Chapter 105: Opportunity
Generally speaking, there is a motorcycle riding in the eighties, it must be a symbol of identity and strength, especially in the early eighties This special time period, motorcycles can even be regarded as the official cars of many government units and state-owned enterprises, so it seems that the market is not small!
Due to the limitations of the times, the current car is definitely a rare object in China, even if it is a large state-owned military research institute like Shudu, the unit is only two jeeps, and more buses still have to rely on the three-wheeled motorcycles of the fire in this year to impulse, this kind of bus configuration is a very common phenomenon in the current country.
Even the government and police departments are equipped with a large number of motorcycles, so these motorcycles have a huge market holding, and they may be equipped with helmets when they are purchased, but they are only worn in winter to prevent wind and keep warm, and in other seasons, who will use stuffy helmets.
However, not wearing a helmet also has a great disadvantage, especially in high-speed riding often encounter a variety of floaters into the eyes, at this time a pair of riding windproof mirror is not only required to pretend, but also reflected in the huge practical value, conservative estimates that a motorcycle with two pairs of glasses can be expected, which at least means hundreds of thousands of sales orders.
Unlike the previous sunglasses when they were purchased privately, the terminal price of 75 yuan may not be close enough to the people, and only a small number of young people will buy them, but if they are replaced by units to pay for sunglasses, this is another matter entirely, as long as they do not use their own money, the Chinese people are still very generous and generous.
On the way back to the Shuhang office from the training ground, Wang Zhengguo had already begun to plan in his heart, if sunglasses want to become the standard protective gear for motorcycles, then there are two channels that must be taken.
One of them is to communicate directly with motorcycle manufacturers, and bundle sunglasses with motorcycles, which is the easiest way to negotiate with several large motorcycle manufacturers, and the purchase order is a long-term business.
Not much else, just 83 years of mountain city Jialing motorcycle, it as the existence of the first domestic output, the production capacity of the year is more than 100,000 units, if the production capacity of other factories in the country is added, at least hundreds of thousands of new motorcycles off the assembly line into the market, and the production capacity of motorcycles is still increasing year by year, ten years later in ninety-three years, that is to reach the existence of an annual output of 10 million, how can such a huge market not make people drool.
Don't say too much now, as long as you can match 100,000 motorcycles with windproof sunglasses, it will be at least 200,000 pairs of sunglasses.
Because it is a large volume purchase, the price can probably be considered cheaper, and it is no problem to reduce it to fifty yuan a pair, anyway, the motorcycle is a luxury product, and the most popular Jialing 70 motorcycle in the eighties costs about 4,000 yuan, plus a set of high-end protective gear for 100 yuan, which is nothing.
According to this situation, it is a huge market of more than 10 million levels, as long as Shu Airlines can seize the opportunity, it is definitely not a dream to soar into the sky, compared to the small fights planned before, this is to really keep up with the trend of the times and make a lot of money.
In addition to the annual production of new motorcycles out of the factory bundle sales, has reached the hands of consumers to use the number of motorcycles is indispensable, it is necessary to know that these motorcycles are not equipped with windproof sunglasses, as long as this market can be opened, the market store retail sunglasses in the sales will also have a huge increase.
Once the above two aspects are successfully done, coupled with the separate purchase of trendy people, a total of 300,000 production and sales of sunglasses in the second half of the year will be set up, which is already a market goal that is completely possible to achieve, and the only problem is that the production capacity of Shuhang is really stretched.
In the second half of the year, the production and sales of 300,000 pairs of sunglasses mean that the average monthly production capacity of 50,000 pairs of sunglasses, if calculated according to 25 working days a month, then at least 2,000 pairs of huge production capacity in a day, which is a month ago or 50 pairs of manual assembly capacity for Shu Hang, that is really a life.
Even with the new PMMA resin frame technology, workers work overtime, and the current expectation is that they can only reach the level of producing 3,000 pairs of sunglasses in two weeks.
According to the current point of view, at least four PMMA resin sunglasses production lines should be added, and only in this way can we ensure that the production capacity can barely keep up, as for white light myopia/reading glasses and military goggles, it is necessary to arrange another production line.
Almost a new market was discovered, Wang Zhengguo's heart was extremely excited, and now the only person who can share the joy can only be Tu Zhenying, who is also a senior executive of Shuhang, after all, she is also an old man who came with Shuhang, and now she plans to expand Shuhang rapidly, and she will definitely take on the responsibility in the later stage.
Back in the office, while Tu Zhenying had not yet returned to Factory 123 after work, he simply explained the current situation of Shuhang Optics, not directly talking about the unprecedented opportunities and challenges he was currently encountering.
At this moment, only the word "shock" can be used to describe the heart, listening to Wang Zhengguo's plan for the next six months of Shuhang, her first reaction is not to believe that this small sunglasses can have such a big market, she doesn't believe it anyway.
However, when you really calm down and weigh and think carefully, according to the motorcycle market data given, it seems that all this is a logical thing, sunglasses are almost inherently created for motorcycle consumers, and bundling is definitely a genius plan.
"You're not lying? We are really likely to win such a huge market? If that's the case, first of all, I want to say that in the current state of Shu Airlines, it has indeed exceeded our development speed, you and I, we are both now unable to keep up with the rapid development of Shu Airlines, think about a large unit that can reach tens of millions of assets within half a year, which is not weaker than the light factory, in order to successfully achieve leapfrog development, an experienced professional factory director is indispensable. ”
Tu Zhenying knows her own catties, and with her temperament, she will not come nonsense, coupled with the observation and understanding of Wang Zhengguo during these years, she found that this guy is not a really qualified leader of a large factory, if the two of them can have a year or two of training, they will definitely be able to take on heavy responsibilities, but the current Shuhang Optics has no time to wait.
It is based on various considerations, anyway, she is now telling the truth from her heart and lungs, if Wang Zhengguo does not listen to the admonition, then she can't help it, what Shuhang can develop into in the future, she can't care so much, the big deal is to return to work in the 123 factory.
This suddenly talked about the leadership of Shuhang, in fact, not only Tu Zhenying felt that there should be an experienced factory director to serve, Wang Zhengguo also planned to do so, he still had a lot to do, if he was troubled by the daily complicated things of Shuhang, it would be more than worth the loss.
Got up from the table and kept wandering in the middle of the office: "What you said is not what I thought, the problem is that we really can't get decent talents now, otherwise I would have already gotten rid of the daily things on Shuhang's side, and now there are still a lot of things at hand that have not been completed, and I also have a headache!"