The essence of venture capital is to make money, make a lot of money, and it is best to make as much money as possible in a short period of time. Therefore, there is no project that better meets this criterion than a billionaire who has been in debt for hundreds of millions in two or three years and has become a billionaire with a net worth of more than a billion. Moreover, the initial investment of this project is pitiful, and it is a real profitable investment business!

As an excellent venture capitalist, Lu Qiu immediately thought of this project after being reborn, and thought of this person, Brain Platinum and Shi Yuzhu.

Lu Qiu didn't need to beat around the bush anymore, he took out a bank card and slowly pushed it in front of Shi Yuzhu.

The female assistant, who was Shi Yuzhu's later confidante Cheng Chen, changed her face and said, "What do you want, Mr. Shi's situation can't get so much money at all, and we don't even have the funds for the initial start-up now." ”

"Xiao Chen!" Shi Yuzhu stopped Cheng Chen in a deep voice, and said to Lu Qiu: "Brother, just say it directly, what do you want?"

Lu Qiu stared at Shi Yuzhu, "Mr. Shi, there are five million in this bank card, I don't want a penny for the trademark and packaging patent of Brain Platinum, I only want forty-nine percent of the shares of Mr. Shi's new company." ”

"What!" Cheng Chen couldn't help but exclaim, looking at Shi Yuzhu.

Shi Yuzhu had obviously guessed Lu Qiu's purpose, he took a deep breath and said: "Speaking from the heart, my brother's trust in me makes me very ashamed, but I can only refuse, because it is my principle not to engage in the shareholding system, let alone five million, even fifty million." Since my brother trusts me so much, he should know that if I accept investment from others, there will be countless people who will send me money, what do you say?"

Lu Qiu nodded of course, indeed, although Shi Yuzhu's giant is bankrupt, but to some extent it is a non-war crime, Shi Yuzhu's connections in the Taishan Club are still there, and his ability to make health care products has been proven in the brain gold series products, it can be said that Shi Yuzhu really wants to find someone to invest, it is really not lacking in money.

But Lu Qiu has more than just the five million, "There are indeed many people who have money, but only I have the trademark and packaging patent of Brain Platinum, just like my previous offer, these two things are underestimated to be worth 100 million, and Mr. Shi does not deny this, right?" Brain platinum is not only dependent on advertising and marketing, but also its eye-catching trademark and outer packaging are the lifeblood of Shi Yuzhu's success.

Shi Yuzhu did not deny this, "Yes, it is because of this that I will personally come to interview with my brother, in my opinion, the trademark and packaging designed by my brother, the color matching is the most eye-catching, there are these two things, so that the product can attract the attention of consumers to the greatest extent, it is not an exaggeration to say that it is the cornerstone of success." ”

"Since Mr. Shi understands, do you still want to refuse?"

"Yes, I still refuse, I'd rather give up than let someone else meddle in my company, and these two patents are not unique, I can completely imitate and redesign. ”

Shi Yuzhu is very resolute, and the posture he shows has no room for redemption at all.

This is not surprising to Lu Qiu, Shi Yuzhu's resolute rejection of the shareholding system is well known in the entrepreneur circle, which is the principle he set for himself after experiencing equity disputes in the early days of entrepreneurship, that is, the subsidiary can be controlled, but the parent company must be wholly-owned.

It is precisely because of Shi Yuzhu's principle that Lu Qiu preemptively registered trademarks and patents early, in order to break Shi Yuzhu's principle with the help of this killer feature, but obviously, the strength of this killer feature is not enough.

However, since Lu Qiu guessed that this situation would occur, how could he only prepare a killer feature!

"Mr. Shi is right, the appearance can indeed be imitated, and it is difficult to define infringement. Mr. Shi still has a lot of room to design new patents, but what I want to say is that I am afraid that Mr. Shi will not have that time. Mr. Shi might as well take a look at this and make a decision. ”

Lu Qiu took out a document bag from the briefcase he was carrying and pushed it towards Shi Yuzhu.

Cheng Chen couldn't help but be curious, but Shi Yuzhu didn't speak, and she didn't dare to move.

Shi Yuzhu looked at Lu Qiu, trying to see what the real chips were from his face, but he didn't gain anything except seeing full of confidence. He finally nodded at Cheng Chen and motioned for her to open the file bag.

Cheng Chen did so and took out a thick stack of A4 paper from the bag. She didn't hand it to Shi Yuzhu immediately, but couldn't help but quickly flip through the two pages, and then her pretty face suddenly turned white, and she lost her voice: "Mr. Shi, look, this... This...!" She was speechless in shock.

Shi Yuzhu understood Cheng Chen and knew that she would not be so unbreathable, there must be a reason, so he hurriedly took the document, and after a cursory look, he immediately changed color.

