Chapter 605: Off the beaten path......

The six-month free period is considered a publicity cycle. How can free TV also attract some poor families. Viewership in the U.S. doesn't count viewer revenue. Only age groups will be counted. Sixteen to forty-five years old are the most valued group by the market.

During the half-year cycle, there will be a certain amount of advertising revenue. With the data, the advertising expenses of online TV stations can be even more. As for whether and how much you need to charge after half a year, it depends on the specific situation to decide.

On the premise that there is not a large audience, the advertising cost is very limited. Link can foresee that during the first six months of free period, the TV station will operate at a loss.

Link's online TV station was about to go on the air, and it had been bombarded with non-stop advertisements in the media a month ago.

Almost all of the TV stations have network broadcasts. But the pure network TV station is still the first time it has appeared, and it is a new thing.

Therefore, the industry is quite interested, or rather concerned.

Some people have a wait-and-see attitude, because it is easier to establish an online TV station than a traditional TV station. At least you don't have to worry about the broadcast network, as long as you cooperate with the network operator. That would have been able to get past the clamps of the public television networks.

There are also people who are not optimistic about this kind of network TV station. Timeliness and continuity are a very important element of TV stations. Movies and the Internet came out, and although TV stations were greatly affected, they were never completely replaced. That's because of the characteristics of the TV station.

People who are not optimistic think that online TV stations give people an informal and unserious impression in the first place, and they don't think how many people will watch them.

Of course, there are also those who want to see jokes. For example, the giants that have already occupied the American television market.

Online TV is a huge challenge for them. If it succeeds, their six major TV networks will fall directly to the dust. Other TV stations may stop using his network and switch to online signal transmission.

Those six TV stations are not only because they have a large audience, but also because they control their own signal transmission network, and they also collect fees from other TV stations through the network, and in this way, they control other TV stations to a certain extent.

Now, however, the challenge has come.

Once the network TV stations are successful, they will not only lose their revenue, but they will also not be able to use those networks to control other TV stations.

Of course, there are also those who hope that Link's International Network Television (NTV) will be successful.

That's the network operator.

There are hundreds of television stations across the United States. If NTV succeeds, it will also mean that their network will become the largest TV signal transmission network in the future. Not only will the income increase, but the influence will also increase significantly.

Although it was a weekend, NTV staff came to work.

Near 10 a.m. Western Time, Link and the upper echelons of the IPTV Tower were sitting in conference rooms with a giant TV inside. In the middle of the TV screen is a clock, and below the clock is a line of words: "00:10:23 until the start of the international network TV broadcast". The time of this line changes as the clock beats.

The only signal line connected to this TV is its own TV station. After the TV station starts, they will watch the show in the conference room.

The time was exactly ten o'clock, and the clock in the big screen suddenly emitted a burst of golden light, the clock shattered, and an orange dot was small and large, and finally occupied the entire screen. Eventually, the light receded, and the orange ones began to erect, gradually forming a bridge tower.

This section of more than ten seconds of special effects is very magnificent. But when the pylons were erected, a semicircle fell from above, bouncing off the top of the pylons a few times before levitating above the pylons. In these two seconds, it suddenly seems a little cartoonish childlike.

Link has watched this opening video several times, but he hasn't asked for revisions.

Just after this video, the words "NTV News" appeared in the center of the screen with a burst of music.

A sweet blonde girl, her hair is loose, and she has a sweet smile on her face: "Welcome to the first issue of NTV's hourly news." First, let's take a look at today's main news...... Oh, by the way, I seem to have forgotten to introduce myself, right? I'm Lina, and I'm honored to anchor the first episode of NTV Hourly News for you. Our headline news is that NTV, which is about to impact the world, is on the air. Link Hans, the big boss of our TV station, was watching my show in the conference room. But he declined to be interviewed by us. Speaking of this, she also pouted visibly, and said helplessly. "I've never seen such a responsible boss!"

"But we don't regret it, because we interviewed the director of NTV, Ms. Amanda Heard. Let's see how she feels about the official launch of NYV. ”

The screen then shows Amanda being interviewed by her own TV station.

It's going to be live, and Link certainly can't have seen it before. Seeing this extremely unprofessional anchor word, he couldn't help but turn his head to look at Amanda.

Amanda spread her hands and said with a smile: "We are an online TV station, no matter how serious we are, we can't make people think that we are serious, so it's better to let the anchor play freely." And when Lina was practicing, although she wasn't very serious, it was normal. ”

Link also saw that the anchor was not a mistake, and it was clearly deliberate.

