Zheng Wei took the water cup handed over by Xia Yu, took a sip and continued: "I found this by accident, my friend is running transportation, and after listening to my complaints, he remembered that a few days ago he had transported a batch of goods to Yangcheng, saying what kind of chip it was." I was anxious and asked him to quickly inquire clearly, the delivery location is the headquarters of 7UP Computer!"

"Are you sure it's this batch of SAA7750+ chips?" Xia Yu asked.

"To be sure, he said that this batch of goods was also collected in bulk, which was quite mysterious, but the packaging box left in the car in the end had pencil marks. ”

7UP Computer, so they got mixed up with Gao Wenlong!

Xia Yu secretly thought, he was sure that the matter on Li De's side must be the handiwork of Gao Wenlong's kid.

In this way, that Mingsheng Electronics should be a small factory acquired by Gao Wenlong before, and the high imitation must have been made by them, and they began to hook up with Qixi when they saw that the effect was not good.

After figuring out this matter, Xia Yu felt a little more relaxed, Polestar Electronics is not a small fish now, as long as it is normal business competition, it will not be afraid of them, but it is necessary to continue to guard against their small actions.

"Mr. Zheng, you take a rest for a while, and we will have a meeting to discuss this matter later. ”

"Hmm!"

Sending Zheng Wei out of the office, Xia Yu began to think carefully about how to deal with this poisonous snake staring at his back.

Speaking of which, Li De's unexpected defection almost caused Polestar's chip out-of-stock crisis, but with the efforts of Liu Mingsheng and Uncle Xiao, it has been resolved, and the once-paralyzed channel system has also temporarily stabilized, and its influence has been minimized.

But how could he have swallowed this breath?

Qixi Computer is wealthy, but Patriot, Onda, Chaohua and other companies have no background, Xia Yu is not afraid of them.

He went online and carefully checked the information of the 7-Up computer. Because it just went public a few months ago, there is a lot of news and various revelations. He wrote them down one by one, but how to fight back effectively. But I didn't think of a way for a while.

I still have too few resources at my disposal!

Not long after, the temporary executive meeting of Polestar Electronics was held, and Liu Mingsheng, Xu Jiahui, plus Luo Dong and Zheng Wei were all present.

Zheng Wei briefly introduced the situation, and Xia Yu typed out the information of the 7-Up computer and 7-up digital that he had just made on the projector.

But this is not enough, Xia Yu revealed for the first time what he could say about his grievances with Gao Wenlong in front of all the executives, and introduced some of the background of the Gao family.

"That's the basic situation, and now I'm basically sure that the K2 high-imitation machine a while ago was also made by them, plus this Philips chip sniping incident. It's the second time we've suffered. ”

Xia Yu said a little solemnly: "Now that the 7-Up computer has been mixed in again, our enemy is a little stronger. ”

Li De's matter, more specifically, among these people, only Liu Mingsheng knows best, after all, as the company's operating president, he has the authority and obligation to know the whole picture of this kind of major event. But others still thought that Li De was poached by his opponent and leaked some news.

"What kind of enemy is this, isn't this the only thing in the mall!" Xu Jiahui was the first to speak, "I have an old friend who is doing the research and development of X86 architecture motherboards under Intel chips at 7UP Computer, and I will go back and ask them what the situation is." ”

"Uncle Xu, since they were so secretive before. It's definitely not easy to inquire. Besides, it's their digital subsidiary that makes MP3, which is not the same as the computer department, so there's no rush for now. Xia Yu shook his head and said.

But Xu Jiahui is right, this is really not an enemy. At best, it's a stumbling block on the road.

Xia Yu felt that he should learn Taizu's words: strategically we must despise the enemy, and tactically we must attach importance to the enemy.

Luo Dong stared at the information on the projection in a daze, and then suddenly said: "I think we can divide them into two opponents. The first is the Shusheng Electronics and 7-Up Digital, who want to compete with Polestar. The second is the 7-Up Holdings behind it. ”

"The former is naturally according to the normal routine, and public opinion suppression and product cycle suppression can be tried. As for 7UP Holdings. Didn't they just go public on the small and medium-sized board in August, something in the capital market. There's always something more to play ......"

Xia Yu's eyes lit up when he listened!

Luo Dong's thinking is similar to what he thought before, especially the many systems of China's stock market are not sound enough, and these listed companies in China, which of them do not have false accounts and tax evasion.

However, he does not plan to directly use the precious reserve funds to snipe the stock price of 7UP Holdings, firstly, the short-selling mechanism in the domestic capital market is not perfect, which is a bit troublesome to operate, and secondly, the money that Polestar can use is not too much, and there is some fuss.

Liu Mingsheng also interjected when he heard this: "There is another point that I think should be paid attention to, since the opponent is clear, then the product development progress and listing plan of Qixi Digital can also be explored, which can start with the workers of the assembly plant." Although it is not easy, there is no impermeable wall for this kind of thing, and there are always some clues to be found. ”

"Okay, just follow these ideas!" Xia Yu immediately made a decision, "In short, this tone must come out!"

Several people have agreed on some specific operation methods, and the focus is still on the power of the guò media to launch a public opinion war, and it is good to spend less money!

Among them, in addition to the planning of the new listing of 7UP Holdings, there is also a plan for 7UP Digital.

At the same time, they have hoarded more than 100,000 pieces of Philips SAA7750+ chips, which can also be used.

In fact, in the past few days, with the resumption of supply, the price of this chip has begun to fall again, and with proper operation, maybe they will still be able to cheat on it.

In addition, Liu Mingsheng and Xu Jiahui are responsible for finding out the news, and they must strive to find out their product launch plan, and then formulate a new plan based on this when the time comes.

