Chapter 1627 - Counted in Hollywood
The golden warrior of the reborn demon life
Lin Feng is here today to announce one thing, where "Second Entertainment" launches all movies, the national unified price is 20 yuan, and group purchases can also enjoy 85% off, and members can enjoy 7% off. If it's a game adaptation movie, it's all 5% off.
Why did Lin Feng do this? According to the current domestic movie ticket prices, Lin Feng has suffered a lot of losses by doing so. Generally speaking, in the first-tier cities of Beijing and Shanghai, a movie ticket is at least 50 yuan or more, while the second-tier cities, although slightly cheaper, are also around 30-40 yuan, and those third-tier cities, and even township cities, the price of a movie ticket is at least 20 yuan. Even if it is the so-called half-price discount on Tuesday, it is also a discount for some movies with a small audience, and the movies that are currently popular are never discounted.
Therefore, Lin Feng did this, undoubtedly reducing his movie box office revenue significantly. This is obviously a problem with money, it is too irrational! But Lin Feng insisted. Because during this time in the United States, Lin Feng fully felt the cheapness of the American people watching a movie. In the United States, watching a movie costs only a few thousandths of their monthly salary, while in China it is equivalent to a few tenths, which is a huge difference.
Therefore, Chinese would rather choose to watch the home theater that has no effect at home than go to the cinema to enjoy the large-screen movie with outstanding audio-visual effects. This is not because Chinese audiences don't know how to appreciate it, but because they don't have money. If you have money, a movie ticket is only a few yuan, do you think anyone would choose to watch this embarrassing pirated movie with a small screen at home? Obviously not!
Lin Feng wants to give Chinese audiences such a benefit, so that they can go to the cinema to enjoy the audio-visual feast, and also for the benefit of those men and women in love. Of course, it is impossible for Lin Feng to launch a movie with a price of about three yuan, which will not only fail to recover the cost of the film, but I am afraid that it will be difficult to guarantee the recovery of the screening cost of each movie. Therefore, the 20 yuan standard is the price set by analyzing the national price level. Although it is still a little higher than the cost of watching a movie for the American people, if you count its group purchase price and membership price, it is about the same as the consumption level of the American people watching a movie.
As for the benefits of Lin Feng doing this? In the short term, it is indeed no benefit at all, and it can even be said that it will cause Lin Feng a financial crisis in a short period of time. If you follow the price set by Lin Feng, and then count Lin Feng's generous investment in a movie, it can be said that every movie shot by Lin Feng may lose money, and lose a lot, unless all of them can be as popular as "The Legend of Sword and Fairy".
But apparently, this is absolutely impossible. Although Lin Feng has a lot of blockbuster movies in his mind now, after all, the number is limited, what will happen once these are filmed? What should I do? Raise the price then? With the temperament of the Chinese people, once they are used to enjoying low-cost movie tickets, it will be difficult to raise the price again. That would provoke an outcry from the audience. I'm afraid that Zuihou attendance will be avalanche.
What if this happens? Shui Junyi looked at Lin Feng in front of him, and he had a stomach problem.
"Mr. Shui, if you have any questions, please ask. Lin Feng glanced at Shui Junyi, who was full of words to ask, and said with a smile. Some things can't be said by yourself, and you need someone to say them for you, which is more effective.
Shui Junyi let out a long breath. He held back his words tonight, but he was worried that he would poke Lin Feng's sore spots, and he was afraid of causing unnecessary trouble, so he didn't say anything he wanted to, and it was all rotten in his stomach. At this moment, since Lin Feng asked him to say it, he was not welcome.
"Mr. Lin, I occasionally go to the cinema to watch a movie, and according to the current market price in Beijing, a movie ticket is 50 yuan, which is not cheap. And Mr. Lin promised only 20 yuan, so how many years is this promise? 5 years, 10 years or 20 years?" Shui Junyi said in one breath the question that 300 million boys and girls in front of the TV set wanted to ask.
For these adolescent boys and girls, the cinema is a must-go place for a date. The dim lighting, or touching, or tense, or warm plot, can make a pair of feelings for boys and girls have an amazing breakthrough, and it is a place where men and women must go during the love period. However, for adolescent boys and girls, most of them don't have much money, and some even use their family's money to fall in love, and many people have a feeling of shyness in the face of the movie theater. But sometimes you have to slap your swollen face and become fat, so you have to go.
