Chapter 778: Big Trouble
The problems that the Chinese city team is encountering now are indeed very serious.
A very important reason is that the troika that drives the development of the club, the China City team only has one.
Anyone who knows a little about European professional football knows that the majority of the club's expenditure is on the players, either in the form of salaries and bonuses or transfer fees, both of which are the guarantee of the club's success.
The club's income is mainly divided into three parts, TV broadcast income, match day income and commercial income.
As the name suggests, TV broadcast revenue is the share of broadcast rights, but in La Liga, the majority of the broadcast rights income is in the hands of Real Madrid and Barcelona, the two giants, Atletico Madrid has improved by leaps and bounds in recent years, and it is barely able to enter the top three, but there is still a certain gap with these two giants.
Other teams, such as Valencia and Villarreal, have performed well in La Liga in the past few seasons, but in terms of broadcast revenue, they are a big step behind the big three teams, not to mention promoted horses like Chinatown.
Yes, the China City team is very famous, and it is covered by a cold aura, and it has a good influence among fans in Europe and even around the world, but the facilities at home are too bad, the broadcast conditions are very poor, and as a promoted horse, it is impossible for the TV broadcaster to give the China City team too many broadcast resources, and the income will naturally not be high.
The three giant teams in front of them have broadcasts for every game, so they naturally make a lot of money and are very happy.
In terms of this income, the China City team is even only about the same as the promoted Massares, and worse than the old team Zaragoza.
Matchday revenue is also the bulk of the club's operating income.
Among the four major European leagues, La Liga has the highest average ticket price at 50 euros, the Premier League at 44 euros, Serie A at 48 and the Bundesliga the cheapest at 30 euros.
For example, Zaragoza's home stadium, La Romarda, has a capacity of 35,000 people, and after being promoted to La Liga, the attendance of each game reaches 30,000 people, if you follow the standard of the average price of the Bundesliga, a game is 900,000 euros, and there are 18 home games in a season, which is more than 16 million euros.
And that's just according to the price of the Season Pass, the real price will be higher than that.
But what about the China City team?
The stadium facilities are very simple, the price of tickets cannot be high, the membership price is ten euros, there is only one in La Liga, there is no other semicolon, and the stadium capacity is only 8,000, the stadium is full, and it is about 1.5 million a year.
In other words, the ticket income alone, the China City team is only one-tenth of Zaragoza's.
If Zaragoza is an established team, then teams like Zaraz earn at least five times as much as Chinatown, and that's just that.
A stadium's game-day revenue comes not only from tickets, but also from game-day retail services, as well as the provision of shops and venue rentals, which add up to a significant amount of rent.
Chinatown ranks in the middle and upper reaches of La Liga in terms of commercial income, even more than Sares, who is also a promoted horse, with commercial income nearly ten times that of the latter, and in terms of broadcast income, the gap between the two teams is not big, and the biggest difference is in matchday income.
And the sticking point is on the pitch.
"I've calculated with someone that the Aldevilla Stadium has basically reached its limit, and we can fully foresee that after the team starts to renew the contract, the other players will definitely have to follow immediately, and I am afraid that it will be ...... then."
Armando Marcos said worriedly.
He is a loyal fan, admires Gao Han very much, and is very happy to work for the Chinese city team, but there are some difficulties he must remind, that is, the Chinese city team continues like this, it is not a way.
There are limits to commercial development, Gao Han's reputation is very great, and the China City team has also benefited a lot, but once it is in the commercial field, people may not value these.
"Then what do you think should be done?" asked Gao Han.
Armando Marcos thought about it, and he was tempted to say that it was a natural choice, and that was to attract shareholders.
With Gao Han's influence and the legendary background of the China City team, there is no fear of not being able to attract investors, and the club's existing management can continue to firmly control the management without worrying about being constrained.
But this plan was shot by Gao Han early.
Then you have to settle for the next best thing.
'For the foreseeable next few years, we won't have a bargaining power in terms of broadcasting rights, unless we can consistently finish in the top four of the league and show our quality in the Champions League. β
Armando Marcos's judgment, shared by Gao Han and Cantarero, is realistic.
"In the next few years, with our results in La Liga stalled, we will not be able to achieve the same rapid growth in the commercial sector as we used to, so we now have only one option to increase our matchday earnings as soon as possible. β
Armando Marcos meant it was already very clear, the new stadium.
Either build it yourself or rent it.
But the problem is that the rent and maintenance costs are also quite a cost, and they may not be cost-effective for the Chinatown team.
After Atletico Madrid moved to a new stadium, Gao Han once thought about renting the CalderΓ³n stadium, but later made a calculation and dismissed this idea.
"Armando, how big of a stadium do you think we can afford?" asked Gao Han with concern.
