Chapter 137: Follow the trend, chaos is everywhere
The establishment of Activision seemed to be a signal. Atari high-end talents, like a relay race, have gone batch after batch. From money to engineers, rivals seem to be on fire everywhere, and all at once they have become third-rate enterprises, and game development has come to a complete halt!
Digging up the opponent's roots and winning the Activision Blizzard, Lin Yi was in a good mood and couldn't help but talk to his wife: "Interstellar and Warcraft have each created an era. For game fans, the value of this company is even greater than that of Apple and Microsoft. ”
The fun of the two games, Sunflower did not experience. So what she noticed was her husband's negligence: "Activision, David and Bob hold a total of 60% of the shares." If you participate in 2 million shares, it is equivalent to saying that the two of you are worth 3 million. I'm worried now, what do the employees of Paradise think, will they think the boss is unfair?"
The excitement passed, and Lin Yi pursed his lips and was silent. After thinking for a moment, he patted his head: "It's a bit negligent, but Tom and Jerry, with an annual salary of nearly one million, shouldn't it be a big problem?"
The girl rolled her eyes: "It's Tom and Jack, look at your boss! It's not a big problem now, but what about the future expectations? People will think about how much wages will rise in ten years? How much will the company be worth?"
When he came to the company and told the CEO about the matter, Phelan also thought it was inappropriate: "In terms of qualifications, compared to David and Bob, Larry and Allen are not bad. They had just been poached, and their income was not as good as Tom's. If you do this, I'm afraid that grass will grow in my heart. ”
Lin Yi frowned and thought deeply, and said a sentence in a loud voice: "If you want to stabilize people's hearts, you have to make them feel that staying in the Heaven Company will make no worse money than outside, and they don't have to take risks!"
Before they could come up with a specific countermeasure, Tom and Jack came to the door: "Boss, if we go out to start a business, will you support it?"
The speaker was Jack, and Tom just stood next to him, giving a longing little look! The latter was a well-deserved genius in terms of technology, but Tom was always an idiot when it came to things outside of technology, so he listened to Jack.
Afraid that the boss would be angry, Phelan reminded: "I still remember two years ago, after Tom was fired by HP, he planned to start a business with Jack. Later, because the boss was more creative, he went out of the mountain to work for Heaven. ”
Lin Yi suddenly remembered that Tom was Phellan's senior. So when the latter speaks, he should want to ask for favors. However, with such a high-end talent, how can he let go easily!
"It's understandable that you want to be your own boss. But to be clear in advance, the CEO and I are in discussions to carry out a shareholding reform of Paradise Games. If you go, the stock options will be gone!"
He calculated another account: "With your qualifications, as long as the stock is listed, you will directly become a multimillionaire." Outside is tired and tired, in case the company collapses, it will be a bamboo basket for water. I invested in Activision to divide the Ataries, so don't just look at the benefits!"
Tom was touched by the words, but Jack was resolute and pressed his partner's shoulder to keep him from swaying.
Seeing that the saliva was in vain, Lin Yi was not annoyed: "Five million, accounting for 40% of the shares." Other conditions, equivalent to Activision. ”
Jack was overjoyed, Tom scratched his scalp, and added innocently: "We are not in a hurry to leave, and after Larry and Allen are familiar with the work and can smoothly hand over the shift, we will talk about the new company." Even if it takes half a year, I'm willing to wait. ”
Lin Yi smiled: "Although you are a genius, don't think of others as stupid." ”
After the two went out, Ferran didn't see anything outside, and directly poured salt on the wound: "The feeling of betrayal is not good, right?"
Lin Yi waved his hand, like driving away a fly: "It's not that exaggerated." Because I suddenly understood that after the game entered the golden age, the rise of third-party developers has become the general trend. No matter how powerful Heaven is, it shouldn't go against the tide!"
Phelan gave a thumbs up: "If only you could figure it out." Tom has a beginning and an end, while Jack has a firm personality. The two are really a golden partner together. Character determines fate, I am optimistic about their future, your investment will definitely make a lot of money!"
At this time, the marketing department reported: "Atari Corporation announced that in order to reduce costs, the production area has been transferred to Hong Kong. At the same time, the VCS host interface is opened. Allow third-party developers to develop games for their platforms. ”
Lin Yi and Fei Lan looked at each other: "It's really a tiger that can't be defeated! ”
The CEO did some mental math, and then told the boss: "Although there is a huge deficit, Atari's business can still make money." Even if you sell the company, you can't get rid of the bad debts, so it's better to heal slowly. ”
After the 'good news' was introduced, third-party developers sprung up. In just one week, there were more than 500 newly registered American game providers!
After seeing the statistics, Lin Yi's eyes widened, and he couldn't help muttering: "The gold mine is open, and gold diggers are flocking here!"
As a traverser, you can defeat the first person in the game, but you can't reverse the general trend. Even if he changes the game every month, he has played hundreds of games. Most of the games, he certainly didn't know, and he had to rely on third-party development.
Not only new manufacturers, but also professional entertainment, Froggo, Epyx, Lexus, these old rivals, have also turned enemies into friends and thrown themselves into the arms of Atari.
David, who was a little bit Activision, couldn't help but call to inquire: "Dear Director Lin, Atari sent someone over to negotiate the development of the game." The person who came was a close friend, and I couldn't say no to it. ”
Knowing with profit and moving with affection, Atari's new CEO is really a bit of a skill. If Lin Yi emphasizes that the essence of the company is to create value for shareholders, the other party should be obedient to him.
But with a blink of an eyeball, Lin Yi had an idea: "Activision's hard work must be exclusive to the red and white machine." Games of average quality, or even games that cheat money, can be sent to other platforms. ”
Director Lin's black heart made David speechless. There was silence for a long time before the other side hung up the phone.
For the next month, the Atari platformer grew like weeds. In a very short period of time, the number exceeded 1,000! In the same period, Paradise Games only released new products every season, increasing from 10 to 20.
"Popular Electronics" commented: "So far, the number of red and white platform games has just reached seventy. Atari made a voice to reclaim the supremacy by virtue of quantity over quality. And heaven is as steady as a rock, and it seems that it is very unimpressed. ”
Xiang Yanghua expressed concern: "Many game companies claim that the red and white machine does not open the platform, which is to eat alone and monopolize it. On the opponent's side, it seems that they are united, and it seems that they are going to form an anti-heaven alliance!"
Lin Yi dismissed: "It's just a chicken, a dog! Besides, the market is expanding rapidly, and it is definitely not so easy to use the "Anti-Monopoly Law" to create a paradise. ”
Seeing that his wife was still worried, Lin Yi took out a document: "This is the game evaluation report." Overall, those 1,000 games look very similar. And violent pornography is simply full of it. There are few flowers blooming, and there is a lot of chaos. ”
Xiang Yanghua was a little enlightened: "I remember you said that many years later, in mobile games, player stickiness is very poor. ”
"Yes, instead of casting a wide net, it is better to work intensively and operate key IPs attentively. ”