77 [Customer Service is Crazy, Editor is Crazy] (3)
Movies are directly regarded as commodities, and a penny at the box office is a penny! As a commodity, the feedback is fast, simple, and crude. Pen × fun × Pavilion www. biquge。 info
And TV dramas, which rely on ratings to speak, will also be affected by the platform of the TV station.
Whether content is king or channel is king, this is a never-ending debate.
Channels are important, but you absolutely can't ignore them: even if a big bad drama is broadcast in TVB primetime, it is common for the ratings to break 30!!
This platform is quite scary.
But if the channel is king, how did Jiayi's "The Legend of the Condor Heroes" and "The Legend of the Condor Heroes" become popular?
Xu Wenhui's "Golden Branch Desire" does not have the best channel at present, and Jiayi does not have a prime time to give, so he can only start from the content aspect.
Rely on the audience's word-of-mouth to increase the popularity of the TV series, and then convert it into ratings.
So what Xu Wenhui needs is to wait!
・・・・・・
.....
The sun wheel used the light like fire to dye the sky and the sea red at the same time, and shot the last golden light on the high-rise buildings in the Xiangjiang River, making the glass of these buildings shimmer like a reflection of a prairie fire!
Everything has returned to its former tranquility, but the air is full of jumping elves, dancing happily!
.....
.....
Jiayi TV.
Early in the morning, the customer service sister hurried over and said, "General manager, something happened to the general manager?"
"What's going on?" the office, He Zuozhi was inexplicable.
"3 telephone lines with a total of 8 phones, from 11 o'clock in the evening to now, it has not stopped for a moment, all the audience called to scold us...."
"Scolding what?"
Many high-level officials asked in amazement.
"It doesn't seem like I was on any other show last night, right?"
"Isn't it on that "Golden Branch Desire"? Is it because of him?"
"I'll just say, I didn't support cooperating with Xu Wenhui at the beginning, what kind of stuff was filmed, the script was weird"
"Now that it's killing us, it must be rotten to a certain extent, otherwise there will definitely not be so many people scolding!"
"General manager, I suggest that this bad drama be cut down immediately!"
"Seconded"
"Seconded"
"Agreed, let's take it off the shelf!"
In the entire office, everyone almost unanimously criticized and wrote, as if Jin Zhi wanted to do something that Xu Wenhui was angry about.
"No, no, no," the customer service girl said in a hurry when she saw that everyone had misunderstood what she meant.
"Scolding is not actually a bad thing...."
Some high-level officials were anxious: "What are you talking nonsense?"
"What do you mean, scolding us isn't a bad thing?"
He Zuozhi also frowned, glared at the customer service sister angrily, and urged her: "Tell me what's going on!"
"Oh"
"Actually, most people scold us for delaying their time, causing them to be late for work, get up to buy groceries, pick up and drop off their children......" The customer service girl said with a fluttering eyebrow: "The other part, why don't we continue to play "Golden Branches" but give up his bad movie...?!!"
"Huh? He Zuozhi's eyes lit up.
"Most of them strongly asked us to broadcast two episodes of "Golden Branch Desire", and it was from seven to eight o'clock, saying that it was much better than "Killer, Sharpshooter, Butterfly Dream", "Jasper Knife of Seven Weapons" and "Flying Eagle", let's hurry up and play it at dinner time..."The customer service girl continued.
Speaking of which.
The customer service girl stuck out her tongue: "There have been almost 3 or 400 such calls since last night, and people are calling in all the time, and our sisters are busy and dizzy!!"
"How can this be!?"
He Zuozhi and his subordinates were stunned! I didn't expect that a TV series that was not favored by them would have such a big reversal!
"Hurry up and get the ratings table for last night's 10 o'clock slot, hurry! hurry!!"
"Yes"
・・・・・・
・・・・・・
It didn't take long for the staff to bring last night's report.
“37.64%。 ”
staff, quickly report accurate figures.
Ratings without moisture.
It's a little higher than you think.
But let's be honest, it's a limit!
Jiayi has been a little unable to exert herself recently, and she has made every effort to create a dream of red mansions, and the ratings are difficult to be high, plus at ten o'clock in the evening, the other party rebroadcasts the former ratings champion, but the ratings are stable, a TV series, there are always some viewers!
