Chapter 164: Marketing Strategy (Thanks to Brother K for the 10,000 Coin Prize)
No matter what kind of calamity there is, Bai Fan was forced to only practice, and he couldn't back down at all, he finished scolding, accompanied the four girls to practice for a while, and after eating breakfast, he still had to do what he had to do. Pen & Fun & Pavilion www.biquge.info
A large family had just finished breakfast, and was about to go out when the doorbell rang.
Qiong Meizai picked up the video phone with a smile, and after looking at it, her face turned cold, and the severe frost of Bai Sensen looked like it would fall to the ground.
Bai Fan glanced at it with his perspective ability, and it turned out to be the fairy president of the pharmaceutical company who was so beautiful that he came, and he felt relieved for no reason.
He is happy, but Sister Qiong is very unhappy, this girl doesn't know why, anyway, she just feels uncomfortable!
Is it same-sex expulsion? She couldn't figure it out.
Qiong Mei turned her head and asked Bai Fan with a cold face: "It's the goblin president you invited to come, let her in?"
Bai Fan swept Qiong Mei's cold face: "No, tell her to wait outside, we will go to the pharmaceutical company immediately and discuss everything with her." ”
In fact, Bai Fan probably estimated the meaning of the goblin president coming to Qi Tianlou, and thought: This president is very competent, he does things neatly and neatly, and he doesn't procrastinate at all.
With such a good president, why worry about the company not prospering? Even if it is a goblin who is envied, I admit it.
Hey, hey, hey......
What's more, what's wrong with being beautiful? If you can't eat grapes, at least you look pleasing to the eyes, and you can also tease a little girl like Sister Qiong who likes to eat dry vinegar and stride towards beauty.
What's so bad about that?
This evil thought flashed through Bai Fan's heart, and he secretly smiled:
"That's a quick speed, this goblin president is very efficient!" he said with a compliment, and said no more.
Because, he has seen that the color on the faces of his two bodyguards is not good, he is rolling his eyes wildly, and he is saying a word or two, and he will definitely bear the jealousy of the two girls.
He thought to himself:
Presumably, the samples of Meimeibao have passed the inspection of the Drug Inspection Bureau, approved the national quasi-brand health care drugs, and passed the application for invention patents for skin care drugs.
Therefore, Liu Ruyan came this time, in addition to reporting these situations, she should also want to discuss the marketing plan of health care and skin care drugs with Bai Fan.
In fact, he has already thought of these specific plans, as a national health care and skin care drug, Meimeibao does not need to be deliberately marketed and planned, and scarcity is expensive, and Bai Fan is not ready to produce it in large quantities.
Yes, after he put it on, he took a can of Wang Laoji in the refrigerator, opened it with his hand, and took a sip of it comfortably before ordering:
"Departure, destination, pharmaceutical company!"
Qiong Mei quickly went to the garage and drove the car over, Shanshan accompanied Bai Fan into the car, and saw that no one sat in the passenger seat, Qiong Mei asked unhappily:
"What's the matter, Fourth Elder, you don't have confidence in my driving skills?"
"What do you mean?"
"You don't even dare to sit in the passenger seat, don't you understand what it means?"
"Hehe," Bai Fan smiled indifferently: "Little girl, you are too sensitive, even if you drive down a few hundred meters into the abyss, I will not be in danger of my life, what is there to be afraid of?"
"Then you ......"
"Just sit casually, is there so much attention? Annoyed, drive well, the goblin is still waiting outside." ”
Shanshan listened, muttered a few words in her small mouth, and snorted unhappily: "Hmph, why is she waiting? Who let her come so early?"
"She's for work, don't be petty, I know, that goblin is really jealous, and it's also extremely angry, anyway, it's her business, it has nothing to do with us, why bother?"
"Not necessarily, Fourth Elder, you didn't have a spring dream last night to meet her?"
"Eldest sister, I'm still too young, and I have no trace of spring dreams, may I ask, what kind of dream is spring dream, is it fun to dream spring?"
"Shameless!"
Boom Boom Boom ......
Qiong Mei and Shanshan scolded in unison, slammed the accelerator, and the BMW car rushed out of the door like an arrow from the string.
Seeing that this girl was going crazy again, Bai Fan crooked her mouth and smiled silently, but she didn't speak, she just closed her eyes and pretended to sleep, as if she hadn't slept well at night.
