Chapter 114: New Development Ideas (Subscription !!)
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Qingyuan is too big, and there are too few people in the Xiangshan Gang, so Qingyuan is repaired in sections.
Because the acquisition of Factory 35 has not yet been finalized, and Factory 35 has no suitable place for research and development, Li Qing set aside the guest rooms and maid's room in Qingyuan for Du Zishi and other scientific researchers as temporary residence and scientific research land, so that they can develop the Dream Clan VCD as soon as possible.
As soon as they arrived at Du Zishi's research room, Li Qing said: "Lao Du, you can tell me about this new development idea." The reason why Li Qing did not accompany Jiang Xu, who traveled thousands of miles to see him, was because Du Zishi proposed a new development idea.
After Du Zishi invited Li Qing to sit down, he said: "I talked on the phone with my classmate who worked in ti company, and he inadvertently told me that ti company gave up the research and development of VCD chips. ”
Li Qing was a little surprised, he didn't expect that there would be companies in addition to c-cube to carry out research and development work on VCD chips, and he didn't expect that ti would give up halfway!
TI, Texas Instruments, is the world's leading semiconductor supplier of digital signal processing and analog technology, and is known as the semiconductor engine that drives the continuous development of the network era.
Even if Li Qing has never been involved in the semiconductor industry before, he is also familiar with Texas Instruments.
The reason why C-Cube's decoding chips, which cost only 30 yuan per piece, can be sold for 1,000 yuan is because in 96 or 97 they monopolized the supply of decoding chips, so that they were able to plunder more than one billion dollars of huge profits from the domestic DVD player market every year.
If there is an opportunity to change this deplorable situation, Li Qing will naturally not miss it!
Li Qing asked Du Zishi, "How is their research progress?"
Du Zishi said: " My classmate said that the TI company is the technology purchased from the C-Cube company, which is the first stereotyped decoding chip CL450 technology developed by Wanyan Company with a huge investment of 3.5 million US dollars, on the basis of the CL450, they also did some development, however, because they are not optimistic about the prospects of VCD, they encountered some bottlenecks, and gave up the research and development of VCD chips, my classmate also said that the audio-visual level of VCD is comparable to that of the cassette recorder, but there is no transcription function of the cassette recorder, the most important point, the cassette video recorder industry has developed in developed countries for nearly 30 yearsIt can be said that 90 percent of the families in these developed countries have one or more video recorders, so some senior executives of the TI company judged that VCDs, which do not have any advantages in technology, could not be eliminated in developed countries. ”
After a pause, Du Zishi said again: " We already have a solution for a new generation of digital video compression and decoding chip technology, but in recent years, China has not been able to develop a new generation of decoding chips, and there is no ability to produce decoding chips at the domestic manufacturing level, I think, maybe we can cooperate with TI company to jointly develop a new generation of decoding chips, so that we don't have to be subject to C-Cube company, to be honest, I hate C-Cube very much, if possible, I really don't want our company to cooperate with C-Cube company. ”
Du Zishi has reason to hate C-Cube.
The decoding chip technology was developed by C-Cube company with a huge amount of money, but the result was that the final technical achievements were exclusively enjoyed by C-Cube, and the results of Wanyan's subsequent series of original work were also disclosed to C-Cube, so that C-Cube developed a new generation of decoding chips with a higher concentration, and when C-Cube supplied a new generation of chips to all companies that were willing to pay, Wanyan's product technology, that is, the labor results of Wanyan researchers such as Du Zishi, was disclosed free of charge。
Just ask, how can Du Zishi not hate the C-Cube company?
Texas Instruments' analysis of the VCD market in developed countries is not wrong, but unfortunately they missed the huge market of developing countries.
Du Zishi said: "My classmate is just a scientific researcher of TI company, not a senior staff of TI company, he may be able to introduce senior personnel of TI company to the boss, but I think we want to persuade TI company to continue the research and development of a new generation of decoding chips, it is best to talk about it in person, after all, we are still a small company, and TI company is a leading company in the industry." ”
Li Qing agreed with what Du Zishi said, but there must be bargaining chips in the negotiation, and a correct analysis of the market situation is one, but this bargaining chip can only allow Li Qing to persuade Texas Instruments to continue to develop VCD chips, but it can not allow Li Qing to get enough benefits, what can make Li Qing get enough benefits is the solution of the new generation of digital video compression and decoding chip technology in Du Zishi's mind, therefore, Li Qing asked Du Zishi: "Old Du, how sure is the success of your new generation of decoding chip technology solution?"
Du Zishi said: " After repeated research on C-Cube's new generation of decoding chips, we boldly speculate that C-Cube's new generation of decoding chips may be developed on the basis of Wanyan video disc player product technology, to be more specific, C-Cube's new generation of decoding chips is likely to be the integration of Wanyan's various original production technologies, because the new generation of chips is to integrate some conventional functions into the decoding chip, the higher the integration of the decoding chip, the more stable the final quality of the whole machine, based on these, we are confident to provide TI company with a new generation of decoding chip technology solutions。 ”
Li Qing asked again: "Is there any other company that can provide TI with a new generation of decoding chip technology solutions?"
Du Zishi replied: "Wanyan Company may be able to, but Wanyan Company has an agreement with C-Cube Company, and can only disclose technology to C-Cube Company, and cannot directly provide technical solutions for a new generation of decoding chips to TI Company...... In fact, with the technology accumulation of the ti company, buy a Wanyan VCD to go back to research, and spend a year and a half to develop a new generation of decoding chips, however, the new generation of decoding chips of the C-Cube company has been researched, and the new generation of decoding chips developed by the ti company a year later is useless, at that time the chip market may have been occupied by the C-Cube company, and the ti company cannot obtain the maximum benefits, and the most important thing is that if the ti company cannot catch up with the pace of the c-cube company as soon as possible, it will be difficult for the ti company's technology to catch up with the c-cube company, and then it cannot become the biggest beneficiary of the decoding chip industry. Therefore, our solution should be very valuable to greatly reduce their development time. ”
After listening to Du Zishi's analysis, Li Qing had a bottom in his heart, and then said: "Lao Du, your technical department will come up with a complete solution for a new generation of decoding chip technology as soon as possible, and then I will personally go to the United States to discuss cooperation with TI Company." ”
Speaking of this, Li Qing suddenly remembered that he still had a contract with Theron, and then thought: "By the way, I just finished the MVs of "Love and Hate" and "Blue Lotus" ......"
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