When Yao Er received a call from the CCTV news team, it was already noon time to eat. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

Moreover, CCTV's news team directly killed Wu Dong, and even sat in the interview car lent to them by Jiangdong Satellite TV before giving them two calls.

As soon as they met, the deputy director of the CCTV interview team said that their filming would be mainly based on the streets, and they needed the cooperation of Yao Er, but only explained the basic operation methods of urban bicycles.

"Mr. Yao, this shooting, strictly speaking, is not an interview, and your company's brand and name may not appear, but it is completely broadcast as a news. ”

Yao Er knew this, nodded, and said with a smile: "There is no reason to let you CCTV advertise for us in news programs, but our QR code, our vehicles, these can always appear." I have some thoughts about this shooting, and I don't know if it's convenient to say. ”

The deputy director also knows it, although he can't clearly point out the name and brand of Qixuan's company, but the edge ball must be played, and this shooting is largely for Qixuan, which he has fully understood.

At present, the deputy director and Yao Er have discussed for a long time, and he has completely understood where the entry point of this news is.

QR code scanning, mobile phone pileless pick-up, GPS positioning available vehicles, this is the clearest news theme, this is compared to the previous government departments to do the pile type urban bicycle, although it is only a small change, but it is very convenient for the public to use this kind of bicycle.

When shooting QR codes and bicycles, the company's information and brand logo can't be eliminated with mosaics, right? Silence is better than sound, and it can still be easily used for Qixuan to achieve the purpose of publicity.

The filming was completed quickly, Yao Er asked Zhao Di to personally put on the battle, use his mobile phone to search for available vehicles, then scan the QR code to pick up the car, return the car after arriving at the destination, etc., the process of demonstration is the process of shooting. And how to edit, and how to broadcast, that's what the CCTV news team has to consider.

The deputy director who led the team didn't even accept Yao Er's invitation to have dinner together, and directly led the team back to the imperial capital.

When I returned to CCTV, it was already more than nine o'clock in the evening, and after a casual lunch, these people started editing again, and finally submitted several different versions of the samples. It was already more than two o'clock in the evening.

The news material must be completed before dawn, which is the requirement above, because after dawn you have to go to the old man's office and record his evaluation of the matter.

While the CCTV news team was busy, Qixuan also quietly put 10,000 bright yellow Qixuan bicycles into the second ring of the imperial capital.

10,000 bicycles, which seems to be a lot, but in fact, after being thrown outside the subway and office buildings, there is no way to see how many there are, and they quickly disappear.

Xu Zhida and Wang Ziye, one is responsible for the follow-up of Weibo topics, the other is responsible for the follow-up of WeChat public accounts, a large number of soft articles with different content but the core but completely consistent, have been held in the hands of many public relations companies and marketing accounts, first tentatively released a small part, and the rest of the part, after the CCTV news is introduced, and then impact the vision of the masses on a large scale.

Yao Er's strategy is very simple, he wants to take advantage of the effect of CCTV news broadcasts to quickly capture all the headlines of the media, and he wants to make everyone's understanding of urban bicycles only a bright bright yellow.

Although Qixuan's first injection reached 36 million, only 23 million of them were cash, and more than 10 million yuan had been consumed in Wudong's bicycle launch and publicity.

The first batch of 10,000 bicycles in the imperial capital cost more than 2 million, and the publicity is several times this number.

After the launch of the Imperial Capital Branch, Qixuan could no longer see any cash on his books.

Even, on the side of the bicycle manufacturer, there are still some arrears, and some of the money of those marketing accounts and public relations companies has to wait for follow-up payments.

Without saying hello to Shi Lei, and without saying hello, Yaoer directly announced to the capital market the launch of Qixuan's Series A financing plan.

For Qixuan's temporary abandonment of the market in the magic capital, but instead of killing the imperial capital, a market that has been successfully occupied by Chongbai, the venture capital circle and the industry are actually not optimistic.

Well-informed, but I heard that there are leaders above who pay attention to this new project, the most important thing is to pay attention to the point of green travel, their valuation of Qixuan is indeed bullish, but they still don't understand Qixuan's strategy, should have built a line of defense in the Yangtze River Delta that Chongbai cannot enter in the short term, but they have to go to the imperial capital to start a head-to-head confrontation with Chongbai in advance, which also makes the vast majority of investors lower the psychological price of Qixuan a lot.

Among these people, of course, Yu Banzhi is not included.

Yu Banzhi was not in a hurry, but waiting, on the one hand, he had to wait until the CCTV news came out, and on the other hand, he also wanted to see how the venture capital circle reacted to Qixuan's current valuation.

It stands to reason that a newly established company, operating a brand new project, actively looks for investors during the A round.

However, after Yaoer released the news of Qixuan's launch of Series A financing, he did not follow up on any moves, which made the venture capital circle feel very puzzled. You are not a company with its own halo as soon as you have to die, the most important thing is that this is just a round A, venture capital companies communicate with each other, and you know that Qixuan didn't take the initiative to find any of them, which makes the venture capital circle's evaluation of Qixuan and Yaoer a little lower.

However, some investors took the initiative to contact Yao Er and quoted a valuation and investment intention that was not high, but not too low, but Yao Er only said that he would accept the offer 24 hours later.

At present, the valuation of Yao Er is at 3.2 billion, and if there is no help from CCTV News, this offer is good, but now, Yao Er only thinks it is too low.

Imperial capital.

Zhongguancun.

Love Pitch Factory.

Fu Jianhui stood in front of the floor-to-ceiling glass windows, looking at another building just over a hundred meters away.

In that building, half of the floor belongs to Qixuan Technology.

Yesterday, not only Cao Chong, but also Fu Jianhui was also paying attention to CCTV's news programs. After the news thirty points and news broadcasts ended, Fu Jianhui knew that he might have completely missed out on Qi Xuan, and Cao Chong's worship, even if it was not a chicken rib, was definitely not a company worth investing in.

Cao Chong called Fu Jianhui again after the evening news, and he said that he was willing to accept the valuation of Aitou Factory of 250 million yuan, and was willing to sell 10 percent of the shares in exchange for 25 million yuan in financing. However, Fu Jianhui, who had been reprimanded by the big boss, told Cao Chong that the valuation given by Aitou Factory was only 200 million, which was 50 million less than the day before.

On the TV screen behind him, the opening of the news broadcast had already begun to be played, and Fu Jianhui knew that the time to decide the fate of Qixuan and Chongbai was coming.

Of course, it is impossible to broadcast this kind of news at the beginning, the news broadcast has its own extent, and it is extremely strict, and this kind of news about people's livelihood usually appears after the middle of the program.

Fu Jianhui still looked at the floor to which Qixuan belonged and did not say a word.

On the floor that Fu Jianhui was watching, Shi Lei, Xu Zhida and Wang Ziye had prepared champagne in advance and waited for the news to be broadcast.