Chapter 551: The Fifty-Cent Party

Link suddenly finds himself weak!

At least in some ways. An old guy with less than one-sixth of his assets can make all the TV stations report the news that is not good for him with a phone call, and he cannot make all the TV stations dare not report the news that is good for him.

That feeling of being completely out of control, terrible!

The first day of work after the New Year's holiday. He gave Snapton a call: "Teresa, I've changed my mind. ”

"What's the idea?"

"I need you to help me with some acquisitions this year!"

Snapton immediately asked, "What is the project?"

"You come to Ozette, we'll talk!"

"OK, I'll go to Fox tomorrow before noon. ”

In fact, Snapton showed up at half past nine in the morning at the Ozette Bank building. Today is Link's arrival at the company, and as soon as Snapton arrives, he puts down his work for the time being. He asked Anne to prepare her coffee and closed the office door.

"Okay, Link. What the hell is the secret project that I have to fly over?"

"I'm buying a TV station. ”

"American Chinese TV?"

"No, it's not ripe to buy it yet. I just need a platform. A platform where you can lay your own cable network. ”

Snapton thinks about the "cold reception" that Link has received from the TV media in the past few days, and understands why he made the decision this way.

She thought for a moment and said, "Link!" When she called Link by his name, it showed that she was extremely serious. "Laying out a cable network is time-consuming and a lot of investment. And, judging by the current situation, you may face a lot of resistance in the process. Not necessarily the best option for you. ”

Link was stunned for a moment and asked, "You suggest I invest in network digital TV?"

"The current network digital TV is actually controlled by those cable TV networks. In fact, the signal of those TV stations is also a digital signal, and the digital signal network and cable TV are common. ”

"And what do you have good suggestions?"

"Webcast!" Snapton said. "The current network speed has fully supported network HD and even 3D live broadcast, and the signal quality will not be worse than that of digital TV signals. Webcasting, on the other hand, is more flexible, requires less investment, and requires little to no time to build a signal network. All we need is a domain name, a team and some equipment, and we can immediately set up an online TV station. ”

Link thought for a moment and said, "I thought of what you said. But you know, the TV station has to have the influence that I want. No one can be sure that the audience will accept the online TV station. ”

"I don't think that's the point. The key question now is how to make it possible for viewers to watch online TV directly on a 40-inch TV. You know that watching a show on a big TV and on a computer monitor are two completely different experiences. And the current TV data line network is controlled by several major TV stations. ”

She paused and said: "In fact, there is also a big market for online digital TV. You know, now all the TV shows can be watched on the network to watch replays. That's a well-established business model. ”

"So you think we can do it the other way around?"

"Yes, but not just the other way around. They broadcast it on TV first, and then they go online. We can broadcast it directly on the Internet, but the Internet still gives people a feeling that it is not as serious as the regular TV station. Especially now, most of the online videos are uploaded by Internet celebrities, and most of them are funny videos. So, you're right. Network TV lacks the reach of serious media. But that's something that can be changed, can't it?"

Link picked up the teacup and took a sip, his mind spun around for a while, and he nodded, "You're right. It's not easy to start a website with a large number of users, though. ”

"Boss!" Snapton said with a smile and gesturing at himself. "So you need me!"

Link smiled and said, "Yes, I need you to pick a good enough website." I hope you can message me within a week. ”

"No problem. As long as you have enough money, I guess that's definitely not a problem. ”

There are several new websites specializing in online video every month, and although the U.S. market is now occupied by a few websites, Link wants to be a traditional media, and it may not be impossible to become bigger.

She stood up with a smile and said, "Buying one website won't solve the problem, we can buy several." And I think we should recruit a creative team as soon as possible. You know, if you want to be a TV station, you can't do it without a program. Then I'll go first. ”

"OK, I think Neil is waiting for you in the office right now!"

"Yes, I made an appointment with him to have lunch. "Snapton didn't deny going to Neil. "Wait for my good news, boss!"

Link had just thought about waiting for American Chinese TV to slowly fall into his trap, then swallow it whole, and then continue to expand the TV station's broadcast network. But now, it seems, that was too slow! He needed to have a place as soon as possible that could reach every corner of the country.

And Snapton's proposal sounded like it would be easier to meet his needs than his idea.

And he thinks that online TV may be more operational in terms of international aspects. Online TV stations may be able to access other countries' markets more easily. This is especially true in countries where television media is more tightly controlled. It is easier for online TV stations to select some suitable programs to broadcast in those countries, which will make the use of resources more flexible and more adequate.

