Chapter 884: Hyping Yourself
These cruise ships are not ordinary cruise ships, they are all converted from the former Soviet icebreakers, only these rough skin, strong horsepower big things dare to go to the vicinity of Antarctica, other civilian ships will stay away from there, for fear of hitting the ice floe. If you want to go sightseeing in Antarctica on this kind of cruise, not only do you have to book 2 or 3 months in advance, spend thousands of dollars, but you also have to sign a waiver, because even if you use an icebreaker to change the cruise, you don't dare to guarantee 100% that nothing will happen, and the sea conditions here are too complicated.
Captain Adenauer originally invited Hong Tao and the two ladies to follow his cruise ship to the Antarctic to see, although it is winter and cannot go deep into the Antarctic continent, but it is also interesting to go around the sea ice and see those huge icebergs, not only do you not have to queue up to book, but even the ticket money is saved, it is free. If Captain Adenauer didn't say the last sentence, Hong Tao might really want to go around, but it's free, Hong Tao's psychological burden is too heavy, this old man is too enthusiastic, and his enthusiasm makes him a little breathless, so forget it.
If you really want to go to Antarctica in the future, you will drive a sailboat directly, and by the way, you will go to our Great Wall Station in China to have a look, and condolences to the people who work here all year round, they are heroes. It's impossible to sail a sailboat now, not to mention the ice floes that can break the hull at any time, even if you get to the waters of King George Island, you can't get to the island, because it's winter, the sea is frozen, and you need a large icebreaker to get to the island.
After a 5-day break in Ushuaia, the Mad Mouse III, full of streamers, set off again. Compared to the nine days ago when they set out from Puerto Montt to challenge Cape Horn in the south, the names of the Crazy Mouse III and Hong Tao are no longer obscure. As reported by the ESPN sports television network, a sailboat with a giant rat's head painted and an oriental lad captain. The feat of bravely crossing the Drake Strait with two beautiful crew members at the height of the winter storm has been known to many people in the world, and I dare not say that it has caused a global sensation. At least in North and South America, it still attracts enough attention.
is famous, and Hong Tao is already familiar with it. Compared with the Hong Tao who shrunk his head and pretended to be a grandson in China. At this time, he showed his true colors, and he liked the feeling of being famous, whether it was a good name or a bad name, he liked it. There is an advantage in foreign countries, that is, as long as you do not break the law, there are people who support you, both good and bad, and there is no authoritative voice that can stand up and dominate the rivers and lakes. People who like you will like you, and people who don't like you won't like it.
And there are so many benefits to being famous here. The first is that Hong Tao no longer has to rely entirely on ESPN to deal with his visas, relying on his big rat head and the radio call sign of the Crazy Mouse III, most ports are happy to let him go straight to the port, delay visa procedures, and provide preferential berths and berthing services. Or simply call the local yacht association and sailing association, if Hong Tao is not very familiar in the eyes of ordinary people, then in the eyes of these people who play yachts and sailboats, he is already a celebrity.
Having tasted the sweetness of fame, Hong Tao decided to add fuel to the fire, and he called Anderson in Ushuaia and asked him to help him make a personal homepage. When it opens, there is a mainsail with a large striking rat head on it. What is this homepage for? He's going to post his nautical diary, and he'll also get the photos and video clips he's taken. The job was also given to Anderson's team to help them find the right people to maintain, and the homepage was located in Yahoo's computer room. Make an eye-catching link directly on the Yahoo homepage and Netscape homepage, as long as you go online, as long as you use the Navigator browser or the Yahoo search engine, you must be able to see this mouse head!
Whether it's Anderson, or Yahoo. Designing and maintaining such a personal homepage is a piggyback business, and it is not difficult at all. Since it's the big boss who speaks, you have to do it if you don't want to. Besides. Why don't they want to do it, this big rat brain is more famous than their browsers and search engines in some fields, this ad is interactive, and there is no harm in putting it on.
But Clarke's approach was questioned by Clark, who reminded him that he would be in a lawsuit if he did so, because Hung Tao had signed an exclusive reporting agreement with ESPN, and the nautical diaries were fine, but the photos and videos violated the agreement. However, Clark's concern did not affect Hong Tao's plans, and he had already figured out how to deal with this problem.
Since Clark brought up the matter, let him communicate with ESPN Sports Network. Hong Tao's conditions are very simple, without affecting his homepage, he can put the ESPN sports TV network advertisement, and he can also indicate the name of the exclusive cooperation, and the video on the homepage will not conflict with the video content provided to the other party, just some tidbits.
