Chapter 1691: Crazy Expansion
Regarding the expansion speed of the ice and snow, not only his peers were shocked, but even Su Yi was surprised. Pen × fun × Pavilion www. biquge。 info
In fact, he hadn't paid attention to the Ice and Snow Land for a long time, so he didn't know the current scale of the Ice and Snow Land.
And today, Su Yi suddenly heard Liu Yueying say that the number of stores in the ice and snow has now exceeded 20,000, which is indeed very surprising to him.
Of course, from the very beginning, he believed that the scale of the store could reach more than 20,000, which was also the goal he had set before, and naturally he did not feel that it was impossible to do.
It's just that Su Yi thought that it would take a few more months, or even a year and a half, to reach 20,000 stores in the ice and snow.
But what he didn't expect was that the ice and snow had successfully completed the goal today, much earlier than expected, and this was what surprised him.
However, if you think about it carefully, the ice and snow need to have resources, financial resources, and financial resources.
With so many advantages, as long as you are determined to do it, it is indeed easy to achieve this goal, and it is not a difficult goal to accomplish.
Regarding the scale of expansion in the ice and snow, Su Yi is very satisfied and supports this.
It is precisely because of his strong support that Liu Yueying can develop with confidence without worrying about encountering resistance.
Moreover, the current ice and snow is expanding together with the convenience stores of the Lefei Group, and usually opening a snow and ice land represents the opening of a Lefei convenience store, and in many places, it is overlapped, which can not only be convenient to manage, but also to save expenses, and most importantly, to bring customers to each other.
Therefore, the development and expansion of Ice and Snow Land means that the convenience stores of the Lefei Group are also expanding rapidly, and the two are complementary and successful cooperation.
At present, the convenience store plan of the Lefei Group has only just been launched, but the ambition is not small at all, and it is aiming for the goal of becoming the world's first convenience store, and wants to become the brand with the most convenience stores in the world.
In other words, Lefei Group is attacking the global convenience store chain brand, and wants to get a share of the convenience store industry, and also take the lion's lead.
Even if it is a conservative estimate, the final number of Lefei convenience stores must reach more than 100,000, so that it is possible to become the world's No. 1 chain store brand, and it is possible to become the brand with the largest number of chain convenience stores in the world.
For this plan, Lefei Group still hopes that it can be done and has the ability to start the plan.
Although the current Lefei convenience stores are still far from the number of 100,000, there are not so many Lefei convenience stores now, which does not mean that there will be no in the future.
Now Lefei Group has invested a lot of resources and funds to open convenience stores around the world, adding many more stores every day, maybe not as fast as other chain convenience store brands, adding many more stores every day.
Under such circumstances, the number of convenience stores of the Lefei Group can reach 100,000 sooner or later, and as long as you want to do it, you can do it.
The convenience store of Lefei Group has a lot of advantages, and can get the strong support of Sue Group, not only can easily obtain all the product sales rights of Sue Group, but also enjoy priority supply, that is, some out-of-stock products, Lefei convenience store can get the supply of goods in the next step, which is the biggest advantage.
After all, the products of the Su Group are very popular, and many new products are in short supply when they are just launched, and many consumers can't buy them if they want to.
In such an environment, the convenience store can give priority to the supply of goods, and when other sales channels are not available, the convenience store has goods to sell, which can naturally attract a large number of consumers to shop at the convenience store.
Over time, consumers can naturally develop habits, and over time, they will take Lefei convenience stores as the first choice, while other brands of convenience stores will be ranked behind.
Therefore, compared with its chain brand convenience stores, the Lefei chain convenience stores have a lot of advantages.
With such an advantage, Lefei convenience stores can naturally develop rapidly, and the expansion is logical without worrying about any obstacles.
Therefore, there is still a lot of hope for the Lefei convenience store brand under the Lefei Group to become the world's No. 1 convenience store chain, but it will take a lot of time to complete, but it is nothing.
Of course, Su Yi is also very clear that in the case of such rapid expansion, it is necessary to have amazing funds to support, if the capital chain of the Lefei Group can not support such a large expenditure, the expansion will naturally stop, and can not continue to expand, and if the forced expansion, there is only one consequence, which will lead to a gap in the capital chain, so that the entire Lefei Group will have financial problems, and may even cause shocks, the consequences are very terrible.
In any case, Lefei Group is not the same as Ice and Snow, and the reason why Ice and Snow can maintain this amazing rate of expansion is mainly due to high profitability.
Ice and Snow can recoup all its investment in a short period of time and achieve profitability, which is the fundamental reason why Ice and Snow can expand rapidly. 、
If the profitability of the ice and snow is not good, it is impossible to have such an amazing expansion rate, and the number of stores cannot reach 20,000 so quickly, which is because the profitability of all stores is very good.
However, Lefei Group is different, it is impossible for Lefei convenience stores to achieve such high profits as in the ice and snow, and the investment in convenience stores is higher than that in the ice and snow stores, but the profits are not so much, which is equivalent to high investment and low returns, and naturally it cannot be the same as the ice and snow, and use profits to support the consumption of rapid expansion.
Therefore, if Lefei Group wants to increase the number of convenience stores quickly, it can only continuously invest a lot of money into it, and it is impossible to rely on the profitability of convenience stores themselves, and the expansion speed is too slow.
Because of this, the Lefei Group and other chain companies are facing the same problem, that is, the problem of capital, which is the main problem of expansion.
However, Su Yi believes that there is no need to worry about this problem, even if Lefei Group itself does not have so much money to maintain the rapid expansion of convenience stores, he and Xue Fei can invest funds to support the convenience store brand to continue to expand.
Funds, for him, is not a problem at all, as long as there is a need, he said, Su Group can immediately send funds in.
As a result, the only problem encountered by the convenience store project of the Lefei Group was solved.