Chapter 344: Routines

Hearing that the text office processing software should be installed on the operating system for free for users to use at will, Qiu Bojun couldn't understand it at all, what is this going to do?

It is true that pirated software is flying all over the world in the republic, but in the eighties and nineties, in this era when there was no Internet, the largest circulation channel for pirated software had not yet appeared, and this was the last spring of genuine software in the republic.

It's free, it's .......

It's not that I'm worried about my own dividends, Qiu Bojun is simply expressing doubts about the free strategy now, which doesn't sound very reliable! Is there really such a kind of person who puts money and doesn't make money, and is stunned to be a good person for free?

"You think, I... I really don't understand, if it's free, where will the development funds and profits of our project department come from?"

Of course, Wang Zhengguo knows that his free strategy will be suspected, but he has his own insistence on it, after all, human beings have never been able to resist the word "free", as long as the Hetu operating system is equipped with office software for free, it is guaranteed to bring a lot of benefits.

"The question you are asking is realistic, and that's the second question I'm going to talk about: the profit model!"

Scratching his head, and then giving a plan: "First of all, this free is certainly not so simple, the software is carried on the Hetu operating system, and in the future, the sales of Hetu system will be based on each product sold, and the office software department will be authorized with a commission of 50 yuan." This is the first part of the earnings, although it seems that the unit price is low, but the number of sales of the operating system is very large, so the total amount is not small. ”

The wool is out of the sheep, although Wang Zhengguo's routine is somewhat deceiving consumers, but in the eighties, a genuine software only cost 50 yuan, and it is impossible to think about it.

On the upper plane, after the launch of PS in 89, the sales unit price was as high as 2200 yuan, and at such a high price, tens of thousands of sets of products could be sold every year, which shows how expensive the software price was in the early years.

In this way, who cares about these problems of deceiving consumers, everyone wishes that there are more such things, the better.

The best-selling Xeon series of computers is completely predictable, if the total sales of 5-100,000 units cannot be reached in a year, Wang Zhengguo can really live broadcast and eat Xiang, and the income from software licensing commissions alone is actually enough to ensure the daily use of the project department.

The place that really makes money for the office software project department, Wang Zhengguo has not said it yet, think about the routine of making money with genuine software, this year is far from being as varied as European and American countries in later generations.

"One thing you have to keep in mind is that you get what you pay for, and since it's a "free" thing for customers to use, it doesn't have to be perfect in all aspects, we just need to ensure the most basic use function, which is simple word processing!"

For computer software with huge functions and a wide range of applications, the routine of European and American countries in later generations is very simple.

You can use the basic version of the software for a small amount of money or even for free, but this kind of software that only provides basic features can usually only meet the most basic needs, and you really want to get a better user experience and improve work efficiency.

No problem, developers still have a variety of value-added services waiting for you at this time, and they make money from this.

According to the different needs of customers, you can choose to purchase the corresponding functional modules to use, and these special functional modules are easy to use, humanization can also be done to the extreme, and dealing with professional office matters in various fields is simply sprinkling.

For example, in the well-known 3D CAD software of the upper plane, whether UG or CATIA, in addition to the basic functions of these software, customers also need to purchase different functional modules according to their different specific needs.

For mold design and production, there will be a special mold design module; for aerospace, there is a corresponding aerospace surface module; for machining and production, there will naturally be a CAM numerical control program automatic programming module; and there are also plant design modules, circuit design modules and so on......

If anyone doesn't open their eyes, they really dare to directly buy all the modules of a set of software, sorry, it is absolutely impossible to win without millions of them.

Of course, this is only for the professional demand is very strong, and can be very effective to help enterprises improve efficiency of computer-aided design software, customers for this kind of products have always been millions of acceptable, as for this routine in the office software can work, this Wang Zhengguo is really not worried.

"Remember, our free version only provides the most basic word processing functions, and the rest of the tables, data analysis, typography, etc., all of which have to be divided into different modules, and dedicated developers are assigned to develop and design in detail, and the sales of such functional modules in the future is the basis of your department's profitability. ”

The special function module of the office software, this thing is also a lot, you don't see the later office office software, that thing has a special installation module option when it is installed, including excel, ord, ppt, Access, infopath, lync, onenote, outlook, publisher, skydrive, visio vieer.....

So, now it is completely possible to count all the functions other than ORD as dedicated modules, which must be sold separately, and the more specialized things are, the less they will be sold, but the higher the price, which is the essence of modular sales.

Wang Zhengguo proposed that the software profit method is already the most suitable plan at present, and there is no one, which can not only ensure the most basic word processing function needs of Xeon computer customers, but also ensure the profitability of the office software department, and the subsequent product function expansion and improvement will be simpler.

Qiu Bojun finally came to his senses, and then said:

"In this way, I may understand the benefits of this model you proposed, through the free strategy to make the basic version of the software equipped with the Hetu system on a large scale, when our office software fully occupies the market, the customer base will be larger, naturally some people will choose to buy professional modules, and the price of professional modules, we can set a little higher?"

Very good, since I begged Bojun to understand the meaning, it was not in vain that Wang Zhengguo worked hard, and there was nothing to continue to say after taking a look, and after a few words of encouragement, he went out to leave.

The same routine is not only applicable to office software, but also in the field of computer-aided design, before Yaoguang 1 era there were developers based on board technology to develop two-dimensional plane CAD software, that is, to draw mechanical parts three views, cross-sectional views and the like, that thing is relatively simple, has successfully passed the National Machinery Industry Commission audit.

The first two-dimensional CAD drawing software independently developed by the Republic was successfully finalized, the whole set of equipment uses Yaoguang 1 computer as the core, plus a two-dimensional CAD board that is burned, the price of the whole set of products is only 2000 pieces, only the large drawing printer is slightly more expensive, but it is acceptable.

According to the standard configuration, a design unit needs up to two large-scale drawing printers, and there is no limit to the two-dimensional CAD drawing terminal, no matter ten or twenty units can be accepted, anyway, the price is low, and it can be popularized to every office of the design unit on a large scale.