Chapter 154: Shoddy, Chicken First Egg
Since the bugging scandal, Lin Yi has been much more cautious. Whether it is a prophecy or a trade secret, unless it is whispered in the ear, it is easy not to speak.
Once some plans are made, lock them in your home safe. When you need to use it, just tell your wife the code. In addition to secrecy, it's also a lot of fun. It adds a different kind of interest to the life of husband and wife.
The so-called Plan A is a companion game for the handheld. Tetris, of course, is one of the representatives.
Sunflower took out the file and went to the game development department of Paradise Company: "Larry, Allen, these games, develop the console version first." The handheld project has just been filed, and when it has the physical object, it can be quickly transplanted inside. β
After Jack Tom left, there was a change of person in charge. However, girls study business, and interpersonal communication is the basic. Even in the face of strangers, you can talk eloquently on the court. Take out a hand-drawn drawing, like your husband, and explain the idea to them.
The people who make the game have very strong brains, and Alan admires while imagining: "The rotation and stacking of geometric shapes is a bit like a Lego toy, but with an extra kind of racing fun." β
Larry showed an expression of admiration: "The rules are well made, but it's easy to get started and difficult to master." On the host platform, it can be made into a competitive mode. Tournaments and leaderboards to keep players engaged in time. β
Sunflower took out a sample: "In 1976, Mattel Company had made a handheld, but it has been unknown. However, this year, their new "Football" game has received a good response. β
She took out another thing: "This Seiko electronic watch, after five years, has gradually changed from a luxury product to a mass product." β
Larry's engineering background is great, and the trend is clear at a glance: "Mattel's handheld uses light-emitting diodes. As long as it is changed to LCD screen, it can reduce energy consumption and greatly extend the use time. β
These two new directors are highly skilled and reliable. So, without much advice, Sunflower left suddenly.
On the phone, after the incident was reported, Lin Yi sent a flying kiss across the ocean: "My wife is really good!"
It's no wonder that he sells cuteness and flies back and forth across the Pacific Ocean, at least for two days and two nights. If you count the jet lag and waiting time, it is really a huge waste for hundreds of thousands of people per second!
However, Sunflower complained: "I can't say anything in my heart, and it's really uncomfortable to hold back." I finally realized this feeling of my husband!"
Although it was a code word, Lin Yi understood it in seconds. Game&WatchγGBγPSPβ¦β¦ The development of handheld computers has been popularized at home. The wife knows it, but she can't say it, which is not necessarily the feeling of a prophet.
Sunflower reminded her husband: "There is a new situation that I think we must pay attention to." When Atari went out of business, it disposed of a large amount of inventory cheaply. Without constraints, some small manufacturers have also made a lot of copycat hosts. β
Lin Yi covered his forehead: "I didn't expect that a dead machine would also have problems! With so many platforms, I'm afraid it will attract third parties to continue to develop games for it." β
The girl added: "In the two months since you left, there have been more than 3,000 shoddy games. During the discussion in the circle of classmates, someone reminded me that this is not only a threat to heaven, but also a destruction of the whole market!"
After more than two years of experience, Lin Yi immediately became vigilant: "We are industrial overlords, and we can't go with the flow." It is our responsibility to plant trees and prevent mudslides. If the market crashes, the biggest loss is heaven. β
In the end, the two agreed to start a video game magazine. Reviews and lists, in the book and film industry, have proven the role of guiding public opinion,
However, the experience of running a journal in the United States, as well as the distribution channels, are not familiar to either of them. So my old friend, Davis Publishing Group, was also sincerely invited to get on the bus. With Popular Electronics as an example, things are going well.
In the face of the entire market, of course, there cannot be only one solution. The number of console games is also the focus of players. If you want to explode the quantity, it is definitely not possible to rely on self-research alone. Even if you hire 100,000 people, you can't compare to the power of the entire market.
However, the further opening of the red and white machine platform caused a very different reaction: "Boss, I'm Fei Lan. The general reaction of American developers to the royalty system is that Paradise is too lenient and unwilling to be tied to our chariot. I heard that RB's third party accepted the terms calmly?"
Lin Yi was a little embarrassed: "I held a symposium, and the final result of the discussion was that it was caused by cultural differences. The United States advocates freedom, and the RB advocates order, so the reaction to the same thing is really different. β
Phelan pointed out the problem: "It is indeed in the long-term interests to learn from film companies and build a huge copyright library. But copyright is the root of life, heaven wants to share, and it is difficult for third parties to agree. And our demand for game review rights, as well as control over distribution rights, also makes them wary. β
Lin Yi was happy: "Whether it is the United States or Japan, these game developers are actually not small. One is blatant and ambitious, the other is bowing on the surface and secretly gathering strength, all hoping that heaven will fall, and they will come up to grab food!"
The real reason for strengthening control, Lin Yi has no way to say. He has read black history, and the collapse of the American market in his last life allowed Nintendo to take advantage of a loophole and dominate the global game industry for a while. Knowing the dangers of shoddy manufacturing, he certainly won't let it go.
The CEO's next words made the boss stunned: "That's not easy, the red and white machine is an exclusive platform, and the hardware production chain, heaven has done it to the extreme." Now, the business chain of game production, management and distribution has gradually improved. Producers, platform providers, publishers, heaven has become a trinity. There are so many obstacles that it is difficult for others to overcome. Therefore, if a rich man wants to poach me out and start a company together, he can't make me tempted at all. β
"I knew that Phelan was a reliable companion. Otherwise, your cousin, how dare I take it with me all day?"
In Paradise Games, Phelan holds 1.6% of the shares, which is a bit low. As one of the entrepreneurial partners, usually at least 10%. Even if the CEO joins later, the convention is to give 3-4%.
However, the big boss is not worried. The other party understands very well that he has not invested in entrepreneurial funds, and at the same time has a high salary, of course, he has to offset part of the benefits.
More importantly, after the end of the first phase of equity incentives, the second phase has begun. In order to maintain the vitality of the company, this system has been carried out.
Royalties, game review, unified cassette production, and even copyright sharing, many Japanese game providers have chosen to accept it silently. Lin Yi was in a trance for a while, as if he had made the App Store in advance.
The opening of the red and white machine platform not only enveloped the old companies, but also gave birth to a large number of new companies. Glorious, SNK...... , some well-known companies, have been established this year, and then appeared on the intelligence of Asian paradise.
Lin Yi could only secretly wonder: did the chicken come first, or did the egg come first?