"Hong, the other party won't agree to your condition, the content of the video was not indicated when the agreement was signed, and the content of the video belongs to ......them," Clark was very familiar with these business negotiations, and he vetoed Hong Tao's proposal without asking a lawyer.
"Of course, I don't expect them to agree, you can sue them, and if they don't, then start a lawsuit. The agreement does not specify whether the video material will be broadcast in traditional media or include the new field of the Internet. I won't give them even a minute of video footage until the lawsuit is over, and I'm going to fight a second lawsuit with them. Then I'll put the video on my personal page so that I can move on to a third lawsuit. Hong Tao began to play his familiar tricks in Toronto again, which is to drag you to death with endless lawsuits, anyway, he has nothing to do, some time and money to consume, and he doesn't have too high requirements, his only purpose is to disgust people.
"This will not win in the end, you don't have a big chance of winning, and if you lose the lawsuit, you have to pay compensation, I don't quite understand why you choose this way. Clark hadn't met Hong Tao himself, so he didn't understand how shameless his big boss was, and thought he didn't know much about the legal process.
"No, no, no, the result is that we didn't lose, they didn't win, and there was only one winner in this way, and that was the lawyers! After these lawsuits are over, no matter whether they win or lose, the lawyer's fees will be far greater than the amount of compensation stipulated in the agreement. I can afford to lose all this money, I can afford to spend this time, and I don't care about the loss of reputation. So as long as they are not stupid, they will not fight this kind of lawsuit with me, and everyone sitting together and chatting is the right way to avoid losing both, so they will still agree to my conditions. It's just that Mr. Clark you have to bother more, help me find the best law firm, don't waste too much of your time, just show up once or twice, and let them understand my determination. "After several tosses in Toronto, Hong Tao has a deeper understanding of the law here.
You say it's okay, it's really clear and detailed, but it basically covers everything you can think of, and it also has places you can't think of. Under this kind of legal system, it is a very particular and professional thing to be good at using legal provisions for my own use, and it is not uncommon to win a lawsuit but not win a profit. Although it is impossible to exploit the loopholes of the law or circumvent the law, it is still possible to use the law reasonably and legally to drag the other party tired, procrastinated, afraid, and dragged to death, as long as you have one thing, money!
This thing happened to be the last thing Hong Tao lacked, and he couldn't think of a more advanced method, so he liked to use this stupid method the most, that is, to use money to grind you to death, stone you, and consume you! The first unlucky ones were Tian Zi's son-in-law and Boss Jin, who were disgusted by his villa area and health care product factory worth hundreds of millions of yuan; and the second time was the reporter of the Toronto Star, who was smashed down by more than a million Canadian dollars in legal fees. These are just two representative cases, and the tried-and-true experience makes Hong Tao naturally think about whether he can use this trick to solve the problem as soon as he encounters a problem, and he is about to form a habitual thinking.
This time Hong Tao won again, and ESPN Sports Television Network was obviously not willing to spend millions of dollars in legal fees to fight a contract compensation lawsuit worth only one million dollars with Hong Tao, and Hong Tao's condition was not to exclude them, but to take back the network copyright. In this era, network copyright is not a very important thing, don't want it, you can also exchange it for commercial cooperation with Yahoo and Netscape, in general, for ESPN Sports TV Network, not only does not lose, but also makes a small profit.
When Hong Tao sailed away from Ushuaia and continued his voyage around the world, netizens around the world could interact with the brave captain in a certain sense from a personal homepage called Mad Mouse for the first time. They can leave their blessings, greetings, questions and opinions on the homepage, and when Hong Tao arrives at the next stop, he will use the Internet to answer their questions locally, and by the way, mail the photos and videos of his trip to Yulia, and ask her to hand them over to the homepage maintenance staff, and then put them on the homepage.
This interaction is much more fun than just watching TV broadcasts and interviews, and the main thing is that it gives a sense of hands-on participation, and many sailing enthusiasts and young people are willing to go from being a spectator to a participant. Within a few days of the launch of Crazy Mouse's personal homepage, the number of visits exceeded 100,000, and the maintenance staff expanded from one part-time job to three full-time Yahoo employees. Yang Zhiyuan and Fei Luo are obviously more interested in this homepage interaction mode, and the two of them still communicate with Hong Tao about the sea when they have nothing to do, but they have one more privilege than other netizens, that is, they can directly call Hong Tao's maritime phone to chat. (To be continued......)
PS: PS: Recommend a relatively niche new book, The Legend of the Reborn Horse King, ISBN: 3531634, I generally don't recommend it, you have to have a feature to push.