Chapter 171: Premiere Box Office
In the past, most of the Super Bowl advertising shows kicked off with luxury commercials, which always attracted people's attention with gorgeous pictures and top models.
This year, however, audiences across the United States saw a different story.
"Boom ......"
The commercial break kicked off with an earth-shattering explosion that filled the entire TV screen with flames surging in layers as if it were happening right in front of their eyes.
The flames rose, and a line of big words came out - brave the island of death!
Then, it is the name of the director who has once again attracted the attention of the world this summer - the work of William Rothschild Wang!
"This is the movie trailer!" Rodman put down the beer can and screamed, "The new movie directed by the big boss William, his film is finally about to be released! I've been waiting for a long time!"
"Shut up!"
Jordan and Pippen glared at him because they interfered with the sound of the TV, and Rodman quickly covered his mouth and stared at the TV with wide eyes.
A Humvee, a Ferrari, staged a life-and-death race on the streets of San Francisco, the Hummer set up obstacles in order to escape, hit whatever it saw, and the Ferrari chased after it, took shortcuts, walked alleys, and broke out of windows.
Although it was only a short dozen seconds, the fierceness of the Hummer and the lightness of the Ferrari were vividly reflected.
"It's a car chase that surpasses Life and Death!" the bull trio murmured at the same time.
The roar of the motor, the friction of the tires against the ground, and the exciting music can't help but make their eyes and hearts beat faster.
"It's a typical Williamian work!"
The only regret is that there is no super explosion, which is not in line with the style of the previous "Speed of Life and Death" that exploded to the tremor of people's souls.
Just as they were thinking this, a team of F-18 Hornets crossed the Golden Gate Bridge and flew above Alcatraz Island, one of them dropped a bomb, climbed in a straight line of nearly 90 degrees, and then the picture fell rapidly with the bomb, the bomb seemed to become their eyes, the whistling sound of breaking through the air was their exclamation, and the ground that was getting closer and closer seemed to hit it in the next moment.
The picture is completely from the first point of view of the bomb and the scenery of Alcatraz is getting bigger and clearer......
Finally, the bomb crashed into the island, and with a loud bang, the sky was full of fire, scattering flames like meteors hitting the earth.
The three of them wiped the sweat from their foreheads at the same time, and at that moment just now, they completely regarded themselves as a bomb, and their hearts were trembling after the explosion.
"Brave the Island of Death, December 8th, you are invited to share the thrilling moment!"
In the flames of the explosion, another line of letters appeared, and Michael Jordan read it again, remembering the time firmly.
On the other side, Rodman jumped straight up, rushed to the side of the calendar in the locker room in a few steps, turned to the page for May, and made a heavy stroke on December 8.
"Into the Island of Death!" he shouted, "Our Christmas holiday opening film!"
At the same time, Michael Ovitz dialed Martin Bob's phone and resisted the urge to scold the idiot and ask him to come and meet him.
"Mr. Michael Ovitz. Martin Bob cautiously sat down in his chair.
"Did you read the ad just now?"
Hearing Michael Ovitz's question, Martin Bob quickly nodded, "Yes, look, they actually invested heavily in advertising at the Super Bowl......"
"What do you think?" Ovitz interrupted impatiently.
"No movie has been advertised at the Super Bowl in the past, and it's hard to say how effective it was. Martin Bob thought for a moment and then said, "The trailer doesn't say anything, there will always be times when the audience doesn't buy the car chase and the explosion scene." ”
"What about Twentieth Century Fox?"
"The ......"
In front of Michael Ovitz, Martin Bob didn't dare to tell a lie, so he had to say truthfully: "It is said that Fox's publicity department has listed "Brave Island" as the first priority project of the Christmas file, and has initially issued a publicity budget of 15 million US dollars. ”
It's very obvious that not only Fox, but all of Hollywood is optimistic about the profitability prospects of "Brave Island".
"Fox will soon build on the momentum of the Super Bowl to launch a propaganda offensive. Michael Ovitz tapped lightly on the table, "And let's not have any more conflicts with William, after all, he is the largest shareholder of CAA, you go to Connery Manor to see Sean, tell him to shut up, and stop making bad things on his own, last time you dared to threaten one of the most powerful tycoons in Hollywood, it's really boring." ”
Just as Martin Bob was about to leave, Michael Ovitz said: "Also, let's just say that this is what I Ovitz said, if something really concerns him, don't have a next time! One offense is enough, if there is a second time, the CAA will not protect him!"
The traditional powers of Hollywood are both competitive and cooperative, and CAA, which only really rose to prominence in the 80s and pushed up the production costs to the horror stage, is strictly the public enemy of all Hollywood studios.
This circle is complicated to say, simple to say is very simple, all competition and cooperation actually revolve around one thing - interests!
For the sake of profit, enemies can become friends, and friends can become enemies.
As a veteran agent and a powerful figure in Hollywood, Michael Ovitz understands this very well, and he doesn't know whether the recent decline of some tabloids about "Death Island" has anything to do with Connery, only that Connery has a short temper, especially after drinking and taking drugs, and it is difficult to say what decisions will be made under impulse.
"Be sure to bring that to Sean Connerry!" he said at the end.
"Yes, Mr. Oviz!"
Since the second day of the Super Bowl, many media such as television, newspapers and magazines have densely appeared news reports about "Death Island".
Although there is a lack of first-line actors in the cast and crew of "Brave Island", a super director and Nicolas Cage can also attract the attention of many people, although the latter is called Cage, but the media knows that he is an important member of the Coppola family and the nephew of Francis Coppola.
Yes, the bottom line of movie publicity and hype has always been very low, and Fox did not hesitate to take out Cage's identity to talk about things, which also attracted the attention of many people.
On December 7, "Brave Death Island" held its premiere at the Huaxia Grand Theater, and then swept away 28 million box office in three days over the weekend, squeezing out all the films in the same period with a momentum of self-sacrifice.