Chapter 62: The Peachy Incident (I)
The highlight of the millennium is Crouching Tiger, Hidden Dragon, originally according to Lu Qiu's character, he was too lazy to participate in roadshows to promote such activities, but the distribution company Sony aimed at the Oscars from the very beginning, and formulated a detailed publicity plan for this purpose, Lu Qiu, as the main actor and investor, has no reason to refuse, and Lu Qiu also knows that winning the Oscar is not just based on the quality of the work, and the effect of publicity often determines the final success or failure.
In the previous life, Crouching Tiger, Hidden Dragon won the Oscar for Best Foreign Language Film, and Lu Qiu naturally didn't want to miss out because of his participation, so even if he was reluctant, he still worked with Zhang Ziyi and cooperated with Sony to carry out publicity.
On May 18, 2000, Crouching Tiger, Hidden Dragon held its world premiere in a special screening unit in Cannes, attended by Ang Lee, Lu Qiu, Zhang Ziyi and Michelle Yeoh, the premiere was very successful, the audience applauded like thunder, Ang Lee said confidently to Lu Qiu: "Brother, I estimate that the North American market can break through the box office of 15 million US dollars, plus the global box office, it will definitely make money." “
Lu Qiu smiled and said nothing, he knew that Ang Lee would never have dreamed that Crouching Tiger, Hidden Dragon would receive more than 100 million box office in North America, which is a miracle number for Chinese films.
After Cannes, in July, Crouching Tiger, Hidden Dragon adopted the strategy of first Asia and then Europe and the United States, first opening its paintings in Asia, and Lu Qiu and Zhang Ziyi followed Ang Lee to tour Asia.
Hong Kong, Malaysia, Singapore, Taiwan, the mainland, Israel, South Korea, RB, after a month, Lu Qiu finally realized the hard work of being an actor, and this is not the end, the promotion of Europe and the United States began again in the month of September, various film festivals, interviews in key areas, interviews with large magazines, even in Europe and the United States, the eyes are more focused on Ang Lee and Chow Yun-fat, but Lu Qiu was exhausted like Zhang Ziyi.
But the effort always pays off.
In September, Europe took the lead in opening the film, and the box office of various countries came with good news, while the United States will not wait until December to determine the release time according to the Oscar schedule.
In general, throughout the millennium, Lu Qiu's work focus was basically on Crouching Tiger, Hidden Dragon, and he complained to Ang Lee a lot about this, but Ang Lee's reply said: "Brother, be content, I have been busy from preparation to now, I'm afraid I won't be able to sleep peacefully until the dust settles on the Oscars." ”
Lu Qiu also knows how much effort Ang Lee has put into Crouching Tiger, Hidden Dragon, so he is looking forward to the upcoming Oscars, and the highest honor in the film industry is the reward Ang Lee deserves.
There are many other things to deal with in the busy Crouching Tiger, Hidden Dragon, the most important of which is that NetEase was listed on the NASDAQ at the end of June, before which NetEase carried out the third round of financing, compared to the first round of one dollar per share, and the second round of five dollars per share, the third round of financing has risen to ten dollars per share, for which Xu Xin intends to invest another five million dollars to ensure that Yicheng's shares are not diluted, but was vetoed by Lu Qiu, and told her that once NetEase shares are listed, then clear the position and completely withdraw from NetEase.
Xu Xin is very puzzled by this, NetEase finally stood out from so many Internet companies in China queuing up to be listed, and listed on the NASDAQ, and the NASDAQ is also in a long-term bull market, and Internet stocks are the object of speculation by investors, why should they be liquidated and withdrawn after NetEase is listed? She is personally very optimistic about NetEase's future prospects!
Lu Qiu knew that Xu Xin would have questions, so he only replied to her with one sentence: "Do you remember what I said when I was speculating on crude oil?"
Xu Xin instantly recalled that at that time, Lu Qiu just wanted her to know that he usually did not interfere with Pangu's operation, but once he made a decision, it was the final decision, unquestionable, and it would never be wrong!
Xu Xin had made a lot of money with Lu Qiu, and knew the boss's terrifying ability, so he made up his mind and resolutely carried it out.
And some of the things that NetEase experienced before and after the listing also made the preconceived Xu Xin smell something different.
First of all, before the listing, due to the less-than-expected subscription demand, the lead underwriters Merrill Lynch and Deutsche Bank cut the original issuance of 7.5 million depositary receipts to 4.5 million, which reduced NetEase's financing amount from an estimated $100 million to 60 million.
On the first day of listing, NetEase's stock price fell all the way after a brief surge, and fell below the issue price of $15.5, once falling to about $10, and finally closed with a decline of more than 20%!
These anomalies made Xu Xin feel the crisis, in the context of the madness of Internet stocks, such a situation would happen, what does this portend, and it is extremely scary to think about it.
You must know that the Nasdaq stock index experienced a ** drop in March and April, and there was a one-day plunge of 10% on Black Friday, but then it stopped falling and rose, and the market generally believed that it was because of the normal adjustment caused by Microsoft's anti-monopoly investigation, and the general trend did not change, but now, Xu Xin does not believe in this judgment!
So after NetEase went public, Xu Xin began to empty NetEase's shares at about $15 in accordance with Lu Qiu's instructions, and finally by mid-July, all of them were cleared, and the average clearance price per share was just maintained at the issue price of about $15.5, and finally the funds were withdrawn at $40 million, compared with the cost of $5 million invested, the return on investment was nearly eight times in one year, which was definitely a very successful venture investment.
