Chapter 27: Planning

So Joanne Rowling put on her headphones and pressed play again. Pen, fun, and www.biquge.info

The second appreciation, a little less fresh, but allowed Joanne Rowling to devote her energy to the details. It doesn't matter if you don't look at it, it's shocking to see it.

Starting from Diagon Alley in the first scene, whether it is the costumes of the extras, or the props in the windows, or even the flying broom of the Halo 2000. All of them are beautifully made, without the slightest sloppiness, whether it is physical props or movie special effects, all are exquisite and breathtaking.

And the performances of several actors also have their own characteristics and meticulous details. Sid even designed small movements for several of the main actors, Hagrid's touching of his hair, Snape's smirk, and Dumbledore's blinking. This is more vivid and delicate than the original film, making this more than just a children's fairy tale drama.

For example, watching Snape's performance again, just that one look and one corner of the mouth pulled, it made people feel cold. Sid not only chose actors, but also excavated characters and actors. The characters of children's literature, which were originally a little thin, become full and vivid.

A living wizarding world, a Harry Potter world, seemed to have been torn open by a corner, and after a moment of showing Joanne Rowling and the others, the door was immediately closed.

It's like forcibly pumping it away after giving Yin/Jun/Zi a few bites, which makes them itch immediately, and the more they watch it, the stronger this desire in their hearts becomes.

"How did you do that?" asked Litte after reading it for the third time.

At the present time in 1998, the concept of special effects is still based on the models of "Star Wars" and "Terminator 2", with a small amount of post-production concepts, and computer special effects? Even insiders don't really understand it.

"All this was done in England?" asked Joanne Rowling incredulously.

"The scenes were shot at Alnwick Castle, Durham Cathedral, and rented studios at Leavesden Studios on the outskirts of London. Sid smiled and said, "And all the costumes and props are done by Hollywood's top team of special effects makeup artists, and some magic shots are done with green screens and cameras." ”

Sid's words left both Joanne Rowling and Ritter at a loss, and it was only then that they realized that they had a pitiful vision of the film.

"So, can we talk about the Fire Lion bid?" Sid said with a confident smile to Joanne Rowling and Ritter.

In fact, Sid has fully demonstrated in the short film that a 10-minute short film condensed with a production cost of $5 million is by no means funny, and Sid has never wasted a penny.

"Where's the director of this film?" asked Joanne Rowling, "and I want to have a good chat with him." ”

"The director is right in front of the two of you. Henry said with a smile on the side.

"What, Sid, you're the director?" Ritter was taken aback.

And the hazy familiarity in Joanne Rowling's mind suddenly became clear, "You're Sid Leonhardt!?"

Sid smiled and tilted his head, "yes, I'm Sid Leonhardt, what's wrong?"

At this time, Ritter heard Joanne Rowling's words, and he was slow to react, and he quickly flipped out a newspaper from the side, which was "The Times".

On the front page, a big photo reads, "Sid, the director of "The Ghost Record", is Leonhardt, the author of "The Da Vinci Code!"

Above is a photo of Sid, a still from the filming of "Little Sunshine Beauty", through the clear and gorgeous lens of Lance Arcord, a photo of Sid smiling and discharging at the camera with his aura of demon eyes.

The photo, which was released by Ali at a press conference, immediately spread throughout the world's major newspapers and media. The combination of a Hollywood prodigy and an American novel supernova is far more powerful than the parties themselves think.

No wonder Joanne Rowling and Ritter feel familiar to him, aren't the headlines of the past few days all about Sid's face!

After revealing Sid's true identity, Joanne Rowling and Ritter immediately felt that they couldn't sit still, and they kept looking at the teenager opposite. Their eager gaze made Sid smile helplessly, "I only have one pair of eyes and one mouth, which is no different from ordinary people." ”

Sid's words made the other side laugh, and Joanne Rowling smiled and said, "Okay, then I think we can talk about the rights to Harry Potter." ”

"I think what you want most is, Ms. Rowling, to have the studios create a Harry Potter movie world in an authentic way, without turning it into a low-cost work. Sid said, holding up a finger.

