Chapter 971: Asian Film and Television Production Alliance

At the beginning, Shi Zhenqiu was very inexplicable about MBC's invitation and didn't want to participate.

He is very busy, and he is about to cooperate with Netflix, so how can he care about the mood of those officials and gentlemen.

But after learning more about iQiyi's situation, Shi Zhenqiu changed his mind.

Among the information he found, this Chinese video online website, although very young, is developing very rapidly.

Especially after Baidu announced its investment in 2010, iQiyi began to show its strength in China's online video field with huge funds and strong strength, and has now become the most influential video website in China.

After seeing iQiyi's users, Shi Zhenqiu was also speechless.

Good guys, that amount, even Netflix can't compare at all.

Although he also knows that the national conditions of China and North America are different. Although the number of users of iQIYI is much more than that of Netflix, it is much worse in terms of the value it creates.

But in any case, in the Internet age, users are wealth.

iQIYI has so many users, then it is equivalent to occupying the market. With the right work, these users can still be turned into wealth in other ways.

Shi Zhenqiu has always been interested in the market in the Greater China region.

He and Kim Hee-cheol are close relatives, and from each other, they also learned a lot about Super junior's activities in the Greater China region.

Hearing about the benefits created by Super junior in the Greater China region, Shi Zhenqiu was quite impressed and hoped to set foot in this market one day.

Now it seems that iQiyi seems to be an opportunity.

Previously, he only thought about integrating domestic forces in South Korea and using Netflix's platform to build his influence. Now it seems that iQiyi, as a new force, may allow him to expand this influence to a wider range.

With this in mind, Shi Zhenqiu met iQiyi's CEO Gong Yu for the first time.

Like Reed, this is also a strange person in the Internet age.

In the process of China's Internet development, he can be seen everywhere. Now in iQiyi, his value has been realized to the fullest.

is different from the general impression of corporate CEOs, Gong Yu looks very young, with a bookish and wise atmosphere, which makes people feel good after seeing it for the first time.

"Mr. Gong, I've admired you for a long time. ”

Although Shi Zhenqiu said so, it is obvious that the person who has really admired him for a long time is actually Gong Yu.

When the people at MBC said that they wanted to introduce Shi Zhenqiu to him, Gong Yu originally thought that the other party would definitely not know him, and he hadn't even heard of iQiyi.

But I didn't expect that as soon as we met, Shi Zhenqiu seemed very cordial.

This surprised Gong Yu, but it also gave birth to a sense of intimacy.

"I really didn't expect that, does Director Shi Zhenqiu also know that we iQiyi?"

Before this meeting, he had done detailed homework and knew that Shi Zhenqiu's public identity was that he was the executive director of Mystic.

Although he and Shi Zhenqiu got acquainted and met because of MBC's program "I Am a Singer", Gong Yu will not be vain, and really treats Shi Zhenqiu as an ordinary singer.

Sitting opposite Gong Yu, Shi Zhenqiu always kept smiling.

"Of course, in recent years, China's economic development and entertainment culture have made great progress, and its influence is obvious to all. I've always been looking forward to further exchanges with my peers in China's entertainment and cultural industry, and iQIYI is a new force not to be missed. ”

Shi Zhenqiu's standard and fluent Chinese made Gong Yu very comfortable.

During his time in South Korea, he has met a lot of people.

Although these big people know some Chinese, they only know a little. The content that can be talked about is just an ordinary greeting.

Real communication still needs a translator to convey it.

Only when it came to Shi Zhenqiu, the translation finally lost its usefulness.

Shi Zhenqiu's Chinese, which is far more fluent than most people, made Gong Yu a little dazed. If you don't know Shi Zhenqiu's life, you can't help but wonder if he grew up in China.

As for what Shi Zhenqiu said, Gong Yu understands it even more.

The entertainment and cultural industry is also an economy, and where it is an economy, the market plays a vital role.

China's economy has developed, and ordinary Chinese increasingly want to enjoy a rich entertainment and cultural life, thus forming a huge and considerable market.

Everyone knows that this is a cornucopia and a gold mine, so it is natural to want to enter this market.

As the leader of a developing enterprise, it is obvious that Gong Yu also has more expectations for Shi Zhenqiu.

"Our entertainment and culture market in China is still in its infancy, and there are still many imperfections. As a neighbour, there are many lessons to be learned from your country. In particular, Director Shi Zhenqiu's talent and achievements make us admire. I sincerely hope that in addition to being a singer, I can have more cooperation with Director Shi Zhenqiu and Mystic. ”

Although "I Am a Singer" is iQiyi's goal this time, it is obvious that this show alone is not enough to labor Gong Yu to go out in person.

The main purpose of his visit to South Korea this time was to inspect the situation.

I hope to discover more places that can be discovered, and then turn them into the driving force for iQIYI's development.

Because of this, after learning that Shi Zhenqiu starred in "I Am a Singer", he took the initiative to invite him.

