Chapter 1696: Expected Goals
Xiangyu milk powder and Xiangyu cow were officially listed, which was why Su Yi stopped cultivating. Pen % fun % Pavilion www.biquge.info
It was impossible for him not to pay attention to such an important matter, and it was impossible for him to be indifferent, so he simply stopped cultivating first, and regarded it as allowing himself to relax and relax.
Today, the thing that Su Yi attaches most importance to is the sales of Xiangyu milk powder and Xiangyu cattle.
It can be said that after such a long period of preparation and promotion, the sales of Xiangyu milk powder and Xiangyu cattle today represent the upper limit of future development.
If the first day of sales of Xiangyu milk powder and Xiangyu cattle is not good today, it means that there is not much room for improvement in the future, because it means that consumers cannot accept Xiangyu milk powder and Xiangyu cow, it will be difficult to open the market, and the future sales will naturally not be able to improve anywhere.
Therefore, today's sales volume is very important, which represents whether consumers can accept the two products of Xiangyu milk powder and Xiangyu cattle.
If it is not acceptable now, it may require a lot of effort to promote, and it may not be effective.
Because Sushi Group is no longer a small company in the past, the products launched have a very high reputation before the listing, if the sales are not good, it means that consumers can not accept the new product, then it is naturally more difficult to promote.
However, Su Yi believes that Xiangyu milk powder and Xiangyu cattle will not disappoint him, and the sales volume on the first day will not be low, and it should not be a problem to achieve the expected goal.
After combining market research, Sushi Group believes that the first-day sales of Xiangyu milk powder should not be less than 200,000 cans, and at least more than 150,000 cans.
The sales volume of Xiangyu cattle should not be less than 400 heads, because many sales channels have purchases.
If the sales of Xiangyu milk powder can reach 200,000 cans on the first day, this is a very good result, and it also means that the expected goal has been achieved, which is a very dazzling achievement compared to other new brands of milk powder.
As for Xiangyu cattle, as long as they can sell more than 400 heads, it will be considered a success.
On the first day of the official listing of Xiangyu milk powder and Xiangyu cow, Su Yi first went to Lefei Supermarket to observe for a while, and found that Xiangyu milk powder had been put on the shelves, and Xiangyu beef had also entered the meat container of Lefei Supermarket, and many people were picking.
It can be said that the most important thing for Lefei supermarkets across the country today is to promote Xiangyu milk powder and Xiangyu cow.
Judging from the situation at the scene, there are a lot of people who consult, and the promotion points are full of people, and some Lefei supermarkets are even crowded, and these people are all for Xiangyu milk powder, or for Xiangyu beef.
On the first day of the market, there is such a grand occasion, which is already half the success, now it depends on how many real purchases of these consumers, or just ask, as long as there are 10% of consumers choose to buy, the sales of Xiangyu milk powder and Xiangyu beef can reach the expected goal.
However, the current situation is not to be said, because Su Yi does not know how many of these consumers will have the desire to buy.
After inspecting several Lefei supermarkets, Su Yi went directly to Su's Group.
If you want to know the sales of Xiangyu milk powder and Xiangyu beef, the quickest way is to stay here at Su's Group.
Because the sales of Xiangyu milk powder and Xiangyu beef will be sent to the Su Group for statistics, here, you can naturally know the actual sales volume for the first time.
Therefore, Su Yi wants to know the sales of these two products, and then Su Group is the most correct way.
If you go to Lefei supermarket and other sales channels to investigate, you can only know whether the sales are good or not, but there is no way to know the actual sales.
And he can't go to many places alone, and he can't investigate the real sales, so it's more practical to stay here in the Su Group, and he doesn't need to run around, and he can know the specific sales.
Therefore, after inspecting several Lefei supermarkets and learning about the situation on the spot, Su Yi came to Su's Group and sat in his office.
As soon as there is news, Liu Yueying will notify him immediately, so he doesn't have to take the initiative to ask.
When you wait, time always passes slowly.
During this waiting time, Su Yi felt that time was passing too slowly, so he simply browsed the relevant forums on the Internet to hear what netizens said about Xiangyu milk powder and Xiangyu beef, which is a very important channel to obtain consumer opinions.
"Today I went to the supermarket, and there were a lot of people, all of them to buy Xiangyu milk powder and Xiangyu beef. ”
"Yes, I also wanted to buy two catties of beef to try the taste, but when I saw such a long line, I dispelled my thoughts, I didn't know how long it would take to wait to buy it. ”
"Upstairs, if you can buy it in line, that's already the luckiest thing, I went to the queue early in the morning, and it was my turn after waiting in line for more than an hour, and it turned out to tell me that it was sold out, let me come back next time, I really want to scold foul words. ”
"Normal, the products launched by Su's are not selling very well, and it is normal if you can't buy them, anyone can buy them, but it's not normal. ”
In these forums, you can see a lot of similar conversations, all of which say that Xiangyu beef is very popular, and it is out of stock in many supermarkets, even if there is a long queue, it may not be available.
Of course, these messages are naturally not from the Su Group, but from the truth of netizens, not fraud, deliberately make some hot illusions on the Internet, to achieve the role of propaganda, this kind of thing, Su Group does not bother to do, fire is fire, not fire is not fire, there is no need to deceive, the pursuit is real data.
Therefore, judging from these messages, Xiangyu beef is still quite popular, and many consumers want to try it, which ensures that the sales on this first day are considerable.
For Xiangyu beef, he has strong confidence, thinking that as long as he has tasted Xiangyu beef, he will like this kind of beef, and when he buys beef in the future, he will also identify Xiangyu beef and will not buy other beef.
Therefore, as long as the sales on the first day are good, Su Yi believes that the sales in the future will not deteriorate, but will get better and better.
The first batch of people who buy Xiangyu beef will become loyal supporters of Xiangyu beef, and will give the best evaluation, and with the promotion and publicity, coupled with high reputation, the sales will definitely get better and better, and it will snowball, quickly increasing to a very amazing number.
Therefore, the sales of Xiangyu beef on the first day are very critical, which determines how good the sales will be in the future.
Judging from the messages on these forums about Xiangyu beef, the sales of Xiangyu beef on the first day will not be too bad, and it should not be a problem to reach the expected goal.