Chapter 53: The Future
"If there's one place in the world that's closest to changing the world, it's Silicon Valley. Pen "Fun" Pavilion www.biquge.info Silicon Valley was first based on hardware as the core of development, similar to RB people's achievements in semiconductor integrated circuits, and the name of Silicon Valley comes from the main material of semiconductors - silicon. Sid's voice was unhurried, as if with a peculiar melody, slowly calming Shirley Sandberg's mood.
"Since the rise of IBM, Oracle and Microsoft, the second generation of software-centric Silicon Valley companies have been in full swing, and Microsoft's upcoming Windows 98 at the end of this month can be said to be the most promising existence for the use of personal computer operating systems. Sid recounted confidently.
Shirley couldn't help but nod secretly as she listened, although people from the outside world are still vague about the prospects of the electronic IT industry, but as the chief of staff of the Treasury Department who controls the entire U.S. economy. Shirley is very aware of the development trend of the IT industry, not to mention that the Clinton administration has always been committed to building the infrastructure of the IT network of the third scientific and technological revolution.
Tax breaks and subsidies for companies that build nationwide fiber-optic networks to enable them to lay faster and more stable information channels and invent new information transmission technologies have always been the top priorities of the Clinton administration's economic policy.
"But the future of Silicon Valley is neither in hardware nor in software. Sid said.
"Internet!" "Internet. Sid and Shirley said in unison. They looked at each other and smiled, and they couldn't help but feel a sense of pity for each other.
"The biggest and most promising of the Internet companies right now are AOL and Yahoo!, but they are not the way of the future. Sid said clearly.
"Isn't it?" Shirley asked, surprised, "I remember Yahoo had the highest number of visits of any Internet company, and it was overwhelmingly high, and last year USA Today magazine named it the most informative, entertaining, engaging, and easy-to-use comprehensive portal." ”
"Yahoo is a product of the early days of the Internet era, but that doesn't mean it's the way of the future. Sid explained with a smile.
"Initial?" Shirley was keenly aware of the meaning of Sid's words.
Yes, there is a warning in ancient China -- those who do not seek the world are not enough to seek a time, and those who do not seek the overall situation are not enough to seek a domain. Sid cocked up his finger and laughed.
"So, you already know the future direction of the Internet industry?" Shirley heard the strings and immediately understood Sid's subtext.
"Yahoo is essentially the yellow pages of the phone book at the beginning of the Internet age. Sid summed it up succinctly. The Yellow Pages is an index used in the United States to index and query the telephone numbers of all the businesses and government departments in a city that publicly provide business and services.
"All users are still in a period of confusion about the Internet, so content guides like Yahoo will be popular. But it's like the training wheels you used when you first learned to ride a bike, and when you actually learn how to ride a bike, will you still use the training wheels?" Sid asked with a smile.
His words immediately caused Shirley to think deeply.
"Just like the birth of television, although people now seem to be a little confused about the complex operation and excessive content of the Internet, once people are familiar with the Internet environment. Portals like Yahoo and MSN that only offer cookie-cutter content will lose their appeal to users. At this point, I call it the Internet 1.0 era. Sid concluded.
"So what's next?" Shirley asked with some excitement, although she has always been interested in participating in the Internet industry, she has never looked at it from the global perspective of the entire industry, so Sid's words Shirley listened to Shirley with a sense of enlightenment and sudden enlightenment.
"After the accumulation of the 1.0 era, the content of the Internet will become richer, and on this basis, the Internet 2.0 era, which meets the colorful and personalized needs of users, will begin, contrary to the cookie-cutter portal. Sid's words made Shirley's eyes light up.
"Is there a specific case?" she asked curiously.
"Have you heard of eBay and Amazon?" Sid asked with a smile, "Unlike Yahoo and Microsoft, which want to be all-encompassing, eBay, which specializes in second-hand goods auctions, and Amazon, which sells books, are representatives of specialized and segmented enterprises in the Internet 2.0 era." ”
"Are we going to buy Amazon, then?" asked Shirley Sandberg rhetorically.
"Of course not, those two are already crowded with WASP bigwigs on Wall Street, and besides, ......" Sid smiled mysteriously, "These two are at best just market segment companies in the Internet 2.0 era." Since we want to do it, of course we want to be the mainstream royal market!"
"Mainstream......" Shirley Sandberg thought for a moment, "According to what you said, all information in the 2.0 era will become fragmented and segmented, so is there still a so-called mainstream?"
