Even if CAA is strong, it has not slowed down the decay of De Niro's old stars, and ten years later, among their group of actors of the same generation, only Meryl Streep is the real immortal, and the remaining large group of former "geniuses" have been reduced to the point where they can only play the main roles in some inconspicuous movies.

And Robert De Niro could only act with Zac Efron in a vulgar comedy like "Dirty Grandfather", which was miserable to watch.

Some might say that this is an expression of Robert De Niro's dedication to art.

Nonsense!

In the same kind of movie, do you see Meryl Streep going to play a comedy? And Meryl has done this kind of film?

The answer is clearly no.

Although CAA's packaging strategy has also shrunk for a period of time after the failure of "Heaven and Earth", if it comes to striving for high remuneration for customers, CAA is still the strongest in the industry.

However, not every CAA client can enjoy the best treatment, although on the surface CAA says that all clients are their important assets, but it is clear that Hollywood has a coffee position.

You can't expect Tom Cruise's salary to be the same as that of a second- or third-rate actor.

"Bob, in my opinion, your joining the Endeavour Elite is definitely much more promising than your current brokerage company. Sid's straight words surprised Robert De Niro.

"Well, Sid, you know I'm a CAA client now, right?" asked Robert De Niro, with some sarcasm.

"Of course. Sid smiled and nodded, "Bob, who do you think is the most likely actor of your generation to continue to live in the 21st century?"

"Is it you? or Al Pacino, or Dustin Hoffman?"

Sid's unabashed words made Robert De Niro fall into deep thought, and Sid said bluntly: "No, the only one who has this possibility is Meryl Streep." ”

"Do you agree with that?"

Sid looked at Robert De Niro with a blank look, and the old man couldn't help but nod heavily, "You're right. ”

After the 90s, the old actors of the last century have long faded out of the screen under the impact of the new generation and Mesozoic actors, and the only one who can be called evergreen is Meryl Streep, who is nominated for the Oscar almost every year.

Otherwise, she would still be angry with Trump at the Golden Globe Awards later, if she were a different person, she would not have this appeal at all.

"Then why is Meryl Streep the only exception, Bob, have you thought about it?" asked Sid faintly.

"Because she's been able to pick up all the films?" De Niro asked, uncertain.

"That's just the effect, not the cause. Sid said bluntly, "The real reason is that Meryl's agency doesn't operate her as an actress, but as a brand." ”

"Brand?" Robert De Niro had never thought about it from this point of view.

"Not bad. Sid raised his index finger and explained conclusively: "Why does Meryl repeatedly emphasize that for the sake of her family, she can't go abroad for more than a month to film? Why is she so picky about scripts and films, but instead it has aroused the interest of popular stars and directors to work with her?"

In fact, to put it bluntly, Meryl Streep's brokerage operation has obviously added the concept of hunger marketing - how can good things be simple and cheap?

If you have a bigg, it's valuable.

Hollywood is indeed a small circle, and Robert De Niro usually knows these things that Sid said, but he has never thought about it from this perspective.

Now that he was awakened by Sid, Robert De Niro naturally felt like an empowered, and he looked at Sid again, his eyes were very different, "Sid, are you sure that Endeavor Elite can do these things that Meryl's team did?"

"Bob, let's be honest, in fact, this is an experiment that Ali and I wanted to do recently. Sid said.

"Experiment?" Robert De Niro's face hesitated.

"Not bad. Sid smiled and nodded, "We want to create an established acting superstar who can be compared to Meryl Streep, maybe he is not the highest paid in Hollywood, but he can star in awards season hits every year, and even occasionally appear in some excellent films that will last a long time." ”

Hearing Sid's words, Robert De Niro couldn't help but gasp, if you want to say what is the secret of the rapid rise of the Endeavor elite in recent years, discovering new stars is definitely one of the most important points.

Whether it is Chris Pine and Jessica Alba, who are popular in "Youth Musical", or Jeremy Renner and Amy Adams, Sid's royal Jeremy Renner and Amy Adams, Endeavor Elite, or the star-making ability of Fire Lion Pictures, is already recognized as a rising star that cannot be ignored in the circle.

Now, if they want to create a veteran acting superstar, this opportunity is definitely a once-in-a-lifetime opportunity. It's just that......

"Why are you doing this?" asked Robert De Niro curiously, although he knew that he shouldn't have asked that, but it was about the rest of his acting career, and he couldn't help but take it seriously.

"Because it's a win-win. Sid said with a smile, "On the one hand, as a film company, it is impossible for Fire Lion to only shoot youth commercial films such as "Youth Singing and Dancing", and we will have to get involved in the awards season sooner or later. Therefore, a main actor with outstanding acting skills and outstanding strength is definitely indispensable. ”

On the other hand, creating such an iconic figure also has indispensable benefits for showing the strength of the Endeavor elite in the circle. ”

Sid's words are well-founded and persuasive, but Robert De Niro still hesitates, "Sid, what you said is very good, but what kind of movie can be successful, this is ......"

Of course, no one can completely guarantee this, whether it is CAA or Endeavor Elite, but whether it is the importance we attach to you or our serious attitude, it is not comparable to CAA. Sid smiled faintly, "Bob, I remember that two years ago, Sean Connery also took $20 million for starring in "Sky Trap". ”

Sean Connery was the first big-name star to join CAA during its inception, so his significance to CAA is extraordinary, even after founder Michael Ovitz sold his stock and left the house, his independent office in CAA has been retained.