So many people thought, I can't just let me fall into the pit alone, I have to find a few people to accompany me.

Then they began to spontaneously ask their classmates and friends around them Amway, a mini-comedy called "Never Expected".

"Do you know 'Never Expected'?"

"What is it?"

"I'll tell you, it's super interesting, you just need to open Youdou or Station B, and then ......"

“……”

Zhao Qian swore that he was making a serious comedy, and he was never selling Amway products in the name of filming!

However, relying on the way of netizens to help each other, "Never Expected" became completely popular now!

The kind of fire that is especially hot!

In one night, the number of hits on the whole network was 3.852 million!

is even more popular than the large-scale costume idol drama that Youdou is currently on the air!

This is awesome!

"Mom, this drama is just five minutes, labor and management laughed all night, and my roommate asked if I wanted to go to the hospital to see it, and he thought I might have a brain problem......"

"I was brought over by my classmate Amway, and I regretted it after watching it, damn, it's just such an episode, and the next update will have to wait until next Saturday, so desperate......"

"Good Despair +1"

"The roommate who Amway gave me this film just now has now been chopped into meat by me and rushed into the toilet!"

"I'm the roommate who was chopped into meat and rushed into the toilet, it's so dark in the sewer, I'm so scared, did you come to talk to me?"

"The hero goes all the way, next year Qingming remember to help him burn the full version of "Never Expected" ......"

“……”

For one night, it seemed that the whole world was watching this show, and even other people who didn't pay attention to it were also curious, so they clicked on it to watch it.

Of course, not everyone is a fan of this type of video.

Many people didn't finish reading it, and they forked it off, because they felt that there was no connotation, and they were forcibly funny, vulgar, shoddy, and didn't understand art!

Fortunately, there are not many bad reviews, about one-tenth of them, and then some other medium reviews, that is to say, the first episode of this film can score at least 8.5 points.

That's a very high score.

Li Wanqing had already watched the first episode beforehand, and not only that, but the second episode was also watched first.

Seeing that the response to "Never Expected" was so enthusiastic, she added another fire, published a Weibo, @赵谦跟万万没想到剧组, and said:

"I'm going to score 82 points in this drama, and the rest will be given to my brother with a situation of 666! Jpg”

Fans joked about it:

"Li Shizhen's skin!"

"You're happy, aren't you?"

"666 for my brother meow!"

"My name is Wang Dazhui, I am an actor, and I am playing a box of oranges now, does anyone want to buy oranges?"

“……”

Not only Li Wanqing, but also many people who have a good relationship with Zhao Qian have posted new statuses related to "Never Expected".

Originally, everyone clicked on it for the sake of face, but I didn't expect to be sucked into the fans.

Chen Erfa: "My God, I watched it with my friends in the live broadcast room, laughing like a muggle, and now my image is gone......

In other words, with a big face and a big breast, when did you ever have an image?

Have you forgotten about your live broadcast of unboxing cups?

Deng Xuanyu: "Hey, boss, I also want to act!

One punch at a time...... Ahem, forget the sister paper.

Come, I'll design you a courier to help repair the faucet, as long as you cooperate obediently, it is guaranteed to be popular all over the country!

Sun Jing: "Congratulations to the boss first! "Never Expected" is really good-looking, quietly ask, can I ask for a group performance spot?

Want a character?

Yes, you know, let's talk privately after work, hey, hey~

……

On the third day, Zhao Qian, who got the data, smiled confidently.

clapped his hands and said loudly to the crew members who were preparing to shoot: "I can tell you with certainty that everyone here is going to be on fire!"

On the fourth day, I just received the statistics from the company, and the first episode of our "Never Expected" last night was played on the whole network of 3.852 million!

In the end, even Zhao Qian himself couldn't help but feel agitated.

Not to mention the others, they were all stunned.

Oh my God, is it really fake?

Aren't we just a poor crew?

Even the barbecued pork in the lunch box is only two pieces!

The first episode was the first on the whole network?

It's against the sky!

When everyone heard Zhao Qian say this, they turned on their mobile phones and saw that the Internet was full of news reports of "Never Expected", and they were immediately overjoyed.

Mom, I'm really going to be red!

Especially Wang Dazhui, I never thought that I would really become a big star and go to the peak of my life!

He was the first to react and said excitedly, "Thank you boss! I will definitely work hard!"

Others also responded with a bang: "Thank you boss, I will definitely work hard!"

Zhao Qian was full of smiles, it was really a good start, I originally thought that it would take at least a period of word-of-mouth fermentation to have such results, but I didn't expect it to explode so much on the first day, I hope to stick to it!

Eh, do you want to shoot "Report to the Boss" by the way?

"Well, you can consider it!"

……

The good news doesn't stop there.

During the lunch break, Zhao Qian received a call from Zhang Siya.

She said excitedly on the phone: "Mr. Zhao, Oreo called and said that he was willing to pay 10 million to buy the exclusive naming rights of "Never Expected"!"

"Ten million?" Zhao Qian's eyes lit up.

Damn, these days the food is really rich! As soon as you make a sale, it's 10 million!

At the same time, I was surprised by the vision of Oreo.

No one knows the potential of "Never Expected" better than him, don't look at the first season that has only aired now, but the future can be said to be infinite.

The second season of advertising sold 30 million, and the first season will naturally not be bad, 10 million exclusive naming rights, seriously......

Zhao Qian felt that it was cheap.

Don't accuse him of being greedy, before that, we need to understand how exclusive titles are different from other sponsors.

The biggest difference between exclusive title and other sponsorship is first reflected in the advertising fee.

Exclusive title sponsors pay more for advertising and then receive a higher share of publicity. In addition, in the order of the ranking of programs or activities, it is usually ranked first, and the number of mentions is also the most.

Moreover, after the title, the sponsor must participate in any program activities and exclusive titles together, and the sponsor shall not refuse for any situation or reason.

And most importantly, industry exclusivity.

For example, this time Oreo has become the exclusive title sponsor, then the crew of "Never Expected" can no longer accept the sponsorship of cookie brands such as Danish Cookies and Dali Garden, unless it is a sponsor in other industries.

The special sponsor is just a title, such as a strategic partner, the only designated beverage brand, and so on.