For this reason, Xia Yu directly approved 800,000 public relations expenses, which were counted as the first batch of special funds temporarily named "Sniper Seven Plan", which were fully responsible for Liu Mingsheng and Luo Dong.

But the plan is also highly secretive within Polestar, and the operation is strictly controlled within five direct responsible persons.

As for whether this kind of play is a bit excessive? Xia Yu doesn't think so.

Shopping malls are like battlefields, as long as the necessary means to maintain the bottom line are inevitable, not to mention fighting back!

……

"This Polestar electron reacts really fast. It actually relied on sweeping goods from all over the world!" In an office of more than ten square meters, Xu Guanglin, the president of 7UP Digital, looked at the two guests. sighed.

He had just met Xia Yu at the forum of the Digital Electronics Summit, and he was indeed impressed by this young man.

Those two are naturally Gao Wenlong and Han Xueping, the "old fox" who gave him advice. Hear him say that. Gao Wenlong was a little unhappy, and said directly: "That kid is lucky, wait for the new product we cooperate with come out, and then make some good things, are you afraid that you can't compete with this Polaris K2!"

You think it's simple, Polestar is still a new company, I didn't read the news just released two days ago, even the president of iRiver Huaguo couldn't help but jump out!

Of course, Xu Guanglin didn't say this.

Han Xueping saw his worries, smiled and said, "Mr. Xu really thinks too much, Polaris K2 is so prestigious." The main thing is the SRS sound effect plus the role of that advertisement, as long as we are a little more ruthless in price, with the channel power of 7UP, we are really not afraid of them. When the time comes, I will always give you a good task!"

Why 7UP and Gao Wenlong's side are mixed together is not complicated.

Although the Gao family's main business is in the field of construction engineering and finance, as a veteran company in Yangcheng, it is normal for the bosses of the two sides to have some friendship.

Of course, this is still the idea of Han Xueping, who gave Gao Wenlong advice.

After the high imitation machine was tepid, he quickly realized that the opponent chosen by the tall young master was not simple. At a young age, he stirred up a wave of turmoil in the MP3 market, and the key was to make money. Of course, Shusheng Electronics, which started late in a small fight, was not an opponent, so it had other ideas.

7UP is also a long-established IT agency and branded computer company in South China.

After completing the share reform at the end of 2000, they set foot in the MP3 market the following year. It is one of the first wave of Chinese MP3 player companies such as Aigostar. However, at that time, they were mainly produced by the Guò foundry, and the design and product quality were average, and the repair rate was very high. Took over the initiative to stop production and fade out of the market.

However, looking at the huge space for the MP3 market to explode this year, and the finalization of the listing of the head office, a new imagination is needed. Therefore, in April this year, 7UP Digital was rebuilt, and the product was trial-produced in July.

After all, it's a two-year apart. Although they set up their own factory to introduce advanced equipment, their newly designed and produced 7-Up MP3 still can't keep up with the rhythm, and the market response is very poor. As soon as I figured out the new product of guò to regroup, at the beginning of August, Polestar Electronics brought Polaris K1 to directly disrupt the low-end MP3 market in a posture of sweeping thousands of troops, and also made the new production of 7UP directly stillborn.

Xu Guanglin, the president of 7UP Digital, who shoulders the heavy responsibility, is anxious enough!

After that, they were busy learning the Polestar model and started to develop new machines, but the two models that followed the trend caught up with the market scuffle in the next two months!

When he was in a hurry, Han Xueping came to the door with the introduction of Mr. Hou, the actual controller of Qixi, and said that they could get the specific design parameters of Polestar's next-generation new machine K2, and seek cooperation with it.

He had met the grandson of the Gao family twice, and although he didn't like his bombastic temperament, the number he took out was genuine, and the other party didn't ask for much, so Xu Guanglin agreed as soon as he gritted his teeth.

There is no way, the parent company has been listed, the hype concept has been taken out, and then according to Mr. Hou's requirements, the digital subsidiary must make achievements!

Relying on the information provided by Shusheng Electronics, 7-Up Digital quickly established a new product imitation plan for Polaris K2 with manpower and material resources, and the progress of "research and development" is advancing rapidly, and it is now about to be listed. They even won the SRS license before Meizu, and they are waiting to fight the hot Polaris K2!

Anyway, for the sake of the stock price, 7UP Digital now wants results, sales, and the profit for a while is not important. In addition, it has a huge channel system, so the price can even be lower!

As for hoarding Philips decoding chips, it was naturally Han Xueping's idea, and there was nothing to hesitate at this time, so Xu Guanglin naturally responded.

Of course, they didn't know that Xia Yu, who had always been indifferent, had been aroused and was already planning to fight back.

Han Xueping suddenly thought of one thing, and asked again: "By the way, how is the mass production and advertising of our 7-up Magic Sound Y1?"

Xu Guanglin waved his hand and said: "Don't worry about this, Lao Han, now there are 20,000 units in stock, and channels around the country have also begun to sell goods, and it will be absolutely no problem to officially launch in five days." The advertisements have also been rolled out, and it is definitely a big deal!"

Gao Wenlong also came to the momentum, and said with a smile: "Okay, I will have a small gift for our good opponent at that time!" (to be continued......)

PS: The pace slowed down, and this chapter took almost 4 hours to write. I'll go on, try to sleep late tonight and get Ash's Dharma Protector out of the game. During the double period, 30 monthly passes and 10,000 recommended tickets are all coming soon.,Everyone continue!

In addition, I would like to thank the three brothers SO Simple, Li Xhua, and fsgsgsrg for their support and support, as well as Brother Yan Teng's valuable monthly pass!