"Not bad. Joanne Rowling nodded, "That's why I propose to have the right to censor the film." ”

"From a technical point of view, it's not impossible to make the world of Harry Potter a fantasy world like Star Wars. A few years ago, James Cameron was already able to implement a metallic robot in Terminator 2. With the combination of models and green screen effects, it's not difficult to achieve this. Sid said.

"And our short film has shown our strength as a production company in the best way. Sid said confidently.

"But making a short film is not the same as making a 120-minute feature film. Ritter asked, frowning.

"If you're doubting my mastery of feature films, then I've got a made film here, the latest one I've done. Ms. Rowling, you can take it back and watch it later as a reference. After Sid finished speaking, Henry immediately took out another videotape from his briefcase, "Little Sunshine Beauty".

After finishing the sound effects and some preliminary work, the first version of Little Miss Sunshine has been completed, although the final refinement will need to be done after Sid returns to Los Angeles.

After receiving the tape, Joanne Rowling nodded: "Okay Sid, I'll refer to it." ”

"As for the second point, I knew that you wanted to shoot in the UK, and you wanted to use British actors throughout the show. Sid smiled and said, "And that's what most production companies use to bargain with you." After all, British studios are too old to make such a special effects-based film. It's definitely a very risky thing to do. ”

"But we're not opposed to post-production in the US, we just ask for it to be filmed in the UK. Ritter couldn't help but preemptively say.

"So I can accept this condition, but it is certainly impossible to use all British actors during the actual shooting. There are a lot of characters in this movie, and there will definitely be a few characters who can't find suitable actors in the UK, so why don't we make it?" asked Sid with a smile.

Joanne Rowling actually proposed all British actors, but they were just asking for a bargain, so she didn't think much about it, so she agreed: "At least eighty percent of British actors, the rest can be found from Commonwealth countries, and all actors must be able to speak fluent British accents." ”

"That's fine. Sid agreed, and then he raised a third finger, "As far as I know, you also proposed to have the right to review the surrounding development and other links." ”

"Yes, I know that the commercialization of Hollywood will take a lot of things that are originally local and turn them into taste after commercial packaging. Joanne Rowling said.

"Well, I agree with you on this point. Sid nodded.

Many people have different opinions about the role played by JK Rowling in the "historical" Magic Empire of "Harry Potter", some people say that she only collected hundreds of thousands of adaptation rights from Warners, and she was really deceived by the other party. It is also said that although JK Rowling received little money, she also enjoyed the dividends of Warner Group's promotion of "Harry Potter", and her novels later swept around the world, which proves that there is nothing to be psychologically unbalanced.

But actually, it's easy to understand.

The point is to see the essence through the phenomenon, and for the "Harry Potter" project, whether it is a novel or a movie, it is not the real focus of profit. Anyone in the know knows that Hollywood's movie box office has long taken a back seat in the entire project revenue. Only to the extent of one-third to one-fifth.

So what's really the point?

Perimeter!

Especially film projects like "Harry Potter" and "The Lord of the Rings" that can derive a lot of peripheral products. But here is one thing, big Hollywood companies have a lot of experience in packaging operations such projects, but there is definitely no shortage of examples of failure.

For example, Warner Bros., which "historically" collaborated with J.K. Rowling on "Harry Potter", can be described as "notorious" in this regard. After the success of the Nolan version of the "Batman" trilogy, Warner Bros. issued 200 merchandising licenses to relevant business partners in one go, resulting in more than 2,000 Batman-related products on the market at that time.

The excessive proliferation of products has led to negative effects, and the good and bad peripherals have made fans and fans bored. Eventually, the proceeds are depleted.

And "Harry Potter" has only issued 75 merchandising licenses for its final series, and there are only more than 700 related products. But this is definitely not Warner Bros.'s "wise magic", but because JK Rowling is playing a role in reducing the copyright fee in exchange for "brand control".

I don't know how many Warner Bros. "crazy" peripheral development plans have been vetoed by JK Rowling.

And all the efforts to keep improving, the ultimate return, is to create the most powerful magical empire in history, the overall product revenue of "Harry Potter", reaching a terrifying 200 billion US dollars.