The footage of Amanda's interview was not long, only about a minute of speech.

The screen pans back to the broadcast booth again. Although the smiling face of the female anchor makes people feel not very serious, it is not annoying.

I heard her say again: "Our big boss refused to be interviewed, but we interviewed his wife, the beautiful Ms. Jessica Benis." She also refused to comment on her husband's television station, and I guess she must be complaining about his lack of work. It's a pity, but she gave us a big news. It is said to change the energy structure of the entire United States. I'm curious about this, and let's see together what exactly is going to change something in the United States. ”

It's the weekend, and NTV's ads have been very aggressive lately. Many people have heard that it is Link Hans's TV station, and it is the world's first online TV station, so they will click on it because of curiosity.

Because it is directly from the Internet signal, you can watch it at the same time on TV, computer and mobile phone.

When they saw the anchor Lina appear, most people's first thought was that the anchor was too young, but very beautiful.

The part where Lina forgot to introduce herself made many people laugh. This is so unprofessional.

But they immediately realized that it was not a mistake, but that the anchor was deliberately making a joke.

When the people from the six major TV stations saw this, their hearts were stable. Even the news is so unserious, such a TV station feels like child's play.

But when Jessica's interview came out, everyone was stunned.

"Plans to promote biomass gas production around the world?"

Jessica announced that the Benihans Group has developed a super natural gas bacterium that can completely decompose cow dung and can produce methane, a metabolite. The waste liquid can be tried as green manure.

"We have reached agreements with a number of banks. Banks will provide loans to farmers to build natural gas production and transmission facilities. We are currently in communication with natural gas sales companies. Provide pipelines for the natural gas produced by farmers. ”

The picture turned back to the broadcast studio, and Linna said in a daze: "oo~ Our reporter must be thinking about whether the breakfast cooked by natural gas made from cow dung will smell of cow dung, so much so that he forgot to ask Ms. Benis the most important question." She said, glaring at the screen. "The guy who interviewed Ms. Benis, let me tell you, no matter what natural gas comes from, it's colorless and odorless. Now, you immediately interview her again and ask her: cow dung can produce natural gas, and will we have beef to eat in the future?"

She said holding her ear, then sneered awkwardly at the camera and said, "I'm sorry, man." I don't know if there is still the second half. Let's move on. ”

In the second half of the news, several scientists analyzed gas production per unit weight, high-density cattle breeding, high-yielding alfalfa and the waste from the decomposition of cow dung. These are linked, and a result is reached. The cost of pollution-free cattle raising is lower than that of raising cattle with corn now.

The news was six or seven minutes long. But no one complained. Because this news carries a sensational result.

If cow dung can be used to produce natural gas, the analysis of the news shows that the project is not just benefiting cattle farms. It also affects everyone. First of all, the price of natural gas may go down, the price of beef may go down, and beef is healthier.

Now no one cares about Linna's unprofessional anchor.

Young people don't, they care about her beauty, and they think Lena is funny - I have to say, beautiful people are more easily forgiven.

Housewives won't, those professionals won't, because they're attracted to the content of the news.

Journalists who followed the start of NTV's broadcast and wanted to write a critical commentary have overturned their previous ideas. Because the content of this news is more sensational. And they are not professionals, so they don't need to think about whether what is said in the news is really credible. They just need to get the news out in the shortest possible time.

As a result, in the news published by those reporters, Linna's "unprofessionalism" was deliberately forgotten, and at most it was mentioned in the news.

Soon, a lot of news appeared on the network about "the Benihans Group will change the way gas is produced". These reprints inevitably mention NTV.

And in the social networks of young people, "The news anchor of NTV is so beautiful that people want to be her boyfriend." But she's hilarious, and I'm afraid I'm going to laugh in bed." Comments like this.

Half an hour of hourly news is finally over. This is the first program for NTV. The conference room was waiting for the real-time viewing.

Not long after, Amanda's phone rang. She connected almost immediately.

After listening to the words on the other side of the phone, she showed irrepressible joy on her face: "Thank you." Thank you very much for your call. ”

After she hung up, she took a deep breath and exclaimed, "Good news." In the past half hour, our viewing terminals have reached a maximum of more than 9.24 million, with an average of more than 6.9 million in the whole period. The most watched time point occurred at 10:30. That is, the moment when the news ends. ”