Gong Yu has admired Shi Zhenqiu for a long time, and has always been paying attention to Shi Zhenqiu's growth.

All the entertainment and cultural works that have been released by this young man's hands are all admirable masterpieces, which have caused great repercussions not only in Asia, but also all over the world.

If you can reach a strategic partnership with this one and become its spokesperson in China, then iQiyi will be tantamount to digging up a treasure and have its own core competitiveness products.

Gong Yu thought very well, and he was well prepared, feeling that as long as he paid a sufficient price, he would definitely be able to establish a relationship with Shi Zhenqiu.

didn't know that after learning about iQiyi's strength and development, Shi Zhenqiu's cooperation was much deeper and more extensive.

So in the following time, Shi Zhenqiu focused on introducing to Gong Yu his plan to cooperate with Netflix, and also invited iQiyi to join.

As a leading figure in China's Internet, Gong Yu has been paying attention to the development and changes of the entertainment and cultural industry around the world.

In addition, iQiyi is also an Internet company, which makes him more aware of the possibility of Shi Zhenqiu's cooperation with Netflix.

This is definitely a big move to subvert the tradition of the entertainment and cultural industry, once it is done, then it is equivalent to creating a new market and rules.

The value that this can create is not something that can be compared with the cooperation of a few programs and several works.

After listening to Shi Zhenqiu's introduction in detail, Gong Yu took the initiative to express his heart without him sending an invitation.

"Director Shi Zhenqiu, this is definitely a great plan. If it can be realized, the pattern of the entertainment and cultural industry in the whole world will change. So please allow us to iQIYI to participate in it anyway. ”

Shi Zhenqiu had the feeling when he met Reed again, that is, the hero saw something the same.

Many ordinary people think that business cooperation is a very cumbersome thing, but in fact, the leaders of the main two parties have foresight, and there are standardized commercial contract restrictions, so it is not difficult to reach cooperation.

Seeing that Gong Yu didn't invite himself, Gong Yu took the initiative to participate, and Shi Zhenqiu knew that his plan had become more powerful.

At the moment, he did not delay, and told Gong Yu that he had brought in many partners.

After the company, JYP, YG, and many amazing film and television production companies, Gong Yu's eyes lit up.

He knows very well that if the cooperation plan is really reached this time, it will be equivalent to establishing a connection with most of the Korean entertainment market.

In the future, more excellent production and broadcasting works and Hallyu stars in South Korea will be iQiyi's first publicity platform in China.

Think about it, how big is the market and the wealth?

Not to mention, it can also catch the Netflix line, and in the future, it will be much faster than its competitors in introducing European and American film and television works.

Both sides have this intention, and the negotiation of cooperation is very fast.

Later, Shi Zhenqiu introduced Gong Yu to Li Xiuman, Yang Xianshuo and others.

The meeting of many partners was very pleasant, and Li Xiuman and others were most satisfied with Shi Zhenqiu, that is, he actually brought together the relevant players in the entertainment and cultural industries in North America, China and South Korea.

As long as this cooperation is established, it will become a consortium that is competitive all over the world.

Not only Shi Zhenqiu, but also the company and other enterprises have been working hard to develop the market in the Greater China region.

However, for one reason or another, everyone's strategy is always unsatisfactory. Although it seems to make a lot of money on the surface, it is all superficial.

Everyone can see that if they really go deep into the mass market and are recognized, then their companies will expand countless times.

Now, by establishing a common operation platform, Shi Zhenqiu has tied up related enterprises in China, the United States and South Korea and turned them into a community of interests, which is equivalent to giving everyone a channel to enter.

In this matter, Li Xiuman, Yang Xianshuo and others are far more active than Shi Zhenqiu.

At the third exchange meeting, they jointly proposed that a special organization should be set up for this cooperation in order to coordinate the relations and interests of all parties.

This is necessary and agreed by all.

After three days of consultations, a business organization called the Asian Film and Television Production Alliance was formed.

The full name of English is Asian Film and television production alliance, abbreviated as AFTPA.

Because he is the initiator and the only person in contact with Netflix, Shi Zhenqiu was elected secretary general of the alliance and is fully responsible for the operation of this organization.

According to the rules of the organization, all enterprises automatically become members of the organization and have priority access to the resources created by the alliance.

At the same time, the Asian Film and Television Production Alliance will also facilitate cooperation among member organizations and coordinate the distribution of internal benefits.

In other words, this Asian film and television production alliance looks like an ordinary business organization, but in fact it has a lot of power.

And Shi Zhenqiu relied on his identity as the secretary general of the Asian Film and Television Production Alliance to become a top boss in the Asian entertainment and cultural industry.

He has extraordinary resources in his hands, and from now on, he can really be described as calling for wind and rain, and he can do anything.

Because of the establishment of the Asian Film and Television Production Alliance, if you cooperate with Netflix again, it will be in the name of this organization.

After dividing the share of interests within the alliance, Shi Zhenqiu went to the United States in high spirits.