Just as Link was considering a candidate for the head of the network TV station, some TV seemed to be making another move on him.

Strictly speaking, they have made a move against the Benihans group.

"In fact, we experimented with the high-yielding wheat produced by Benihans. We found that there are factors that may induce increased estrogen secretion. That has the potential to reduce male hormones, leading to a decrease in the quantity and quality of sperm [43], making men prone to infertility. Of course, we're doing further research. Hopefully that's just a mistake in our experiments. ”

These are the words of a middle-aged man in a straight suit who claims to be famous for infertility on a CNN talk show. He also said in a nutshell that estrogen is one of the main drugs used to "make" shemales in Thailand. So what he said might have been an experimental error and was just evading the Benehans group's prosecution against him. Because he just said "maybe".

Link was in his study when the show aired, and it was Jessica who rushed in to tell him the news: "They made a move. And it is a means of rumor-mongering. ”

Jessica is well aware that the material composition of high-yielding wheat and conventional wheat is exactly the same. The only difference is the ratio of the various components. And this change in ratio is mainly caused by the difference in protein content.

What will induce men to secrete estrogen is simply nonsense.

Link immediately watched the show on the Internet, and when he watched it, his brows were twisted, but after watching it, he smiled and said, "That proves that they don't have any tricks!"

Jessica doesn't think it's optimistic: "But their slander is likely to hinder the sale of high-yielding wheat! But I'm afraid they're still going to block our rumors on TV as they did last time. ”

"It's like last time, we use the Internet. ”

Link felt that although this was a crisis, it was not an opportunity. Although there was a lot of advertising in the promotion of high-yield wheat before. But only people who are engaged in agriculture will read agricultural advertisements. This debunking of the rumors may lead to a controversy, just in time for people across the United States to deepen their understanding of their high-yield wheat.

He hugged her waist and sat her on his lap and said, "The show that airs at this time is usually watched by housewives, and it can only be broadcast once. Maybe they will go on the offensive on the web right away. So the Internet is still the main battlefield. ”

Jessica thought about his words for a moment, nodded and said, "I asked the company to prepare two million dollars to invite scientists who have a good relationship with us to also post articles?"

"Of course I have no opinion. There's no need to be distracted by the institute, just make a statement. Scientists can certainly make their voices heard, but they don't have to pay too much attention to it. Let other scientists help us refute the rumors. ”

Jessica thought for a moment, nodded and said, "If we talk too much, it seems that we are empty-minded." She paused and said. "I'm going to take this opportunity to advertise, what do you think?"

"What kind of advertisement?"

"I think if we advertise online now, it will appear that we are more confident. Jessica said as she organized her words. "You know, there's never a business that advertises on a large scale after being questioned. ”

"You mean pop-up ads on the web?"

"Yes, and ads in free videos. ”

"Of course I don't have a problem! Actually, I think it's a pretty good idea!" Link said with a laugh. "I'll have someone start with the quack. I'll leave the show to me. You'll take care of the company!"

"Those who 'pay for science' are the most hateful. It's best to throw them in jail for reflection. Jessica said, holding Link's face and kissing it for a while. "I'm in the living room, and the kids are still down there! I hope they didn't smash the TV. ”

Link also felt that the so-called doctor must be doing paid science popularization. So-called paid popular science is common in the United States. For example, in the early years, herb companies gave money to legislators to claim in parliament that smoking does not cause cancer. Or carbonated beverage companies like Coca-Cola are giving scientists money saying that high fructose sweeteners have nothing to do with increased obesity rates.

Of course, it's not just the United States that has such "popular science". The United States wants a scientist with a title to conduct paid science popularization, and it will cost 20,000 or 30,000 US dollars at a time.

And in some countries, that kind of science popularization is even more serious. Because they are cheaper. In some countries, you don't need to be a scientist in the network, as long as they have a large number of followers. They can casually put on a title for themselves, and then they will give people "popular science". The cost of paid science popularization for these people is lower. Many more don't even need to know any professional knowledge, as long as they can type. They can be responsible for scolding those who nay.

In some countries, these people are collectively referred to as the "Five Maoists".

Of course, when a genetically modified food company was 15 years old, it was even fined by the court for paying for science popularization, and its company's emails must be subject to public investigation. It also involved the company's Chinese executives.