At the end of July, the NASDAQ suddenly changed the situation, the collapse of the curtain opened, the NASDAQ technology stock bubble burst the rhetoric was very loud, so the 5000-point high that had been touched in March of the two millennium became an unattainable peak, the NASDAQ index plummeted wildly in the following time, and by September 2002, the decline reached 75%, the world's technology stocks were mourning, and emerging network companies entered the winter.
Because of Lu Qiu's wise decision, the $5 million invested in NetEase was not trapped, but cashed out 40 million, and the 40 million dollars could be injected into domestic Internet companies through Pangu to support them through the winter, and further expand the shareholding ratio.
Therefore, after the bursting of the bubble in technology stocks, when other investment companies shrank the proportion of investment in Internet companies, Pangu increased its investment, which also made Pangu Investment's reputation in the industry soar.
In general, 1999-2000 was the two years when Pangu established its position as the leader of investment in the domestic Internet industry, Alibaba, Tencent, Baidu, Shanda, Ctrip, 3721, Ninth City, Chinese and other Internet companies have received more or less investment from Pangu, such as Alibaba, has received $30 million, Ctrip $5 million, Tencent close to $5 million, Baidu because it failed to enter in the start-up period, only in the second round of financing for two million dollars to win two million shares, the majority was taken by one of the three major venture capitalists in the United States, De Fengjie, which made Lu Qiu quite unhappy.
As for Shanda, the Ninth City and the Chinese, the first two have an insignificant position in Luqiu's planning, although the former has a lot of money after listing, but Chen Tianqiao is a more protective master than Ding Lei, there has been an amazing case of IDG investing 40 million US dollars at one time, but only getting a little more than 20% of the shares, and the rights and interests of the legendary game are also entangled for a long time, Lu Qiu does not want to bother more for this, with that money, he can account for eighty percent of the shares in Alibaba!
The Ninth City is the same, it has been brilliant, but its demise is also silent, so these two companies Lu Qiu just asked Xu Xin to symbolically invest one million dollars in their respective start-up periods, which is regarded as making money with the investment.
As for the Chinese, Lu Qiu didn't look at it at all, a brilliant faster website that was about to die, but Xu Xin paid a little attention to it because of Lu Qiu's suggestion, and as for whether to invest money and how much he invested, Lu Qiu did not ask.
So in fact, the main investment led by Luqiu adds up to less than 50 million US dollars, while the Pangu seed fund is 100 million US dollars, plus 40 million cashed out by NetEase, the subsequent rounds of financing of several major projects are enough to support, and these projects are established, Luqiu is completely relieved of the development of Pangu, only after the Internet concept is revived, it will be a bumper harvest day for Pangu investment!
In this way, while carrying out the propaganda of Crouching Tiger, Hidden Dragon, while dealing with the affairs of Pangu, Lu Qiu thought that the millennium that had been inexplicably smeared with a layer of mystery passed like this, and some unexpected things happened.
It was on December 5th, Crouching Tiger, Hidden Dragon was selected by the American Academy of Motion Picture Arts as the fundraising film of the year, and the American premiere was held at the same time at the Samuel Goldwin Theater in Beverly Hills, Los Angeles.
For the promotion of Crouching Tiger, Hidden Dragon, he ran around outside all year round, Lu Qiu originally planned to return to China after the premiere and celebrate Christmas with the women, but when he was still in between the premieres, Cai Yinong called.
"Husband, don't go back to China yet, let alone Hong Kong. ”
"What's wrong?" Lu Qiu heard that something was wrong.
Cai Yinong hesitated for a moment, "Luo Zhaohui committed suicide by burning charcoal on the yacht, and after being rescued, he exploded the secret story of Hong Kong's rich man like crazy, which mentioned the matter of your husband and Kristy, and said that he had you... Now that Hong Kong Island is crazy, Kristy is followed by reporters every day, and the sisters are not able to meet her. ”
"Luo Zhaohui?" Lu Qiu's expression turned cold, "Did he completely blow up my identity?"
"That's not true, he just told the media that you are a rich man surnamed Lu in the mainland, owns a film and television company, and is still an actor. ”
"That's no different from exposure, the media can dig me out with a little combing. ”
"That's why husband, don't go back to China first, and wait for the turmoil to pass. ”
"I see, you guys should be more careful, I'll take care of Kristy's side. ”
"Well, husband, don't worry, we're all fine. ”
Hanging up the phone, Lu Qiu's eyes were cold, and he immediately dialed Liu Luanxiong's phone.
"I knew that my brother would call, don't worry, brother, we don't want Ah Hui to bite indiscriminately, I have already asked Gambi to deal with it." Liu Luanxiong is obviously also in anger, he and Zheng Yutong are all very close to Luo Zhaohui, and some unsightly things are afraid of leaking out, so they are even more nervous than Lu Qiu.
Lu Qiu recalled his previous life, Luo Zhaohui didn't seem to have broken the news too deeply, but was appeased, disappeared for a while, relaxed a little, thought about it, and said: "Brother Liu, if he just wants money, it's nothing, but if he can't figure it out and only knows to break the news indiscriminately, I hope that Brother Liu doesn't want the kindness of a woman." ”
Da Liu was silent for a while, sighed and said: "After all, it is my former brother, don't worry, brother, I will let him keep his mouth shut." ”