New York may be a crowded city, but for most of the wealthy, Long Island, just across the river, is their favorite vacation and residence, and at a golf club in the Hamptons, Long Island, an elderly Jewish gentleman with gray hair and gold-rimmed glasses is smiling and talking as he picks out his golf clubs.

Then he saw a few guests in golf casual clothes walk into the club's lounge area, and after the Jewish gentleman whispered a few words to the club waiter next to him, the waiter quickly invited him over.

"I've finally seen you, Mr. Stern. The leader of the other party was an old gentleman of the same age as the Jewish gentleman, and the other party smiled and stretched out his hand to introduce himself: "Hello, I'm Charles Shear, CEO of Fire Lion TV. ”

David Stern also did his homework beforehand, he knew that the other party was now the head of the No. 1 North American cable TV station, the Fire Lion Group's rapid rise in just a few years, and the powerful program production ability and cash flow creation ability of the Fire Lion TV station are inseparable.

"Hello, Charles, just call me David. "David Stern, the current NBA league president, is a formidable figure in the eyes of basketball fans around the world, and even in the sports world, people generally regard him as a person on the same level as former Olympic Committee President Samaranch.

When David Stern took over as NBA league commissioner in 1984, the league was almost unsustainable, with 17 of the 23 teams losing money and the league packaged up to a total value of only $400 million.

At that time, even the NBA Finals had to be recorded.

After David Stern took office, he first reformed the draft system, then introduced a new salary cap system, reduced the "high" wages of stars, and then he continued to vigorously crack down on the original monopoly and doping epidemic in the NBA.

In order to establish a healthy image, he even banned two-time All-Star John Drew for life, and after a series of thunderous measures, David Stern made the NBA further accepted by the majority of white fans with a healthy image.

Later, in 1989, David Stern went to the other side of the ocean to negotiate the broadcast of NBA games, and after waiting for more than an hour in the early spring and cold winter of BJ, David Stern patiently explained to the other side of the ocean what the NBA is, and the broadcast could be broadcast without charge, until the other side of the ocean agreed to the broadcast.

This incident later became an anecdote in the history of David Stern and the development of the NBA.

Since then, the NBA headquarters has mailed a game highlight from the BJ every week for free, and even paid out of its own pocket to invite the broadcast team from across the ocean to come to the North American game to broadcast the NBA's star game and Finals live.

After that, the NBA officially opened its biggest move of globalization.

"This is Mark Shapiro, CEO of IMG Group," Mr. Charles introduced several other important people around him to David Stern, from IMG CEO Mark Shapiro to Ali Emmanuel, the founder of Endeavor Elite, almost all of whom are well-known figures in the North American entertainment industry.

It was only after another introduction that David Stern asked Old Man Charles suspiciously, "Charles, that, Mr. Leon didn't come?"

It turned out that David Stern found out the real big boss behind it, but Sid didn't show up.

"Oh, that's right, David. Old man Charles immediately smiled and explained, "The NBA broadcast is mainly led by Fire Lion TV and IMG, Endeavor Elite is in charge of networking and business, Sid, Sid is still busy with another movie in Los Angeles, so he asked me to express my apologies and regrets to you." ”

David Stern is also an old fritter, and as soon as he heard this, he knew that the main owner had no intention of appearing at all, but since the bigwigs of each family were present, negotiations could also begin.

So after a few words of greeting, today's golf began, led by the usher, David Stern and several of his subordinates and assistants played and talked with several senior executives of the Fire Lion Group on Mr. Charles's side.

While North America doesn't like to do business at the wine table as much as it does on the other side of the ocean, they are better able to make deals that seem unthinkable under the cover of golf's wide venues.

"David, I know that the NBA's annual broadcast cost right now is $930 million, but in my opinion, it's not just a matter of price. IMG's Mark Shapiro, a veteran of sports production, certainly knows what it takes to really impress David Stern, a seasoned NBA president.

"You have a point, Mark. David Stern smiled after another swing, and along the way, he had listened to Mark Shapiro's plans for the NBA to move from integrated North American live broadcasts to overseas regional promotion, which made him see that IMG and Fire Lion were prepared.

But that's not all he wants.

"David, we have given our sincerity, and if we are going to be a sincere partner, then I would also like to hear your opinion on this matter. Old man Charles of Fire Lion TV saw that David Stern was referring to something else, so he asked.

"First of all, I welcome your offer of 1.05 billion a year for broadcasting, and I also believe that IMG, as a professional producer in the sports world, has the strength to do so. David Stern first said a lot of good things about Barabala, but Old Man Charles waited with a smile all the time.

"But?" asked Old Man Charles on his own initiative.

"Heh," David Stern smiled slightly, "but I think it would be better if Mr. Leon could be more involved in the NBA." ”

"David, what do you mean?" asked Old Man Charles with some confusion, while Mark Shapiro on the side vaguely guessed the other party's purpose.

David Stern immediately smiled, "I wonder if Mr. Leon is interested in buying an NBA team?"

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"Boss, James Winray Werner Warner's "Ghost 4" has finished filming, and now the film is being first cut at headquarters. Sid's assistant briefed Sid on the latest progress of Ghost Shadow 4.

"Oh, was it done so quickly?" asked Sid, with some surprise.

"Yes, the filming schedule of "Ghost Record 4" was originally only scheduled for one month. And James Win Ray Warner was a few days ahead. The assistant nodded.

"I see. "Because of this super busy August, Sid always had a feeling that it was a long time.