But often when you go hard, you will choose to watch blockbusters, after all, you have to be worthy of today's ticket price. But often the ticket price of this blockbuster will be extremely expensive, such as "Hero" in 2002, which sold for 100 yuan a piece in Beijing. And in 2004, to be honest, in Beijing, Shanghai and other places, 50 yuan a movie ticket was usually those movies that were not very popular. Real blockbusters, such as "The Lord of the Rings" and "Pirates of the Caribbean", still sell for 80 yuan, or 100 yuan a piece. For two people, it is 200 yuan, counting food, drink, carriage and horse fares, it is normal to spend 300 yuan to watch a movie.
And if a movie ticket is only 20 yuan, it is quite cost-effective, and two people can save a little bit and spend 100 yuan. Compared to 300 yuan, this is a full two-thirds savings. That is, the money that was originally used to watch one movie, they can now watch three, and that is three ambiguous and lingering nights.
But how long is Lin Feng's promise, and how long can he hold on to it?
"Hehe, as I just said, all the movies released by my company are sold at this price. I'm not trying to make a lot of money by making a movie, my goal is to make movies affordable for all Chinese and be able to enjoy an audio-visual feast in the cinema. Lin Feng said with a smile.
"What Mr. Lin means, can I understand that as long as 'Second Entertainment' still exists, then this promise will always be valid!" Shui Junyi asked after taking a deep breath.
Lin Feng is still young, only 24 years old this year, with Lin Feng's body and Lin Feng's financial resources, it is conservatively estimated that if there are no accidents, it is not a big problem to live to the age of 80. With Lin Feng's magic and current momentum, Shui Junyi has reason to believe that before Lin Feng's death, "Second Entertainment" will not collapse, so Lin Feng's promise will be valid for at least 56 years.
56 years, it can be said that most people who watch today's episode of "Focus Interview" can't wait for the day when Lin Feng's promise dissipates, in disguise, Lin Feng's promise is forever.
The 56-year commitment, while not really forever, is already admirable. Can he do it? Shui Junyi looked at Lin Feng with a confident face in front of him, obviously for this promise, Lin Feng is imperative. But if you want to fulfill this promise, there is a premise.
"Mr. Lin, I'm glad you are so righteous and squandered money, but I take the liberty of asking, the ticket price of this movie is often set by local theaters according to local conditions. And the situation that I have investigated in theaters around the world, such as Beijing's 'New Century Cinema', has a turnover of 20 million US dollars a year, but the profit is only 5%, if the ticket price drops to 20 yuan, group purchases and members will also be discounted, how can I maintain their profits? Will it cause Mr. Zuihou Lin to shout the slogan of 20 yuan ticket price, but there is no situation where the theater implements it?" Shui Junyi asked a more pointed question.
After a brief exchange of minutes just now, Shui Junyi found that Lin Feng was not as high-flying and domineering as the legend, nor was he as invincible and arrogant as he had shown before. On the contrary, Lin Feng is still relatively easy to talk to, and he is also relatively easy-going. Therefore, Shui Junyi also regained his sharp remarks and keen insight in the past, and went straight to the core of the problem.
Lin Feng smiled.
"That's a good question!" Lin Feng smiled. What Lin Feng has been waiting for is this sentence.
When Lin Feng decided to set the price of 20 yuan, he took into account that many theaters across the country may not necessarily set ticket prices according to such a low price. Although the national theaters of "The Legend of Sword and Fairy" gave Lin Feng a lot of face this time (of course, Lin Feng also gave up a lot of profits), and the national unified ticket price was 10 yuan (half price for games adapted from movies), but for a long time, Lin Feng didn't believe that these movie theaters would sell their face as always. Especially in the case of some blockbusters, these movie theaters will maintain a low price of 20 yuan, and will not increase the price without authorization. After all, that's the best time to make money, and 20 yuan is too cheap.
Although Lin Feng believes that these bosses know that a lower ticket price can attract more popularity. It will not fall into the vicious circle of "the higher the ticket price, the fewer the audience, the fewer the audience, the higher the ticket price" as it is now. But many theater owners seem to be caught in the door, and would rather be cheap and lose money, and would rather see the door in the cinema than reduce the ticket price.