Sid laughed: "Of course there is! Think about it, as time goes by, there will only be more and more information on the Internet, so how can people find and distinguish such a large amount of information?"
"Finding, ah, you mean companies that provide an index of information like the Yellow Pages of the Phone!" Shirley Sandberg said.
"Yes, that's what this information indexes -- Internet search!" Sid said with a smile holding up his finger, "I also call it a search engine! It aggregates all the information on the Internet and lets users type in keywords to find the website they want." It's like looking for a phone number in alphabetical order. It's just freer and more convenient. ”
"This is indeed the most mainstream royal enterprise. Shirley Sandberg became slightly excited, "Do you have a plan for that? ”
"Hehe, you turn to page seven, and here are a few Silicon Valley companies that I've asked people to collect that are similar to what we envisioned. ”
Shirley Sandberg then looked through the information, and she found that many new small companies in Silicon Valley were already trying to do this.
"Because the success or failure of a search engine is determined by the algorithms and mathematical models in it, and the search accuracy and website ranking derived, I am most optimistic about a project by two graduate students at Stanford University next to Silicon Valley. Sid said with a smile.
Shirley Sandberg flipped to the corresponding page, and it read, "Project Google!" The above information is obviously more technical, but Shirley Sandberg is quick to understand, and it mainly shows that the two young men, Larry Page and Sergey Brin, are much more sophisticated in Internet search algorithms than small businesses in Silicon Valley at the same time.
"So we're going to buy Google?" asked Shirley Sandberg, closing the profile.
"Of course, the acquisition is to be acquired, but how can anyone with big ambitions be so easy to hand over the equity. Sid smiled slightly, and later Larry Page and Sergey Brin, two good friends, also teamed up to play Sequoia Capital, a group of invincible wolves in the venture capital circle, between applause, how can such talented and intelligent people be so simple and foolish?
"We still need to plan for this before we make a move. I don't want the sharks on Wall Street to smell blood. Sid laughed.
"That's all?" Shirley Sandberg asked after flipping through the information, and then a flash of inspiration flashed in her mind: "Wisdom Revolution! Sid, I've been so byset by you, I've almost forgotten about this!"
"Well, worthy of Mr. Summers's apprentice, is really not so easy to fool. Sid shrugged and smiled, "Okay, let's talk about it then......"
Over the next few weeks, Sid and Shirley Sandberg met at Sid's home every few days, often talking late into the night, on topics ranging from business to philosophy, technology to art. After making this contact, Sid finally decided that Shirley Sandberg was the perfect partner for him.
Shirley Sandberg's ability to manage large organizations, combined with Sid's strategic ability to be a prophet of the future, is bound to bring about a game-changing change for the Lion Group.
Sid also announced the decision to appoint Shirley (Sandberg) as the COO of the Fire Lion Group, and took this opportunity to combine Shirley (Sandberg) to establish a new system of the Fire Lion Group, each of its companies.
For the first time, it was announced to the world that Fire Lion was no longer just a simple film company, but a small but well-organized group company. The young lion with his own group of lions is watching the world with great attention.
As the saying goes, good things come in pairs, just when the new COO Shirley (Sandberg) took office and began to optimize the integration of Fire Lion Pictures and Fire Lion TV. The phone call from Howard Stringer, CEO of Sony North America, also came.
"Hello, Sid. We thought about the exchange of film projects for Jive Records and The Da Vinci Code, and the headquarters agreed. Howard Stringer's phone call made Sid breathe a sigh of relief.
Sid handed over the negotiation to Shirley Sandberg, who readily agreed, and Shirley, who "once" presided over the large-scale negotiations between Google and AOL, was a small case for a small record label and a film project.
And as the time came to the height of summer in July, on the one hand, Hollywood's summer vacation officially kicked off, and a number of summer blockbusters represented by "The Peerless Tribulation" (directed by Michael Bay) appeared on the stage one after another, attracting audiences to the cinema with hot plots and wonderful large-investment movies.
A movie like "The Peerless Tribulation", which has been heavily invested in publicity, even if it premiered on Wednesday on July 1, swept the market and grossed $16 million!
And this is only the first day, although it has long been beaten by Sid's "Ghost Shadow", the big guys behind the incompletely "Heaven and Earth Collision". That is, the bosses of CAA and Paramount are still shocked by the amazing ability of "Peerless Tribulation" to attract money.
CAA's Forced Packing Program, Bankrupt!