Chapter 224: First Day Box Office
As "Nine Star Entertainment", which is listed as one of the nine major film and television companies in the Dragon Country with "Monkey Sky Film and Television", once it begins to pay attention to the public relations of film critics, its strength will not be worse than that of "Monkey Sky Film and Television".
In the case that there is not much difference in public relations fees, film critics' evaluations and ratings of "Journey to the West: The Great Sage Marrying" and "The Legend of Monkey King" will uphold a fair and impartial attitude.
Before the official release, the professional critic score of "The Great Sage Marrying" was 7.5 points, which met Zhao Zhenghao's expectations, and among similar films, the score could rank among the top ten.
And the professional film critic score of "The Legend of Monkey King" is only 6.2 points, which is barely passing, which is a big grade difference from "The Great Sage Marrying"!
And with this 6.2 points, I don't know how much, it is the water noted by those film critics who got the public relations fee of "Qitian Film and Television"!
Chu Tian, who has never accepted the producer's public relations and maintains strict independence, gave "The Great Sage's Marriage" a score of 8 points, which is a super high evaluation for him! His previous rating for "Moonlight Treasure Box" was only 5 points!
"Monkey King Film and Television" knew that Chu Tian did not accept public relations, so when he held the test screening of "The Legend of Qi Tian", he did not dare to invite Chu Tian to participate, for fear that he would speak up.
From the ratings of professional film critics, it can be intuitively concluded that "The Legend of Monkey King" is indeed inferior to "The Great Sage's Marriage" in terms of production level, so it is reasonable that the ticket purchase index of the two films has changed now.
As a ticket purchase index that has been implemented for many years, with the blessing of today's more and more advanced big data, the situation reflected is very reliable.
From the early morning of February 7, 2016, after the two films landed in major theaters at the same time, the real-time box office of "The Great Sage Marrying" has been beating "The Legend of Monkey King", and with the increase of release time, the gap between the two is constantly expanding.
On the first day of release, the box office of "The Great Sage Marrying" was finally fixed at 190 million, while "The Legend of Monkey King" was only a little over 100 million, less than 110 million!
Although the result of "The Great Sage Marrying" is much better than the direct competitor "The Legend of Monkey King" in the same period, and the performance of "Moonlight Treasure Box" on the first day of release, there is still some gap between Zhao Zhenghao and the expectations of "Nine Star Entertainment".
Originally, according to the movie-watching index boosted by the wave of publicity before the release, Zhao Zhenghao and "Nine Star Entertainment" both thought that the box office of "The Great Sage Marrying" could exceed 200 million on the first day, but in the end it was still a fraction of a second.
Moreover, the single-day box office of "The Great Sage's Marriage" of 190 million is not the box office champion of the day, and the daily box office champion is another blockbuster, the theme of that film actually overlaps with "The Great Sage's Marriage", which is also a comedy.
However, the comedy called "Going Home for the New Year" is not only a warm comedy for the family, but also more in line with the joyful atmosphere of the Spring Festival in terms of content, and at the same time, it is also from the hand of a famous director, and the director is Hu Zhenlong, a great director known as "the first Chinese New Year film director in the Dragon Kingdom"!
Although Zhao Zhenghao's popularity among young people is much higher than that of Hu Zhenlong, he can only be regarded as a primary school student in the director and film circles, in front of the famous director Hu Zhenlong.
Hu Zhenlong has been in charge of the director for more than 20 years, and his first film established his status as a master of comedy and the king of Chinese New Year films.
Hu Zhenlong can be said to be one of the first batch of industry insiders to benefit from the Dragon government's policy of supporting the cultural and entertainment industry and supporting the film industry.
He is the first director in the history of Dragon Kingdom films to have a single-film box office of more than one billion, and he is also the first director to have a single-film box office of more than two billion or three billion!
In addition, he is also the first director in the history of Dragon Kingdom films to have a cumulative box office of more than 10 billion! At present, the cumulative box office of his directorial career has exceeded 20 billion, and he is steadily moving towards 30 billion!
If the box office performance of his latest work "Going Home for the New Year" can reach 3 billion, it will help Hu Zhenlong become the first big director in the history of Dragon Kingdom films to accumulate a box office of more than 30 billion!
