Chapter 26 Domestic Youth Films

After chatting a lot, Zhao Yanzi finally said: "My movie is about to be released, Mr. Xu has a lot of support!"

“… Definitely, definitely..."

Pao Hui nodded politely.

"To Youth" is about to be released?

A work that is known as Nortel's teachers and students with a score of 99!

It's not the same as the original plane.

Xu Hui has taken the lead in filming two youth films with different styles, "Those Years" and "Sunshine Sisters", which can be regarded as setting a benchmark for domestic youth films.

In fact, there have been many youth films on the market in the past two years, such as "Youth Pie" and "Adolescence", including Cao Baoping's "Dog Thirteen".

It's a pity that most of them are works that have not been discussed.

No, the discussion of "Adolescence" is still very high, and Zhao Yihuan's discussion is very high, but most of it focuses on her balls, and rarely discusses the movie itself...

Tsk, Zhuang Xinyan, who sings sweetly in the south and in the north...

Unsolved mysteries.

"To Our Dying Youth" is definitely not a good movie, to put it bluntly, it is a little far from the passing line - who knows what is the basis for Nortel's teacher to give her a rough cut version of the movie with a score of 99 points...

Playing the card of "national memory", it is very much self-cherishing, but this kind of deliberate remembrance has become a cliché for domestic youth films: this kind of work is almost inseparable from the dormitory, classroom, stage party, and the method of picking up girls is the same, from the admission day to the graduation ceremony, it is just a list of simple events and a patchwork.

The life of literary and artistic young people is put on a group of people majoring in "civil engineering", and they say poetic sentences, which are actually too out of touch with themselves.

And the driving force of the movie does not rely on the sublimation of various psychological effects, but on various labor-saving coincidences - the pregnancy that went off the rails, the quota for studying abroad, and the sudden car accident all make the already extremely pale story more fragile. Correspondingly, the cheap values in the movie, everyone can't be liked, everyone's choices can't be recognized, except for the nonsense love, they don't have any initiative, just like the surging river at the end of the movie, no matter who is a part of the flow.

In short, the three treasures of domestic youth films: abortion, car accidents, and difficulty in getting old are perfectly reflected in "To Youth"!

"To Youth" started this trend!

As long as you follow this routine and insert a few stories at will, the audience will definitely pay for it!

"The young man doesn't know the taste of sorrow, and he is sad for the new word"...

……

As the second-ranked cinema chain in the country, Huiwen Cinema is definitely qualified to make all filmmakers kneel down and call Dad.

This is also the main reason why Huiwen Tianxia has been hanging like this, and their voices are relatively small.

With the rapid development of domestic films and the domestic box office market, many people understand that controlling the theater chain is the truth!

Without cinemas, there is no right to speak!

No matter how awesome the movie you make, the theater is stuck with you, and there is no place to show it!

In the original time and space, the reason why the box office of "To Youth" is so awesome is that Zhao Yanzi herself has made great contributions - Wanda has always been very generous in scheduling films, even if "Iron Man 3" is released, the number of films scheduled for "To Youth" has been maintained at more than 30%!

If I changed to another director, I would have been cut a long time ago...

Our generation of viewers has a feeling of their own generation.

Nostalgia or remembrance of something that has passed away.

Youth, ex...

Of course, there are idols from childhood!

Zhao Yanzi was popular all over the country that year, and she was an unscrupulous national idol.

When that generation became the main force at the box office, the spring of the 'Huanzhu Gang' came.

Seriously, if Lin Xinru didn't do that or hid it better, maybe she would still be the Ziwei Gege we all like, you don't see the sentence that Yu's mother said at that time, 'I hate this person very much, female, Taiwanese, she is already angry, I made her popular again, I can't say it anymore...', and then a bunch of people accused him of pretending to be forced...

Plus the title of the film - To Youth!

What a literary one!

By the way, the elbow didn't jump out and say that Zhao Yanzi was the director, too, the chaos, immaturity, and roughness of the whole film could not be done by a mature film creator.

What more could you ask for in your debut?

……

Movies are a product of marketing!

Without publicity, no matter how awesome the movie is, it will not achieve the expected results.

On the contrary, if a bunch of media desperately sing praises and report overwhelmingly, then the original 60-point work, you will also feel very good!

"To Youth" is a typical example!

The investment in the whole movie is less than 30 million, but the money spent on publicity and marketing is more than twice the production cost!

Responsible for the overall publicity and marketing of "To Youth" is glamorous...

No one in the industry is unconvinced by the glamorous publicity and distribution ability, and a bad movie like "Escape from the Shark's Mouth of the Tsunami" can be achieved by them with a box office of 100 million...

Although Huiwen also attaches great importance to publicity, most of their propaganda is aimed at movies with good reputation...

When it comes to the lotus flower, Huiwen is hard to reach...

"To Youth" will be released on April 26.

On the first day, it won a box office of 49 million, 35% of the national film schedule, and Wanda was as high as 42%!

On April 30th, 46.67% of the sessions were given...

By the way, originally "Iron Man 3" also wanted to be released on April 26, and then changed it back and forth three times, and finally decided to release it on May 1st...

In other words, between April 26th and May 1st, "To Youth" is invincible!

The schedule of "Crazy Primitives" was cut to only fifteen percent...

……

"Director Zhao directed a movie for the first time, his performance was surprising, and his feelings and tastes were very good, but there was a bit of an imbalance in the grasp of the plot, several characters were vague, and the expected dramatic effect was not achieved, and the passages after graduation were not coherent enough in rhythm, but these shortcomings were made up for by Director Zhao's personal experience in the role and plot, and even some jerky places can be integrated by the style of the film, because youth is inherently jerky. I recommend you take a look..."

Pao Hui really doesn't want to push the film, but people can't help themselves in the rivers and lakes...

Besides, the movie "To Youth" has brought at least 80 million income to Huiwen Cinemas, so it's no problem to help shout!

Then, his Weibo was besieged by fans!

“… I'm so disappointed to recommend such a movie!"

"Do you also recommend this kind of green tea's youth movie?

"Now I am particularly suspicious of "Smiling Proud Jianghu"..."

Damn, Xu Hui rarely helps people advertise, at most he helps his director to promote, and when his own movie is released, there are only three advertisements at most...

Such a sudden wave, fans said it was difficult to accept!

"Next month, "Smiling Proud Jianghu" will be released, and in July, "Smiling Proud Jianghu: Undefeated in the East" will be released, everyone can complain as much as you like!"