Therefore, today Lin Feng is here for these movie theater owners.
"Here, I would like to ask for a favor from the owners of theaters across the country, and I hope that everyone can take a long-term view and reduce ticket prices and keep them low. After all, the ticket price is more affordable, and there will be more audiences. I don't think there's a boss who wouldn't want to see a movie theater crowded. Although I earn less at a time, I believe that as long as it is full every day, the movie theater can still make money. So, on behalf of hundreds of millions of movie lovers, I would like to ask all the bosses for personal favors. ”
For a moment, all the viewers in front of the TV were stunned.
Lin Feng, the richest man in Shijie actually interceded for them, which is really a little touching.
If you can really enjoy a 20 yuan ticket price, group purchases and members can enjoy discounts, then I am afraid that all the viewers in the country will have to thank Lin Feng.
But will these movie theater owners sell Lin Feng's favor!
Cut! You are talking cool things here, earning fame and popularity, but making us lose money, how can this shijie be so haode! Many movie theater owners said disdainfully.
Originally, for the premiere of "The Legend of Sword and Fairy", many bosses really looked at Lin Feng's face, so they agreed to the national 10 yuan ticket price. I thought to myself, this game-based movie has always had a bad reputation, and there are few blockbuster movies. Therefore, the bosses everywhere are holding the intention of selling Lin Feng's face, and only after making friends with the attitude of the richest man in Shijie did they agree to the national unified price of 10 yuan for "The Legend of Sword and Fairy". It can be said that a movie ticket sells for 10 yuan, which is really not very profitable. Of course, it's not that it doesn't make money, it's just that the profits are too thin.
And then the popularity of "The Legend of Sword and Fairy" surprised all movie theater owners. They originally wanted to increase the price, but because of the contract signed with Lin Feng, the price did not increase. But if according to what Lin Feng said, every movie has such a price, then they are still a fart. In particular, recently they have been preparing to start introducing Lin Feng's "Second Entertainment" movies shot in the United States, such as "Chainsaw" and "Too Bad" and other movies that have received good box office income in the United States, but if they are introduced, a ticket can only be sold for 20, and if they encounter group purchases and the like, they will have discounts, so what do they earn.
Therefore, most movie theater owners are quite disdainful of Lin Feng's request.
Isn't it just the richest man in shijie, what's the big deal, I can also become the richest man in shijie if I have the opportunity, and I can be picked up by 12 Hongqi cars! Of course, this kind of YY can only be said to the delicate female secretary in the office where no one is around, and if it is really outside, they dare not say it.
Lin Feng naturally knew that these bosses would not sell their favors, but Lin Feng didn't care about it. Originally, Lin Feng didn't plan to rely on his own words, so he let these people sell their face, not to mention that Lin Feng didn't want them to sell their face at all. All Lin Feng needed was an excuse. An excuse to drive yourself mad.
Lin Feng is mad? What is Lin Feng going to be mad about? Acquire movie theaters.
In fact, in Lin Feng's view, China's film market is quite large, and it is definitely not inferior to the size of the American film market. It's just that at present, this market has not been developed well, and some movie theater owners who are eager for quick success have done a bad job in this market, and they have also done a bad job in introducing movies, especially many movies do not need to be translated into Chinese. For some Hollywood commercial blockbusters, most of the audiences who watch this blockbuster are young people, and for them, they are more likely to accept the original English dubbing rather than the awkward Chinese dubbing. Sometimes, a frowning dubbing will also make the audience prefer to watch the pirated English version at home rather than the genuine Chinese version.
Therefore, Lin Feng believes that as long as the development is good, China's film market will definitely be able to compete with the United States. Therefore, Lin Feng wants to buy Chinese movie theaters just like buying more than half of the movie screens in the United States, and build China's Hollywood, a Chinese Hollywood that can compete with American Hollywood. But now the purchase will be very expensive. So Lin Feng needs to use a meter!
Lin Feng is now waiting for the fierce criticism from the audience after these movie theater owners raise the price privately.
It's one chapter today, and three chapters will be restored tomorrow!The decoration is finally over.,It's easy!You can resume normal updates!xiexie, everyone's support and understanding during this time!xiexie!
(To be continued, if you want to know what will happen next, please log in to a certain point, more chapters, support the author, support genuine reading!)
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