Chapter 369: The Bottom of the Cauldron
IBM has been engaged in the development of electronic computers since the end of World War II, and before the seventies, IBM almost represented the world's most advanced electronic computing development, production and sales.
In fact, as we all know, Intel is the best in the development of CPUs in the field of electronic computers, but Intel is still inseparable from the support of IBM in the early years of semiconductor process technology.
It is by no means an exaggeration to describe IBM as "a giant standing behind a giant", after all, IBM's core business has been oriented to commercial use and enterprise user markets since the beginning of the company's establishment, which is why the IBM-PC system was established at the beginning of the two core suppliers taken away by Intel and Microsoft.
IBM really doesn't look down on consumer-level products like personal PCs, and it's really too troublesome to spend a lot of effort on operating consumer-level personal products compared to enterprise-level users.
But now, with the crazy development of the PC market, even IBM, which has always focused only on the enterprise market, is finally reacting to it.
It's just that at this time, Microsoft and Intel, how can they take out the cake on their plate and share it with others, you don't see that even Intel and Microsoft are sharpening each other's knives, and they are always ready to invade each other's business fields.
Intel is preparing to buy a computer operating system company and bundle operating system products with Intel's processors for $1, while Microsoft is also secretly colluding with National Semiconductor, and also intends to sell CPUs for $1.
In the entire IBM-PC system, everyone wants to expand their own interests cake, and it is absolutely impossible to say that it is divided into parts, so naturally IBM will negotiate fruitlessly.
"IBM's words are still acceptable, we need technology from IBM, they are in memory, semiconductor process technology, and even a series of industry standards, which is necessary to promote the rapid development and growth of the ABC-PC system. ”
The ABC-PC system requires IBM to participate, and this is not only a technical demand, but also a political one.
Now we must understand a question first, what does a new PC computer system mean?
In the late eighties, the PC computer industry was relatively mature, which is already well known, after all, the entire industry has been developing for more than ten years, and the economic benefits of the new system are too great.
IBM, an old giant, itself is a very powerful American political group of interests embodied, the acceptance of IBM, means to the ABC-PC system to pull a strong American political background, coupled with the previous Red Flag Internet café to win over the forces, at least in the United States in terms of politics can provide sufficient protection for the ABC-PC system.
Look at the other side, about Motorola.
Although Motorola's political influence is no less powerful than IBM's, it is completely inferior to IBM in terms of electronic computers, and if you want to choose a partner in the field of communications, it may be the best choice, but now the primary consideration is electronic computers.
But borrowing Motorola's fame and giving IBM eye drops, this can be tried.
"Our target is IBM, but Motorola should not completely kick it out, let's talk to them slowly, among the interests that we can divide now, it is mainly reflected in the computer CPU is the most likely, so let these two companies fight!"
Wang Zhengguo and Jobs are already experienced shopping mall veterans, and at this time, there is no need for any conspiracy at all, just put things out, and kill each other first.
As for the possibility that IBM and Motorola are colluding to force the ABC-PC system to make greater concessions, this possibility is definitely the most unwise option for them.
It is necessary to understand that the current ABC-PC system has a small scale, and has been successfully laid out in Western Europe and East Asia, even if the US market is suppressed, there is not much improvement for the time being, and only relying on overseas markets, in fact, it can still develop slowly.
To put it bluntly, the U.S. market is very important now, but it is not that it cannot survive without it, and in this case, IBM and Motorola must be careful to draw the cake for themselves and not be too aggressive.
That is, Jobs does not have a wide enough political network in the United States, he is just an ordinary entrepreneur, and he has no great family background, otherwise he would not have been kicked out of Apple.
Without a background, as long as you have IQ and EQ, you can indeed make a fortune, but in many ways you have to learn to sacrifice and make trade-offs, which is no way.
Steve Jobs was smart, and after Apple's failures, he was now more mature, and he had a new perspective on how to be the CEO of a large company.
"That's fine, let's choose a partner between IBM and Motorola, as for what benefits to come up with, I'm afraid the plan we discussed before will be changed, and the future CPU foundry business on my side may not be handed over to Kaiyang Semiconductor." ”
For such a result, Wang Zhengguo has actually been prepared for a long time, fortunately, there is no shortage of production orders for Kaiyang now, and as long as the ABC-PC system is successfully developed and expanded, the production orders of Kaiyang Semiconductor will definitely increase in the future.
"Agreed, now I can make a decision on behalf of Kaiyang's side, but if it's the OEM business alone, I'm afraid you won't be able to satisfy either of these two evil wolves. ”
Let IBM and Motorola do the OEM production business, this is really big enough, probably as if it is Geely, Chery and other domestic car companies let Porsche, Ferrari OEM produce compact grocery cars.
Jobs hurriedly rejected Wang Zhengguo's statement, and smiled angrily.
"This is definitely not possible, I have already decided that Jobs Computer and the winner of the two companies will jointly fund the establishment of a new semiconductor company to develop and produce CPU products based on the overall architecture of the alliance. ”
This is indeed a very smart move, Jobs can cooperate with either of these two companies, can make up for the current shortcomings of Jobs Computer Company in the field of semiconductor integrated circuits, and also successfully win over allies, this choice is really clever enough.
In this way, Wang Zhengguo can also be completely assured of the strategy of the United States, and Jobs is doing very well now, very well!
"I fully agree with your plan, but again, our best partner is IBM, which can not only bring us strong technical support, but also draw salaries from Intel and Microsoft, which can greatly weaken the strength of our opponents. Letting our opponents go down while we're growing is the best option, and Motorola obviously doesn't have that effect. ”
The reason for repeatedly emphasizing the importance of IBM is that this guy is too influential now, in the era of the two heroes, the blue giant is the blue giant after all, and your father will always be your father, which is really unaffordable!
"If the alliance has to take IBM, we need to prepare more benefits, and I propose to take out the professional server-grade CPU market in the entire alliance system and hand it over to IBM, so as to ensure that it can completely fall to our side. ”
ABC-PC system is based on RISC (simple instruction set) to develop CPU products, and this is destined to be the alliance system in the field of professional servers to occupy a greater advantage, although we have not yet had time to develop this market, but everyone knows that this market is very large.