Armando Marcos thought for a moment, "I have asked the company's people to evaluate this point, and in the current situation, it is about 15,000, but if we continue to dig deeper into this area in the next few years, the capacity of the new stadium will need at least 30,000." β
The area around Madrid has a large population, and although there are many teams, it is not a big problem for China City to attract 30,000 people to the new stadium, and even if the results are excellent, there may not be no potential for further progress.
'My opinion is that we can look at following Arsenal's model. Armando Marcos proposed.
"Selling naming rights?"
"Yes, maybe we don't have the same attraction as Arsenal, but with our current influence and attention, we can get 100 million euros or more in the naming rights. β
Gao Han nodded, it was not impossible.
"If we find a bank loan for some more, and we find a way to raise some of it, survive a few years of hard life, and build a modern football stadium with a capacity of 30,000 people, I think it is completely feasible. β
Listening to Armando Marcos's words, Gao Han's heart fluttered.
He also knows very well that the team's death knot is now in the stadium, and if a new stadium of 30,000 people can be built, it will definitely be a big step forward for the Chinese city team, and it will also be a great help to the team's future development.
As for raising funds by himself, Gao Han is not worried, he can cushion some, or sell core players in the transfer market in exchange for funds to invest in the construction of the new stadium, I believe that this problem is not big.
Also, if you try to get a lot of support from the local government, you may be able to get a lot of support.
"Good. Gao Han nodded heavily, "You immediately contact the partner company and ask them to help find a title sponsor, as long as we are successfully relegated this season, the construction plan of the new stadium will start immediately." β
Everyone around listened and was excited, especially Pochettino.
As the head coach of the team, every time he led the team to an away game, he found that the fans in the opponent's stands were tens of thousands, but back to Fuenlavrada, although the Aldevilla stadium was full, there were only 8,000, and the gap was too big.
Contacting title sponsors for the new stadium will require Armando Marcos to reach out to partners with a wealth of experience in sports marketing, who will help China City connect with potential title sponsors, which is not something that can be done overnight, but it is necessary to be prepared in advance to get the word out.
Taking the first step in preparing for the construction of a new stadium, Gao Han and others breathed a sigh of relief, but the burden on their shoulders was also heavier.
Just after everyone had discussed the details, Sergio Garcia suddenly came over.
"Eh, I think you should take a look at this. He nodded Gao Han's arm slightly.
"What is it?" Gao Han took and looked at it.
It's news.
ESPN, a well-known sports broadcaster from the United States, today selected the 50 most influential people in world football, and FIFA President Sepp Blatter was undisputed in first place.
The FIFA president can be called the most powerful figure in world football today, and even his personal opinion determines the holding of major events such as the World Cup, involving amazing interests, and it is understandable to win the first place.
But what is really surprising is that after Blatter, the second place on the list of the most powerful people in world football is Gao Han.
"Is there a mistake?" When Gao Han saw his name, his whole person was almost Spartan.
You know, he was still having a headache for a new stadium just now, how could he have such an impact?
Daniel Jordan, CEO of the South Africa World Cup Organizing Committee, famous political activist and sports manager, UEFA President Michel Platini, Real Madrid President Florentino, Premier League CEO Scudemore, FIFA Secretary General Valker ......
Not only Gao Han, but several other people were also surprised when they saw this news, and when they looked at Gao Han again, their eyes changed a little, after all, this is the selection result given by ESPN, which is highly authoritative.
"Don't look at me like that, if I really have such an influence, I don't have to think about this new stadium, I just approve it. Gao Han smiled bitterly.
Isn't this just a nuisance for yourself?
And it's big trouble!
Looking at the comments given by ESPN, they believe that Gao Han planned a number of blockbuster transfers such as Kaka and Cristiano Ronaldo this summer, and invested more than 400 million euros in European football, spending a lot of money to build Manchester City's version of the Galaxy Battleship, which is invincible in the Premier League this season.
Moreover, ESPN believes that Gao Han has not tasted defeat since his debut, and has become synonymous with victory and championship, attracting the pursuit of countless fans around the world, and has also become a nightmare for countless opponents.
"In the history of world football, there has never been such an outstanding figure as Gao Han. β
Judging by ESPN's comments, their choice of alpine was not a whim, but a deliberate one.
It's just that in Gao Han's own opinion, this list holds him too high.
The president of the Brazilian Football Federation, the president of the Spanish Football Federation, Beckenbauer, the president of the AFC, Berlusconi, etc., they are all ranked behind the alpiny, while Manchester United owner Glazer is ranked 21st, Barcelona president Joan Laporta is ranked 23rd, Bayern Munich's Rummenigge is ranked 34th, and Abramovich is ranked 36th......
He can fully imagine that the appearance of this list will definitely cause huge controversy.
Gao Han even had some doubts that ESPN was deliberately making trouble for him?
The computer is broken, crying......
(End of chapter)