This rating still does not exceed He Zuozhi's imagination.
"Well, this rating, it's not very good!" He Zuozhi was holding the ratings report in his hand, and suddenly his brows furrowed slightly!
Interestingly, he saw a note!
Note: The total viewership broke through the norm and reached 200,000.
"200,000 people, so many!" He Zuozhi suddenly exclaimed.
It stands to reason that he is the owner of a radio station and the general manager of a television station, and he has experienced many winds and waves, and there are few things that can move him.
This time, I was shocked!
"Ahh
"200,000?"
"So much?"
"Really?"
In the office, the other high-level executives were also shocked, not calmer than him, and all of them began to discuss.
The time period of ten o'clock is no longer the golden time slot, compared to eight o'clock and nine o'clock, it is much worse!
But "Golden Branches" was specially noted by Nielsen that there were 200,000 TVs on this TV series during that period!
Then the 37.64% rating of it seems to weigh a lot more.
And you must know that last night, the other party was sniping at the former champion-level TV series, and this achievement is enough to laugh at the rivers and lakes!
Xiangjiang, a small land, is now only about 4.5 million people.
The number of TVs owned by itself will not exceed 2 million, or about 1.6 million.
Normally, at 10 o'clock, it would be nice to have 20 or 300,000 TVs playing.
But today, the viewers of "Golden Branches" have done a feat that no one has broken for a long time, attracting nearly 200,000 viewers in one go!
You must know that their ratings are about three or four percent!
In other words, at ten o'clock last night, it attracted 40 or 500,000 people to watch, so at least half of this credit is due to "Golden Branches"!
He Zuozhi was overjoyed: "Change the time, let the golden branch change to eight o'clock tonight!!"
"Yes," one of his subordinates immediately nodded in agreement.
Follow.
He Zuozhi laughed for a long time: "In addition, you might as well enjoy this "Golden Branch Desire" again with me, what is so unusual? What is the reason why so many people break the convention, and would rather not sleep until 11 o'clock." ”
"Okay"
"I'm going to see it too"
"I also want to see what kind of charm he has"
The high-level people also echoed it, and they were also curious about what TV series made so many people like it, and so many people scolded it!!
・・・・・
.....
Sing Tao Daily.
Entertainment office area.
A lot of media reporters and editors are bored writing the final draft.
"This time, it is estimated that it is another fight within TVB, I don't know which program or TV series is making efforts this time?"
"I think it's Li's seven-weapon series, one after another, and it's quite good!"
"No, it should be "Flying Eagle", our whole family watches it. ”
"You save it, don't fight, I just got the news from over there, this time TVB's "Flying Eagle" is 34%!"
"Huh?!"
"I'll just say, haha"
"Hurry up and write, it's going to be delivered soon, and then the typesetting is about to go on the market. ”
"Understood, it's already half written. ”
"The title of this issue is "The Return of the Flying Eagle, Overwhelming the Heroes"?"
"Yes, that's it. ”
"Hehe, I heard that this show is very successful in Stay Bay, the ratings are too strong. ”
"The director finally got mixed up in this field. ”
At the moment when they knew the ratings of "Flying Eagle", the people in the editorial department began to do it, they were all old birds, and half of the manuscript would be completed in a short time!
But at this time, the door to the office was pushed open.
"Everyone, let it go. "A middle-aged man came out.
"Huh?"
"Editor-in-chief?"
"Drop?"
"What's wrong?"
Everyone was stunned.
The middle-aged editor-in-chief looked at the people who were rushing to the manuscript with sympathetic eyes, "The first in the ratings in Hong Kong this time is not TVB's "Flying Eagle" or Li's, it is Jiayi's "Golden Branch Desire". ”
The editors went crazy!
"What?"
"Impossible!"
"What do you say?"
"What the hell is this???
"Jiayi, I don't remember if there is no TV series? Where did it come from, it's impossible!!"
……
Not only the reporters and editors of Sing Tao Daily went crazy, but the reporters and editors of many newspapers in Xiangjiang went crazy, and they rushed to the manuscript all night, and all of them were scrapped!
However, it seems that the Golden Branch Desire has just begun to exert its strength! Because it still has 29 episodes to live! It's just a month!!
In some places, reviews of "The Lust of the Golden Branch" slowly appeared...