Chapter 458: Fiery Propaganda
A set of CCTV. Pen × fun × Pavilion www. biquge。 info
"Dancing Miracles" studio.
A concept trailer is being recorded on stage.
The audition has been completed for a long time, and the stage has been built.
When it comes to the guest judges, they don't spend much money.
Most of the money saved was spent on the stage and auditions.
Fang Zhijun looked at the gorgeously lit stage, and was very satisfied.
To be honest, he really didn't look down on good voices at the beginning.
In the beginning, the voice was delivered directly to him.
He was even thinking that if he had opened his mouth, what would have happened to Xihang Satellite TV.
After all, they are CCTV.
But he didn't have it at the time, and he felt that a program of this grade as The Voice was not worthy of CCTV.
Because his first impression of The Voice was a rotten talent show.
This idea just couldn't be worse.
If you really use it, it's just a downgrade.
Even, he didn't look at the packaging fee of 90 million in the back, and threw it directly to the assistant and asked him to return it!
But later, it turned out that he really looked away this time.
At that time, three big-budget shows appeared together.
The worst good voice in the propaganda war, the premiere ratings turned out to be the highest!
In the future, he directly broke through and killed the Quartet.
After each episode is broadcast, the ratings must rise suddenly, which is really murderous!
The ratings of The Voice really stunned the eyes of many people.
Among these people, including him, the director of CCTV!
The ratings of the peak night, breaking the ceiling, went straight to the ratings 5 era.
At that time, Fang Zhijun really regretted it in his heart.
That's no ordinary regret.
The TV station where The Voice is located is Xihang Satellite TV.
In terms of strength, it is indeed very good.
No matter how good it is, it can't be compared with their CCTV set!
If this show is given to them here, won't the ratings be against the sky?
Other TV stations have come up to Xinghai Studio to cooperate, but CCTV has no such idea.
As the boss of the industry, he should also have his own reserve, right?
Seeing that the variety show is really up, the ability to make money is terrifying.
He really couldn't sit still, so he called a meeting of his subordinates and made a "Miracle Dance" from it.
The success of The Voice, everyone here has studied it.
That is, don't be stingy with money, no matter where you are, do your best.
The stage, the equipment, the guests, it all has to be top-notch.
It is necessary to let the audience see the sincerity and give them an unprecedented audio-visual experience.
After researching this point, Director Fang led a group of people to consider the feasibility for a long time, so he relied on the gourd and started to do it directly.
Regarding Ye Qing's matter, it was not only because Ye Qing helped Qin publicize it at the beginning, but also because of his psychological reasons.
What do you say about this thing, it's a heart knot!
Moreover, if you can really beat Ye Qing and overpower the other party in the premiere ratings, you can use the guise of destroying the myth of the voice.
On the whole, it is only good for their show, but there is really no harm in it.
As for the fact that the variety channel is its own TV station, it is estimated that few station leaders don't care.
Anyway, the advertising money over there will come out, and then there will be less money.
That amount of money, how can they make a lot of money in a CCTV set.
So as soon as the plan was proposed, the variety channel was gorgeously targeted.
Fang Zhiming watched several guests on the stage shoot promotional videos, and felt a sense of satisfaction in his heart.
As soon as this promotional video comes out, the momentum of "Dancing Miracles" will definitely reach a peak.
The variety channel has not started to promote it yet, and there is not even any movement at all.
After all, it is an outsourced program, they know what the name of the program is, and they know some of the program content, but they really don't know who the guests are.
These things are seen by Xinghai Studio as confidential, how can outsiders know!
But I can't control it.
CCTV set, are you still afraid of his comprehensive channel?
Popularity, influence, word of mouth, that's not a level.
Don't have any scheming, unlimited publicity all the way, and crush the past.
Who can stand the big wheel of CCTV?
Xihang Satellite TV?
Huahai TV?
Shonan TV?
Neither!
What's more, it's just an unpopular one that can't even compare to the above three TV stations, the variety channel!
……
CCTV's comprehensive advertisements are everywhere.
News, microblogging, various forums, all online propaganda channels, have been occupied.
And offline, as long as it is the city that passed through the audition, there are countless advertisements.
Youth, dreams, passion, dance.
Million Dreams Fund.
Guided by a professional dance teacher.
A new dance program.
More professional than professional.
These unclear slogans emerge one after another.
Propaganda posters have long been out.
"I feel like CCTV is going crazy, how can this show be so terrifying?"
"I don't understand what this is for, it's really rich and capricious!"
"I think this show has a lot of pictures, and it's not to create a record of entertainment variety shows!"
Netizens lamented the generosity of CCTV.
At this time, whether it is a variety channel or a set of CCTV programs, they have begun to enter the recording stage.
The concept trailer of "Dancing Miracles" also arrived at the right time.
On the shining stage, standing are four invited judges.
Dance is a kind of life.
Dance is an attitude.
Thirty-six cities across the country were selected, and 138 teams participated.
Let dance bloom in a new way.
Relax your mind, use your eyes, and discover beauty in its purest form!
The concept promotional video is very simple, boldly using black and white colors as the main tone, and the use of light is superb, so that this concept promotional video of less than a minute is deeply rooted in the hearts of the people.
The most impressive thing is the last scene, when all the lights on the stage are lit up.
The gorgeous, gorgeous style makes many people think of a good voice.
In the program before "I Am a Singer", although the stage lighting was emphasized, there was no innovation, which led to the fact that the program was made to give people the illusion of the same.
Even if the content is different, at a glance, you really can't tell the difference between these stages.
The gorgeous stage created by "I Am a Singer" shocked many people at that time.
After that, in terms of good sound, the advantages of the stage were further expanded, bringing people an unprecedented visual experience.
I didn't expect that now CCTV has begun to take this road.
This concept promotional video, as soon as it was released, caused a great sensation.
"I feel that this show is going to explode, the specifications are too big, and there is no show that can compare with it. ”
"This stage effect, I can't wait before it starts to be officially played!"
This promotional video really made the Internet shake.
At this time, the momentum of "Dancing Miracles" has reached its highest point! )