Therefore, although Hu Zhenlong is inferior to other big directors of the same age group in terms of individual awards, he is one of the most powerful and appealing top figures in the current Dragon Kingdom film circle!
Someone once said that just with the three words "Hu Zhenlong", tens of millions of fans can enter the cinema, even if that movie is just Hu Zhenlong racked the camera on the side of the road and shot the street scene for an hour and a half!
Therefore, although Hu Zhenlong has rarely made comedies in recent years, the box office results of several previous serious films have not been satisfactory, and with the emergence of more and more talented new generation directors, the titles of "master of comedy films" and "king of Chinese New Year films" on his head have also appeared in danger.
However, when Hu Zhenlong announced that he would pick up the comedy theme again and shoot a family-friendly Chinese New Year film, fans still gave great expectations, and in the previous movie-watching index survey, this "Going Home for the New Year" has been ahead of other competitors, including "The Great Sage Marries".
And the box office performance of "Going Home for the New Year" after its release did not disgrace Hu Zhenlong's prestige, and he won a box office of 230 million in a single day, beating many competitors and winning the box office championship of the day!
Zhao Zhenghao's "The Great Sage Marrying" 190 million, only ranked third at the box office on the day, and in second place was a co-production action film led by an Oscar-winning actor from the United States and brought together a number of powerful movie stars in the Dragon Kingdom, called "Extreme Rescue", with a single-day box office result of 200 million and 5 million.
"Monkey King Film and Television" built with a lot of money, and the single-day box office performance of "Monkey King Legend", which was highly anticipated, was only ranked fifth on the box office list of the day, and before it, there was a sequel animation "Crazy Paradise 2" produced by a top Hollywood production company in the United States, with the huge appeal of the classic predecessor, and achieved a single-day box office result of 150 million.
"Going Home for the New Year", "Extreme Rescue", "Journey to the West: The Great Sage Marrying", "Crazy Paradise 2" and "The Legend of Monkey King" are also all five films with a box office of over 100 million yuan in the Dragon Kingdom Film Market on the first day of the Lunar New Year.
With the continuous maturity of the Dragon Film Market, the continuous growth of the shooting mechanism, and the emergence of more and more outstanding filmmakers, the local films of Dragon Country have been able to form a comprehensive competition with imported films, and have occupied an obvious advantage in the proportion of the annual box office for several consecutive years.
Not long ago, in 2015, the total box office of the domestic film market of Dragon Kingdom reached a new high, reaching 160 billion Dragon Coins, which is not only the world's largest film market, but also the total box office of the second ranked United States, the third ranked Japan, the fourth ranked United Kingdom and the fifth ranked Germany combined!
Although there is no new record at the box office of a single film, it has still achieved breakthrough results in the annual box office rankings!
Among them, in the top ten of the annual box office list in 2015, there are six films with a single box office of more than 5 billion, of which four are local films in Dragon Kingdom, and in the top ten of the annual box office list, there are seven local films in Dragon Kingdom, both of which are the most in history!
In addition, the number of films with a single box office of more than one billion has also increased by three compared with 2014, and the number of films with a single box office of more than 100 million has increased even more than in 2014, reaching nine!
Stimulated by this series of gratifying results, Dragon Country filmmakers have great expectations for the year 2016 that has begun, hoping to make a breakthrough on the basis of 2015!
In the past January, the performance of the Dragon Kingdom Film Market was generally stable, and the total monthly box office decreased slightly compared with the same period last year, not exceeding 5 billion, only 4.9 billion.
In terms of single-film box office, it is also slightly inferior to the same period in previous years, as the monthly champion of "Journey to the West: Moonlight Treasure Box", the total box office is only 1.3 billion, however, its competitors have performed well, and the cumulative box office of two films is also super high by 1 billion.
The report card of the three films with a box office of more than one billion created in January 2016 is not bad or good compared with previous years, because in the past three years, although January has been a relatively flat box office month, there are also blockbuster films with a box office of more than two billion.
Therefore, all those who care about the Dragon Kingdom Film Market have high hopes for February, which has the Spring Festival schedule, and hope that this month's box office performance can make a breakthrough and hit a record high!
