Chapter Seventy-Three: Box Office Expectations
The premiere ceremony is usually held the day before the release of the movie, and the purpose is very simple, to build momentum!
The process is also very simple, basically around the movie, the creators tell the story behind the movie, share some little secrets, and then shout slogans, such as 'box office 5 billion', 'surpass "Wolf Warrior 2" and the like...
In short, you must look confident, and make people subconsciously think that your work is epoch-making!
It's best to have a propaganda slogan that reads relatively smoothly, 'Time is not old, we are not scattered' or something...
……
There is a lot of discussion around "Undefeated in the East", especially on the 25th of last month, Huiwen released the trailer of the movie, which condenses the essence of the whole movie: Undefeated in the East and Linghu Chong's love regardless of ...
A bunch of Jin Yong's hardcore think that Xu Hui is crazy, you are subverting the original work, I have no opinion, but subversion is not a random adaptation, the East is undefeated, according to the description of the original work"... The room is full of flowers, the fat powder is fragrant, and there is a person sitting by the dressing table in the east, wearing a pink shirt, holding an embroidery bandage in his left hand and an embroidery needle in his right hand, raising his head, his face is surprised.
… At this moment, he shaved his beard, and his face was powdered, and the clothes on his body were not men, women or women, and the demon of color was worn on Yingying's body, which looked too delicate and dazzling.
Such an earth-shattering and powerful martial arts monster actually hid in the boudoir to embroider!"
There are also physical descriptions: "... Neither male nor female!"
It is also said that his appearance focuses on the words neither male nor female!
Although the CCTV version of "Smiling Proud Jianghu" has been scolded a lot, at least everyone recognizes that the undefeated Dongfang played by Mr. Mao Weitao has won the essence of the original work!
In fact, when Xu Hui decided to shoot "Undefeated in the East", many netizens suggested that Xu Hui find Mr. Mao Weitao...
Jin Yong's reputation is here, there is no precedent in this time and space for the undefeated Oriental to be played by a beautiful actress, and everyone is also conformist, I can't imagine that Xu Hui would dare to play like this!
The controversy is very large, and many media have publicly sung "The East Undefeated", saying that this movie is likely to become the Waterloo of Xu Hui's film career...
Of course, there are also die-hard fans who help defend themselves, the movie hasn't been released yet, will it be too much for you to beep now?
However, how to say it, the negative remarks have to some extent allude to the dark side of people's hearts, after all, in the past five years, Pao Hui has dominated the entire Chinese film box office market.
Huiwen has risen too fast in the world, blocking too many people's paths!
There are too many people who envy, envy and hate, and everyone is willing to fall into the well...
……
"Where's everyone's applause?"
The host found Xie Nannan as usual...
In other words, although Sister Nan is still glamorous, she is actually already a person from Huiwen!
There is no need for Sister Nan to remind them, when Xu Hui, Fat Di, Ya Wei, Nini, and Yang Zi appeared on the stage, the screams of the audience still resounded throughout the screening hall.
After all, the people who can come to the premiere are all Xu Hui's die-hard fans, as for the guests, they must sell face, maybe Xu Hui noticed it, and he was in a good mood, so he made a movie for them?
Thinking about it this way, Yang Tianbao with false eyelashes applauded even more enthusiastically!
The reporters took turns asking questions, mostly focusing on 'finding meat for Mao to play the classic role of Dongfang Undefeated' and 'how to view the opposition on the Internet'
The premiere, in addition to relying on the media to help promote it, should also bear the necessary difficulties.
After all, not many people read the manuscript like 'hello, hello, everyone' when it is sent out!
"In fact, three years ago, when I signed Rouba, I thought about looking for her to play Dongfang Undefeated, so this matter has been planned for a long time. ”
"I've always felt that the character of Undefeated in the East is very narrative. Mr. Jin Yong's original book has too few positive descriptions of him, only appearing in half a section, but this character is the character I remember the most in the entire "Smiling Proud Jianghu", even surpassing Ling Hu Chong and Feng Qingyang. Let me do it and say that Dongfang Undefeated is the character he admires the most, I am hungry and admire him, this gentleman can be called a generation of heroes, but if it is just a hero, I am afraid I will not have such a great interest in making a movie, but Dongfang Undefeated won great power and established his prestige, but because he was obsessed with the Sunflower Treasure Book, he had no intention of dealing with teaching affairs, so he handed over the power to his favorite Yang Lianting, and let him do nonsense! A generation of heroes actually led a knife from the palace and imitated the women of the boudoir!"
"I won't allow my favorite character to become such a character, so, subvert it, and you will immediately see how eloquent the undefeated East in the movie is!"
"As for the opposition on the Internet, I think it's normal, after all, the influence of Jin Yong's original work is too great, but I'm still quite confident, I think the audience should be able to give a good evaluation if they watch this movie, and the movie "Undefeated in the East" can be used as a summary of my martial arts movies in the past five years!"
Xu Hui's answer was very organized, and there was no lack of domineering.
"Then Director Xu, what are your expectations for the box office of "Undefeated in the East"?"
"Actually, I haven't been able to understand the box office market very well, so I don't dare to brag indiscriminately, but this "Undefeated in the East" is really good, the script and actors' performance can be regarded as meeting my requirements for martial arts movies, although there is still a little gap from perfection, but it is definitely my masterpiece, so I think it should be more than 2.5 billion!"
Xu Hui was very 'cautious' and threw out a data.
The other actors on stage were a little surprised.
Reporters, guests, including fans, were a little surprised.
Well, the current film promoters blow the box office, and at most they blow 1 billion, which is amazing!
Think about the reality, "Smiling Proud Jianghu" is so hanging, and the box office forecast is only 1.8 billion...
Comrade, you are very showy!
The reporters were very excited, and the cannon bragged!
"Then why split it into two parts?"
"Actually, my initial idea was to divide it into three parts, divide "Smiling Proud Jianghu" into two episodes, and "Undefeated in the East" will be released as a side story, I want to talk too much..."
That's a good point, but you didn't answer the question directly!
The reporter was also very ghostly, and he estimated that he couldn't dig up the news from Xu Hui, so he turned around and attacked the meat.
"Some time ago, a picture of you being scolded and cried by Director Xu Hui at the shooting site circulated on the Internet, is it very difficult for you to shoot this movie?"
What kind of news is this?
What's wrong with scolding and crying? It's not grass crying!
In the middle of a god's work "Born in 984", it is written that Pao Huicao cried Liu Feifei, and then was reported by a bunch of people, I can say this kind of thing casually!
(No need to flip it, I've already deleted it...) )
"It's really difficult, I received the role at the end of the year before last, and then I studied with the Peking Opera master Mr. Yu Kuizhi for half a year, the director told me that I must practice my eyes well before I can act, in fact, when "Undefeated in the East" was filmed, I waited for everyone to shoot almost, and the director let me audition, for fear that I would delay everyone's process..."
The meat probably held back his stomach and wanted to say.
Also, I haven't been interviewed for more than half a year...
Pao Hui interjected: "... Xiaodi's performance this time is very good, very amazing! I said to her, 'Do you want to be a traffic star or do you want to be a real actor', she chose the latter, then of course I have to be strict..."
"No, I think it's the director's director, I watched the clip in the editing room that day, and I didn't know I could act so well!"
Okay, let's get into the business blowing mode...