"Royal TV has made a public service announcement? This is a thankless task!" The audience began to discuss in their own homes, and after the revision of Qiyue Music Network, it became the peak video, and the first publicity directly became a public service advertisement, and the promotion of this advertisement also began on Weibo, and the stars of Hanhai forwarded the link one after another, and that night, a public service advertisement became the focus.

"Is there a public service announcement about the Spring Festival?" many netizens started to leave messages directly under the video.

"I don't know, why the ads are on the homepage recommended position, and Rebirth is also liked!"

"Haha, it's directed by Rebirth, Hanhai stars have joined, I'll take a look!"

The audience in front of the TV directly began to watch it to see what kind of public service announcements, after all, there are too few advertisements of this type, and the TV station is unwilling to do things without benefits, which makes many people have some interest, but it is only a minute or two.

Then the picture unfolds, and the preparations before Chinese New Year's Eve directly bring the audience into the atmosphere of the Spring Festival, and the exterior scene is an old man shopping for vegetables, carrying so many things in his hands, and the sweat on his forehead is faint.

Then the picture returned home, the scene flashed continuously, most of the audience was a little silent, this public service announcement will be the Spring Festival reunion, and then is it really a reunion? The final subtitle is "reunion" but the face is a big question mark, everyone is thinking, is this how they spend the New Year?

It's not long, it's only two minutes, and then it's a normal prime-time commercial, but everyone doesn't have the heart to watch it, and they are still thinking about it when they know that the TV series is starting to play.

And the Internet is even more lively, after all, you can communicate directly with text, "This advertisement is so heart-wrenching!"

"Yes, my eyes are moist, it seems that the smiles of the two old men are so sad?"

"I seem to be like this during the Chinese New Year......"

……

Netizens left messages one after another, and the messages began to increase, "Rebirth is great, it's only November, so I remind everyone not to ignore the feelings of their families during the New Year." ”

"Sure enough, it is a public service advertisement, and it is a very realistic problem, educated, today the New Year will definitely accompany the old people well, mobile phone group text messages, everyone group sends, after all, Chinese New Year's Eve is only once a year." ”

"Same as above, send a group text message to greet the New Year!"

"Ditto, don't complain when you receive a group message, you also need to accompany the elderly!"

……

This advertisement set off a big event "New Year's bulk SMS incident", which became a hot topic for everyone on the New Year, which is a later story. And now many netizens have praised this public service advertisement, and many elderly people have called Royal TV to thank them for everything they have done, and for the prime-time addition of an advertisement, the audience does not have the slightest complaint, but the ratings at this time are very stable, and everyone will not change the channel at this time.

The public service announcement of Royal Television received so much praise that even the Prime Minister had to stand up and praise it in public. Officials are actually reluctant to make Royal Television a national station, in which case the royal voice will be more important, but now they are not allowed to praise the matter, and at the same time, they have privately warned themselves to be a well-connected TV station and let them work harder.

Royal Television has grown by leaps and bounds in the past two years, and it is completely unbeatable, and now it has even gone to the front of various TV stations, and they have to pay attention to it.

And the public service advertisement is a fuse, various TV stations have begun to prepare for the public service advertisement, they are also awakened, the public service advertisement is the inevitable thing to do on the national station, they did not expect that they were one step ahead.

As the so-called step ahead, step by step, this is what Yingfeng wants, just when all TV stations began to prepare public service announcements, Royal TV's Spring Festival Gala publicity began.

Large-scale posters have appeared all over the country, and the overwhelming propaganda has blinded other TV stations at once, why is the scale so large? What is the Spring Festival Gala? And the daytime advertisements have also begun to be broadcast.

"In the sound of firecrackers, the spring breeze sends warmth into Tusu. Thousands of households always replace the new peach with the old one. "A poem is the beginning, and this time it was still shot by the original team of the public service announcement.

The old man was holding a brush in his hand, surrounded by family members, and the original team gathered around the old man, and the old man was talking about this poem, and he wrote a big blessing word with a brush in his hand. Then Mo Yu and the little grandson happily posted the Spring Festival couplets and blessing characters, while Gong Hanxing, Lu Yi, Liu Piaopiao, and Leng Xue were busy in the kitchen, and the two old men were sitting in the living room drinking tea with smiles on their faces.

A table of dishes was set, the children invited the elderly to sit down, and the old lady said, "Watch the Spring Festival Gala!"

Mo Yu got up and turned on the TV, and then returned to the table, while the family members raised their glasses, chatted while eating, laughed, and then pointed to the TV and kept discussing something.

Then it was twelve o'clock, the TV began to count down, and the family was also counting down, when the New Year's bell rang, the children and grandchildren had the old man's New Year's greetings, and the old man was smiling, taking out red envelopes and sending them one by one.

And what is the Spring Festival Gala? There is no detailed introduction here, there is only a huge stage, on which is beautiful, several hosts wearing red dresses stand on the stage, and the other is the sound of the countdown.

left a lot of questions, which made everyone very puzzled, but this advertisement and the previous public service advertisement obviously echoed each other, and people seemed to understand something between the previous and the next, and this Spring Festival Gala was a bit interesting.

After the advertisement, there is a specific time, Chinese New Year's Eve!

All of a sudden, public service advertisements and Spring Festival Gala advertisements have become the focus of people's discussions, and everyone has speculated about what the Spring Festival Gala is?

"It should be a large gala, specially broadcast on Chinese New Year's Eve, it can't be wrong!"

"It's really similar, think about it this way, there really isn't anything to do on Chinese New Year's Eve, but it's not bad for a family to sit together and watch a party, but I don't know if it's good?"

"Upstairs is obviously not careful to observe, don't you see that the chief director is reborn?" "I can't go wrong, and it must be suitable for all ages, so that the family can discuss. ”

"Wow, you look at the advertisement in such detail, admire and admire!"

The TV stations are also researching, they have to pay attention to it, the royal TV station is completely constantly innovating, not long ago I heard that they were recruiting, and I didn't care at the time, after all, the second prince must need his own team to come to power, but now it doesn't seem to be the same thing!

At the same time, thousands of directors from all over the world have begun to return, they shoot not just the same food, everyone chooses two or three things to shoot, a few months is enough, then they have returned, and finally sit hard to edit themselves, looking forward to Ying Feng can enjoy his works!