The performance on the first day of the Spring Festival stalls is very exciting, with the help of five blockbusters with a single-day box office of over 100 million, including two blockbusters with a single-day box office of over 200 million, the total box office of this day exceeded 1 billion, creating a new high in the total box office on the first day of the Spring Festival stalls over the years!
Moreover, according to convention, the first day of the Spring Festival stalls is never the day with the highest single-day total box office, but the day with the lowest single-day total box office.
In the following days, as the people have more and more free time, the demand for watching movies will become more and more strong, and the total box office in a single day will climb step by step, and the highest may even reach twice as much as the first day!
In the Spring Festival of 2015, the cumulative total box office of Longguo's domestic film market reached 9.9 billion, which is only one step away from breaking through the 10 billion mark!
According to the growth curve of the total box office of each single day of last year's Spring Festival stalls, based on the results of the total box office on the first day of this year's Spring Festival stalls, there is no problem in achieving the goal of breaking through the 10 billion mark in the cumulative total box office of this year's Spring Festival stalls!
Especially after the first wave of reviews after the release of these promising pre-hit movies, the scores of more than 6 points have made people more confident in their performance in the next few days.
Five films with a box office of over 100 million on the first day of the Spring Festival, the highest audience rating is "Crazy Paradise 2", this well-made animated film, continuing the high quality and good reputation of the previous work, has received an audience score of 9.2, and a score of 8.7 points from professional film critics!
The second score of the audience is not the new work "Going Home for the New Year" by a famous director, nor the "Extreme Rescue" starring a big-name actor, but Zhao Zhenghao's "Journey to the West: The Great Sage Marrying", with a score of 8.8 points! The score of professional film critics has also been increased to 8.1 points.
Hu Zhenlong's new work "Going Home for the New Year" only achieved an audience score of 8.1, and the score of professional film critics was only 7.3 points, for Hu Zhenlong, such an evaluation can only be regarded as decent compared with his early classic works where the audience score has been above 9 points and the professional film critics have a score of 8.5.
is also directed by a new generation of directors, but in the cast, it is many times better than "The Great Sage Marries", "Extreme Rescue", the audience score is 8.2 points, slightly better than "Going Home for the New Year", ranking third among the five films, while the score of professional film critics is only 7.1 points, which is slightly inferior to "Going Home for the New Year", overall, it is also a sincere work.
"The Legend of Monkey King", which was pinned on by "Monkey King Film and Television", after its release, although the audience score was also 7.5 points, which reached a good standard, it was much worse than the other four competitors, and it was the only one of the five films with a score of less than 8 points.
And the professional critic score of "The Legend of Monkey King" is even more dismal compared to the other four competitors, only 5.9 points, and it has not even reached the passing mark.
Chu Tian's evaluation of "The Legend of Qi Tian" is only four words - "I don't know what to do"!
"Journey to the West", which is also based on one of the four famous novels, has also undergone a drastic adaptation of the original story, and "The Legend of Monkey King" is inferior in all aspects compared with "Journey to the West".
In terms of social value, although "Journey to the West" is dressed in a comedy, it still reveals some human nature and has certain practical significance, while the values shown in "The Legend of Monkey King" may not even pass the trial if it is placed in Zhao Zhenghao's previous life, when the film censorship system was relatively strict!
In terms of storytelling, the two-in-one "Journey to the West" not only tells a complete story, but also can justify itself in terms of plot, while the story told by "The Legend of Monkey King" is fragmented and mysterious, which is more puzzling than just the upper part of "Moonlight Treasure Box", not to mention that ordinary fans can't understand it, even professional film critics can also summarize the core of its story.
In terms of actors' performances, several leading actors in "Journey to the West", although they are all non-professional actors from the music industry, their performances are remarkable.
Zhao Zhenghao and Peng Jieshan's performances in this movie, compared with the past, have a relatively big breakthrough, Feng Xiaojing's performance is a little mediocre, but it is also decent, Yu Yabin, who was the least popular before, in this movie, but it is eye-catching, Zixia Fairy, who dares to love and hate, only envy mandarin ducks and not immortals, can be said to have been played by her, with this role alone, she can also leave her own name in the history of Dragon Kingdom films!