The two cars drove to the pharmaceutical company one after the other, parked the car in the parking space, and walked down from the car, Bai Fan instructed Qiong Mei and Shanshan:
"In the morning, you two can go out for a while, it's rare to have a busy time, walk the streets, go shopping, and walk in the garden. ”
"I want you to take care of it, you get out, get out of here!" the two girls said viciously.
When Bai Fan heard this, he smiled in surprise, and said secretly in his heart:
"This firepower is not small, there is machine gun firepower, hey, forget it, I'm boring to myself, it's a guy with no eyesight, I've been scolded so bloody, I deserve it!
But, as for it, girls are born beautiful, right?"
He turned around and opened the office door with the goblin president, walked in, and the little secretary gave each of them a cup of Blue Mountain coffee and put it on the coffee table.
Bai Fan cocked Erlang's legs, reached out to pick up the coffee, tasted it and said, "Yes, bitter and fragrant, there is a hint of milk candy flavor, and the taste is good." ”
Giggle......
The voice like a silver bell rang out in a giggle: "The heartless boss, who is scolded and is still in such a beautiful mood, is really rare, measured!"
May I ask Boss Bai, are you a bit cheap?"
Bai Fan took a sip of coffee again, pretended not to understand, and said with a smile: "Those two girls are so virtuous, their character is not bad, they have been following me when they were in the capital, they are used to it, and it is not appropriate to do anything." ”
"Forget it, the subordinates are just joking, don't take the boss seriously. ”
Bai Fan didn't take the next sentence, thought for a while, and then asked: "I've worked hard for you during this time, President Liu, first of all, I want to praise you for your vigorous and resolute, cautious and pragmatic work attitude and style, praise one!"
Tell me, do you have good news for me?"
"Boss, you are so smart, talking to smart people, just relaxed and happy. After praising his boss, the goblin president began to report his work:
"The approval procedures for the quasi-brand number of Meimeibao health care and skin care medicine have been approved, the patent application inspection has been passed, and the certificate was also obtained yesterday, so the next step, we can show our talents, right?"
"You go on, I'll listen. ”
The goblin president tapped the hairpin, and the beauty was natural, so that Bai Fan was both afraid to see it and wanted to see it, so he was not embarrassed, so he just listened to her continue:
"As the president of the company, I must first take precautions, the product is ready to be put into production, I must first agree on the marketing plan, discuss the production volume, and most importantly, the product pricing, these things must first be agreed with the white boss, so that I can arrange the focus of the next period. ”
"Well, it's about the same as I estimated in my heart, so let's rent a stall on some large domestic websites to promote the company's products;
You can also use the form of beauty and skin care quiz competition to select the top three winners, all free and seventy percent, fifty percent of the company's products for free;
You can also design a set of professional marketing models, for example, find a few girls and women who like to have powder, freckles, to use the company's products, not too many people, two or three people.
We welcome the use of this product in front of the media and the announcement that the media can follow it on a daily basis, especially those who are paparazzi tabloid reporters.
In this way, we can use both pronged actions, combining the network mode and the media mode, and it will be good to spread the wind for a week, because at that time, the effect of beauty and skin care will come out.
In the future, good things will naturally ferment automatically, and we don't need to deliberately advertise, and our products will not be produced too much.
As for the price, just temporarily order 15,000 to 20,000 bottles, and a bottle of five or ten capsules is fine. The specific number of capsules depends on the quantity of the product. ”
"And how many bottles does the boss plan to produce for the first time?"
"Just 10,000 bottles, what do you think?"
"In other words, after all the sales of this batch of products are completed, our company can earn a gross profit of 150 million to 200 million yuan?"
"Yes, in the future, we will also implement limited production and sales, and double the number of overseas buyers.
Sales model: factory direct sales, no middlemen.
At the same time, for all buyers, ID card registration should be implemented to prevent some people from opportunistic and fishing in troubled waters.
In addition, because we omit the middlemen, all of them are sold by the company, we have to save a lot of expenses, and we must do a good job in this aspect of publicity, if there are counterfeit products, it is easy to find out. ”
"What does it mean to carry out identity verification registration?" asked the beautiful president, puzzled.
"Each adult woman can only buy one bottle, and she can buy it again after ten years, and she also has to buy it with her ID card, understand?
In this way, it can not only avoid the private circulation of products, high-priced secondary sales, but also facilitate the search, and you can know at a glance if you have taken medicine and those who have not eaten. ”
Hearing this, the goblin always stretched out his slender fingers, and the void tapped Bai Fan, and praised in a coquettish voice: "Boss Bai, you are a personal elf!"
"Thank you President for the compliment!"