Chapter 276: The Profit of Luxury
On the same day, Zhang Tianyuan and Old Man Nie kept talking about leaving after lunch, although the age difference is very far, but the two have some common topics, this is probably because Zhang Tianyuan studied archaeology and knows more about some allusions in history, so when Old Man Nie mentioned something, Nie Qinglan, Ye Yulan and Nie Zhen didn't know, but Zhang Tianyuan knew it very well.
When he finally left, Old Man Nie had to send him off in person, and he went all the way to the door, which made Zhang Tianyuan a little embarrassed.
This time they met, Zhang Tianyuan could be regarded as untying a knot, and his heart was a lot easier.
That night, he slept soundly, and almost lay down and fell asleep completely.
The next day, Zhang Tianyuan got up very early, because he still had something to do today, that is, to go with Nie Zhen to find a suitable packaging for Old Man Nie's gift.
Good things naturally have good packaging.
The colorful jade dragon is definitely a good gift that can be put on the table, because it is to be taken out in front of everyone on the birthday day, so the packaging must be good, otherwise it will be a little shabby, and it may be worthy of the packaging of that thing, to be honest, there are really not many.
In the end, Zhang Tianyuan thought about it, called and consulted a few friends in the imperial capital, and decided to go to the gem street in the imperial capital.
This gem street is far away from the city center, the street is very long, very spacious, is planned according to the standard modern commercial street, the main is to arrange the sale of some luxury goods, so that consumers can easily buy.
There are hundreds of shops on Gem Street, 50 of which are owned by Kwan Jewelry. This also shows the horror of Guan's jewelry in the imperial capital, this street was originally newly built. They can all take more than half of the share, that in the old streets. Their power is estimated to be even greater.
Of course, there are not all jewelry and jade in the gem street, there are also some gold and silver jewelry shops, and there are also internationally renowned luxury brand stores, such as Swiss watches, European bags and so on.
Of course, Zhang Tianyuan didn't plan to come here to buy these luxury goods, his purpose was something else, that is, a specialized store for luxury packaging.
To be honest, those jewelry boxes in the jewelry store are too weak. It's not interesting at all, so there are a few shops on this street where you can make it to order, or buy luxury packaging directly.
From the precious Huanghuali box, the red sandalwood box, to the gold and silver box, and the jade box, etc., there is everything, so to speak, there is only what you can't think of, and there is nothing you can't buy. Even if there are no ready-made goods here, they can find a way to make them for you in the shortest possible time if you want to.
Nowadays, many things are particular about packaging. Especially for gifts, if the packaging is not good, even if your things are good. Sometimes it's hard to attract everyone's attention and package this thing. Not only in modern times, but even in ancient times. It's also very important.
Originally, Zhang Tianyuan was going with Nie Zhen, who would have thought that Nie Qinglan and Ye Yulan would follow, saying that they just wanted to buy some jewelry, of course Nie Zhen had no way to object, even if he objected, it would be invalid.
He can't cope with a Ye Yulan, plus a queen Fan's sister, he will die a miserable death if he is disobedient.
……
Zhang Tianyuan doesn't care, although he doesn't like Ye Yulan, an open-mouthed girl, he still has a good impression of Nie Qinglan, besides, men and women are matched, they are not tired of working, and it is not very similar for two big men to go in and out of a jewelry store, in case they are misunderstood to be comrades, Zhang Tianyuan will not do it.
The four of them drove a car, but there was air conditioning in the car, and Nie Zhen's car had a lot of space, so even if it was four people sitting, they felt depressed.
To be honest, Zhang Tianyuan likes the summer in the north very much, because the summer in the north is dry and hot, and it will not be as uncomfortable as the south, although the summer in the south is not too hot, but the slimy feeling is really unbearable.
After arriving at Gem Street, Nie Qinglan and Ye Yulan said that they would go to the jewelry store first, and the two big men naturally wanted to accompany them, because women like Nie Qinglan and Ye Yulan would not bring their wallets when they went out, and they were used to others paying for them.
"Brother Zhang, you said that Ouyang Xiaodan is not your girlfriend, does that mean you don't have a girlfriend yet?" Nie Qinglan suddenly asked.
"Sister Nie, you better call me Tianyuan directly. Zhang Tianyuan scratched his head and said, "I have a girlfriend, but now she is doing things in the United States." ”
"Oh, then you have to be careful, the United States is a world of flowers, be careful that your girlfriend is robbed. Nie Qinglan smiled, a sly smile flashing in her eyes.
"If that's the case, I can only blame her for not having a vision. But I believe her, my girlfriend is not an ordinary woman, not a cat and a dog can snatch it. Zhang Tianyuan is very confident in himself and trusts Liu Mengxun very much.
He is no longer the "Wuxia Ameng" of the past, and now he is definitely qualified to sit on an equal footing with the three clans of Baodao, and even in terms of potential, he is much bigger than the three clans of Baodao, at least he has better development in the mainland, and he knows more acquaintances, after all, the three clans of Baodao are subject to some geographical restrictions.
"Hmph, you're quite confident, I don't see anything good about you, you don't look as handsome as Xiao Nie, you are taller than Xiao Nie, and you are not as rich as Xiao Nie, and your family background is not good, why are you so confident?" Ye Yulan felt that Zhang Tianyuan felt good about himself.
