suddenly asked, "Mr. Li, what kind of car do you want?"

"If you are less than 100,000 yuan, you can pick up one at will, and you can have an existing car. ”

Chen Jia, who had been silent next to him, was speechless when he heard this, the boss is the boss, and he will be 100,000 yuan as soon as he makes a move.

But I didn't know that Li Dong had already scolded his mother in his heart, 100,000 yuan went out, how many goods did he have to sell to earn back, at least today's Qingyang branch was in vain.