Lu Qiu said leisurely at this time: "If Mr. Shi doesn't agree with me to become a shareholder, I have to do it myself." In modern society, 70% of women and 90% of the elderly have problems with poor sleep, and they are extremely concerned about aging. I want to make brain platinum, the main thing is to improve sleep and anti-aging. As I wrote in the plan, I will make full use of advertising and marketing, bombarding advertisements on various TV stations and paper media, and I have thought of the advertising words, which is called 'No gifts for the holidays this year, only brain platinum will be accepted.' ', We Chinese holiday gifts are a long-standing custom. ”

"I will also find someone to write some soft articles, that is, soft propaganda articles, hard text advertisements will make people rebellious, soft articles are different, hidden needles, so that customers have accepted brainwashing before they realize that this is an advertisement. ”

"As for the specific implementation process, I also have a detailed plan, if the funds are small, for example, only one million, then start with the third and fourth tier cities in the Yangtze River Delta. Do health care products know that in the south of the Yangtze River Delta, the Pearl River Delta is the largest market for health care products, the north is Jinan, Xi'an two places as the center of the radiation outward, I started from the Yangtze River Delta, there are many pharmaceutical factories in Wuxi, pay 150,000 in advance, you can entrust production, ensure output, and then start from Jiangyin, put the rest of the money on advertising. I also have a detailed plan for specific operations, such as how to bundle TV commercials to buy in order to spend the least amount of money to achieve the best results, and what kind of strategies to use for outdoor advertising. ”

"As long as the JY market is not unexpectedly opened, the funds can be rolled up, and then it will be rolled out to Nanjing, SH, Hangzhou and other cities, and the same approach will be done until the brain platinum is spread to the whole country. ”

"Of course, this is only one million practices, I now have five million, it can be rolled out in several cities at the same time, as long as a group of teams with industry experience are recruited, and then let them implement according to my plan, I would like to ask Mr. Shi, what do you think is the possibility of my success?"

Lu Qiu seemed to be smiling, looking at Shi Yuzhu with a confident eye.

Cheng Chen on the side was completely dumbfounded, and she even felt a little frightened, because what Lu Qiu said was exactly the same as Shi Yuzhu's plan.

These should belong to their trade secrets, and it is impossible to be leaked at all, the only explanation is that this Lu Qiu has the same genius marketing mind as Mr. Shi, and his knowledge of product marketing has stood at the same height as Mr. Shi!

This conclusion shocked Cheng Chen.

also shocked Shi Yuzhu!

Shi Yuzhu's heart was uncontrollably panicked!

The giant failed, and the Brain Platinum Project was his reliance on his painstaking comeback. He was confident that he would have turned over, but the luqiu in front of him had the same strokes as him, and even some details were deeper and more detailed than he thought. The most terrifying thing is that the one million he said casually is all Shi Yuzhu's current start-up capital.

Shi Yuzhu didn't dare to imagine what would happen if he competed head-on with Lu Qiu, maybe he wouldn't lose, but he probably wouldn't win, and the best outcome would only be a lose-lose situation.

Lu Qiu is young and can afford to lose, but what about him?

The Giant Mansion still owes huge debts, and subordinates like Cheng Chen, who never leave him, have not received their salaries for several months, and even some of the million is borrowed by Cheng Chen from his family.

Shi Yuzhu must give an account to them!

He can't afford to lose!

"How do you plan to solve the problem of the dealer's payment?" This was Shi Yuzhu's last struggle, and he was extremely expecting Lu Qiu to make a mistake.

It's a pity that Lu Qiu just stroked his forehead and said with a smile: "Ha, I actually missed such an important thing in the plan." Yes, dealer consignment sales are easy to collect unpaid payments, and there is a problem of bad debts. However, it is very simple to solve, as long as the dealer is paid to deliver the goods, and the subordinate office does not have the right to sign a contract with the dealer, otherwise it will be regarded as fraud, and all contracts must be sent back to the headquarters, and the headquarters will directly manage the exclusive distributors in the city, strengthen channel control, and avoid the channel to become bigger and the strategy implementation is chaotic. Well, these should be enough. How about Mr. Shi, do you still have questions?"

Shi Yuzhu didn't speak, and the last straw he tried to grab also sank.

The dealer strategy was summed up by learning lessons from the brain gold series products, but Lu Qiu said it casually, which once again proves that Lu Qiu does have a perfect and detailed plan for brain platinum.

The plan, Lu Qiu is more detailed than him.

Funds, Lu Qiu has more than him.

The patent, Lu Qiu got it earlier than him.

The only advantage he has is that he has a ready-made mature team, but there is never a shortage of people in the health care industry, so the result is obvious, if Lu Qiu competes with him, he will lose without suspense!

This conclusion made him feel extremely bitter, and his decision was extremely difficult.

Lu Qiu waited patiently, full of confidence in the desired result, because no matter how talented a person is, it is impossible to defeat his own at the peak, all these plans and practices that Lu Qiu said are actually from Shi Yuzhu himself!

"No, you still have one thing you don't have, that is, the product, even if you have a trademark, packaging, and a marketing plan, but without the product everything is empty, but we have!" Cheng Chen was unwilling, she still had to fight for Shi Yuzhu.

Lu Qiu said with a smile: "Product? Should I say that you are naïve? In this industry, is the product important? If you want, I can find someone to develop ten or twenty for you at any time, isn't it melatonin plus porphyrin iron, you say, do you want capsules or oral liquid? Well, it should be a combination of the two, because the volume is large enough, and the gift will not appear light." ”

Cheng Chen was completely dumbfounded, and the eyes that looked at Lu Qiu couldn't hide his fear at all.

It's so terrifying that they can even say it so easily in the final product dosage form of Brain Platinum that they have so hard to determine, this person is the devil, absolutely!

Shi Yuzhu was finally crushed by this last weight, he took off his sunglasses, presented his true face in front of Lu Qiu, showed a bitter and helpless smile on his face, and stretched out his hand, "Forty-nine percent of the shares, I agree!"

Lu Qiu also stretched out his hand and shook Shi Yuzhu with a victor's smile, "Mr. Shi, happy cooperation." ”