Zhang Tianyuan didn't want to quarrel with this woman, but just smiled, a little disdainful.
When he laughed, Ye Yulan was so angry that she was about to have a seizure, but fortunately it was Nie Qinglan who held it back.
"Alright, let's go in and look at the jewels. ”
……
There is no doubt that this store is a branch of Guan's Jewelry, covering an area of about 200 square meters, which is a very large jewelry store, and the layout of the store is also very reasonable, giving people a very comfortable feeling after entering.
The service ecology inside is also very good, and when I saw them come in, I bent down and said, "Welcome." Happy spending!"
It's a simple statement, but as a consumer. It's definitely more comfortable to listen to.
Zhang Tianyuan observed the Yiqiē in this store, although Guan's jewelry was definitely his great enemy to enter the imperial capital market. But if you want to defeat the enemy, you must first understand the enemy! What's more, this jewelry store really has a lot of things worth learning from him, to put it mildly, in fact, the Shenrako Art Company has not had a real jewelry store and jewelry brand so far, and the jade and jade store is different from this, which is basically custom-made, and it is impossible to form a brand effect, which is a weakness.
However, the "Sleeping Beauty" series of jade jewelry produced by Guan's Jewelry has formed a good reputation in China. Although they are not very competitive internationally, as far as the domestic market is concerned, it is enough to feed them.
Zhang Tianyuan wants to enter this industry, and he still has to work hard, especially to make one or two brands well, and strive to be able to make a name for himself in the world.
So, after entering the jewelry store, Nie Zhen accompanied Nie Qinglan and Ye Yulan to choose jewelry, but Zhang Tianyuan walked around the store. Looking around, this is a great opportunity, he wants to take a good look at how Kwan Jewelry is doing business.
I have to admit that the clerks of Guan's Jewelry should be professionally trained. I still know a lot about jewelry, but of course, if you ask too deeply, you can't. But with the average customer, that's definitely not a problem.
And when they learned that it was Nie Gongzi who came. He didn't look panicked, he was very restrained. It's very calm, this is Su zhì.
Zhang Tianyuan thought to himself, each of his stores, the clerk's su zhì in the future is going to improve in this direction, he has also been to his own stores before, when those clerks learned that he was the chairman, they were a little fussed, a chairman is like this, if you go to a big star, a big leader, then it won't be messed up?
So Zhang Tianyuan is actually not very satisfied with these, but at the beginning of the business, because the company is not well-known, it is obviously not easy to recruit people who are high-quality, so it can only be made up for by guò training, fortunately, he has long been prepared in this regard, and Shangpu Technical School is the best supplement.
Nie Qinglan and Ye Yulan chose jewelry, which was naturally the most expensive and best in the store, so the clerk led them to the high-end jewelry section of the store and let them choose by themselves, and there were comfortable sofas, as well as free coffee and tea to enjoy, Zhang Tianyuan was tired of wandering, so he simply sat down to drink tea.
"Xiao Tianyuan, my sister told you, if you want to keep a girl's heart, jewelry is indispensable, since your girlfriend is in the United States, it should be light yì can't buy jewelry from the 'Sleeping Beauty' series, this jade beads are good, I advise you to buy it." Nie Qinglan said to Zhang Tianyuan with a smile.
Zhang Tianyuan scratched his head, this Nie Qinglan, in fact, he is only two years older than him, he was just called Brother Zhang, and now he is called Xiao Tianyuan, how do you feel that he is getting younger and younger at this age?
He got up and glanced at the beads that Nie Qinglan said, the price was eight million eight hundred and eighty thousand, which was really expensive, and the quality was indeed excellent, although the jade used was only of medium grade, but the design and production of the jewelry were all done with care, but eight million eight hundred and eighty thousand was still too expensive, in his eyes, the cost of making this thing was estimated to be about one million.
And the largest proportion of this million is the design fee, which is estimated to be 800,000, and the rest is about 200,000.
Why is luxury called luxury? It is because it is profitable enough to sell a brand, not the product itself!
But this Guan's jewelry is really black enough, this thing asked him to set a price, set a price of three or four million, eight million or eight million yuan, he really didn't dare to do that, this knife went down, but it was a bit too ruthless.
"The beads are worn around the neck, they can only be worn at the party, or in the summer, I think it is better to choose this pair of earrings, the same is the 'Sleeping Beauty' series, the price is not expensive, I heard that you still have a little money, you should be able to afford it, right?" Ye Yulan smiled and pointed to an earring with a price tag of 200,000 yuan.
That thing is really not expensive, but the jadeite is a little bad, it is a dry green seed, if you sell jadeite alone, it is so big, it is not worth a few dollars at all, but it is made into jewelry, this time it is different.
200,000, the cost will not be higher than 50,000, Zhang Tianyuan thought secretly in his heart.
Anyway, when he came to this jewelry store, his first feeling was that it was black, too dark, but it was so dark, there were still many customers, and there were several people in this high-end area, two of whom were Hong Kong stars that Zhang Tianyuan had only seen in the movie. (To be continued......)