Chapter 45: Opportunity or Cost?
The creation of movies, in the final analysis, is still a competition of talents, and in Hollywood, where there is never a shortage of actors in front of the stage and technical members of the behind-the-scenes crew, it truly fulfills the old saying "A thousand troops are easy to get, but one will be hard to find".
After Sid is ready to train the golden duo of Wen Ziren and Ray Warner for a while, he can start using "Chainsaw" as a starting point to create a small and big horror film plan.
In this way, with the troika of "DV Project", "Song and Dance Film Project" and "Horror Film Project", Fire Lion Pictures will be able to recover costs, create profits, and be self-financed with a steady stream of small and broad films, unlike ordinary small and medium-sized film companies, which are subject to the timeliness of long-term development of film projects, and always rotate around on the issue of costs and liabilities.
At the same time that Wen Ziren joined the crew of "The Departed" and added another general to Sid's command, as the most popular teen drama series today, "Hannah Montana Season 3" finally aired!
After the accumulation of popularity in the first two seasons, "Hannah Montana" has completely taken over the popularity of the "Youth Musical" series, and successfully burned the "Song and Dance Film Project" from film to television.
The show not only broke the ratings records of many teen and children's dramas, but also received quite high ratings when it was broadcast in countries and regions outside of North America.
In addition, the first two seasons of the series have sold more than 8 million original CD copies, and the cumulative sales of singles have also reached 3.8 million, which not only makes Lindsay truly a star across film and television songs, but also makes "Hannah Montana" in addition to TV broadcasts, but also creates another popular project - Hannah Montana concert.
Through such a parallel way of film and television songs, "Hannah Montana" even poses a strong threat to the Disney channel, if the Fire Lion TV takes advantage of the trend to launch a children's channel, then the Fire Lion may be able to follow the Disney Channel and Nickelodeon, and enter the youth and children's drama market.
"Well, that's a good result. Sid said as he flipped through the briefing from Fire Lion TV and said to Mr. Charles, who was on the other side of the video call.
"And how do you feel about that suggestion at the end of the briefing?" asked Old Man Charles with a smile.
"You mean about the launch of the Fire Lion Children's Channel?" Sid smiled slightly, "It's an interesting idea, but hmm...... , or exempt from it. ”
"Oh, why?" asked Old Man Charles curiously.
"Because Disney isn't as simple as a kids and teen TV station. Sid shrugged, "The biggest reason why Nickelodeon has never posed any threat to Disney is that they are just a children's channel for cable channels." ”
"But the Disney Channel is built into the entire Disney ecosystem. Whether it's those Disney child stars, or the children's series that surround them, they are all part of the Disney Family Fun brand. ”
"And, in addition to these intangible film and television works, they also have Disneyland, and its special programs and other means to create an 'organic, circular' system. Without the support of this system, even if other TV stations create one or two excellent teen and children's series, it is difficult to pose any real threat to Disney Channel. ”
"In such a battlefield, to compete with others on their home turf is definitely to attack others' strengths with their own shortcomings, which is very unwise. ”
"Although Lion TV is now on par with the four major TV networks, we have less resources and time than those with deep pockets, so we have very little room for error. So we cannot rush into the battlefield that is not in our favor. ”
"This is the so-called 'opportunity cost', right?" said Old Man Charles, after listening to a long list, knocked on the table.
"Not bad!" Sid nodded with a smile.
The so-called "opportunity cost" is a technical term in economics, which refers to the fact that when you take a sum of money to invest in a certain project, in fact, you also have to calculate the cost caused by investing in this project and giving up other projects.
In terms of Hollywood, take last year's movie as an example.
is also a cost of 100 million US dollars - Paramount spent 100 million to find "Tomb Raider" starring Angelina Jolie, and finally collected 270 million at the global box office.
This achievement not only made Angelina Jolie steadily stride towards the goal of being a first-line actress, but also became the best game adaptation movie of all time.
At the same time, New Line Pictures starred in the action comedy "Rush Hour 2", which won $340 million at the global box office, making Jack Cheng a true international superstar.
In addition, Steven Soderbergh, the new Oscar-winning director at the time, gathered first-class stars including Julia Roberts, George Clooney, Brad Pitt and Matt Damon to create the classic scam film "Ocean's Eleven" with an unimaginably luxurious lineup!
The film earned $180 million in North America and $450 million worldwide, living up to such a luxurious star cast.
So, when Paramount chose "Tomb Raider", not only did it pay $100 million to produce, but he actually lost the possibility of creating "Rush Hour" or even "Ocean's Eleven".
This trade-off is the most imperceptible, but far-reaching, dynamic factor in the Hollywood game.
In Sid's extraordinary vision, good steel must of course be used on the blade, investing in a movie and producing a drama series, which consumes not only money and manpower, but also time and opportunity.
Only by following the principle of minimum cost and maximum profit can the fire lion achieve growth without danger in this tightrope walking process, and finally counterattack.
So when other "Lord of the Rings" and "The Matrix", which are still competing for the complicated copyright, and the troublesome "Matrix", Sid created "Harry Potter and the Philosopher's Stone" that swept the world at the same cost of 100 million US dollars!
Disney's children's drama market, both for Sid and for Fire Lion, is a tasteless chicken rib.
What's more, "Hannah Montana" was originally just a solo show created by Sid for Lindsay, and Fire Lion TV is still a cable TV station for the mainstream audience after all.
Only by firmly grasping this point and creating dramas and programs that can truly lead the American drama market is the king.
"You're all ready for the return of Lost Season 2, right?" asked Sid after a little more explanation.