While the $560 million is yet to be received and BAT still has to grapple with an appeal, Juchen has a 20-year plan for his tobacco company, because lung cancer usually doesn't appear until more than a decade after smoking, plus a few years to develop and sell more.

The tobacco company is named Filtered-Cig. (filter cigarettes), it is still the old rule, the LOGO is handwritten by Juchen himself, this time it seems that it is not as handsome as PCC, but it is still passable, if it is used to design the competition, it is still handy.

In 1996, the United States began to use nicotine preparations as an over-the-counter drug to assist in smoking cessation, nicotine is the main culprit of cigarette addiction, however, it is not a direct carcinogen, and is not listed as a separate carcinogen by the WHO, in fact, it is safer than foods such as sauerkraut and ham sausage.

When nicotine is inhaled into the lungs as a cigarette, it only takes 7 seconds to cross the blood-brain barrier, allowing the brain to secrete the blissful dopamine, and the half-reduction period is as long as 2 hours, and the half-reduction period of acetylcholine, the human chemical that plays the same role, is only 1 minute, so the happiness of ordinary people is much shorter than that of attractors.

The healthiest Filtered-Cig is certainly just nicotine, but it will be bland and tasteless, and it is not competitive at all compared to cigarettes, which have more than 4,000 chemicals. Juchen once casually said that there are more than a dozen carcinogens in tobacco that have been experienced, and after being corrected, there should be 43 kinds, which must be filtered out, and then those thousands of kinds are classified and filtered.

Maybe the taste of Filtered-Cig will decrease slightly, but because of the health improvement, I believe it will attract some smokers, if this number reaches the level of millions (which is very likely, because hundreds of millions of dollars will be smashed into research and development, production, and promotion), you can get big data on the impact of tobacco ingredients on health.

At this time, the status of an associate professor at Columbia University is easy to use, and it is easy to find researchers in related fields at Columbia University to cooperate, and with Juchen's current fame, he can reach an intention without giving money, which may be a good business, although Juchen claims that Filtered-Cig is a non-profit organization.

Juchen originally thought that it was impossible, but the social repercussions were okay, and because it was a clinical trial, his tobacco company could promote it in a grand manner, which was much stronger than any "fork culture company".

The first generation of the product is about a tube a little larger than ordinary cigarettes, put the cigarette in it, with its own ignition device, after the smoke rises, it is confined to the tube, whether it is a smoker or second-hand smoke when burning, it is filtered, how to filter, it needs chemists to study, how to be competitive, it needs senior experts in the cigarette industry to design.

Ju Chen thinks that these experts may be quite pitiful, don't experts who design the taste of cigarettes need to smoke themselves? Their job is to smoke.

The first generation of products can knock off all the smells of some famous cigarettes, try to do so, and then filter unnecessary things, divided into 1 series, 3 series, 5 series and 7 series, the degree of filtration from less to more, the 7 series of Filtered-Cig is the healthiest, purest, and the taste may not be so fragrant.

Juchen's father is also an old smoker, so he can use his products on his relatives, try to persuade his father to use 7 series cigarettes, improve the health index of the elderly, benefit the country and the people, and benefit himself, what a good combination.

The reason why the tube is designed this way is because it can acquire a small cigarette factory and produce the product directly, without the need to improve too many things, which is in line with the product concept of rapid iteration.

Ju Chen most hopes that the appearance of F-Cig is similar to ordinary cigarettes, of course, he does not have the so-called craftsman spirit, if the process is too difficult, forget it, see if the engineer is not strong.

On a whim, he started crowdfunding before receiving $560 million, and the funds obtained were used to develop products in advance, and if the fines were lost, the funds would be donated for free, and if the $560 million was successfully received, the backers would be given 4.3% annual interest (twice the yield of US Treasuries over the same period).

Because it is impossible to crowdfund more than 560 million, or even 100 million, there is no upper limit. He took $10 million out of the hedging smart contract and wrote it into the new smart contract, which is equivalent to at least $10 million in collateral, and at least $10 million in solvency for this kind of corporate debt-like thing.

Of course, in order to avoid paying taxes, these funds are injected from offshore financial centers, and they come and go without a trace, but everyone who believes in smart contracts recognizes it.

Another advantage of this is that if a media person invests in his company, they may say good things about themselves and force BAT to pay a huge fine, which Juchen thinks is really a genius playing with finance.

This invisible corporate bond is a silent killer.

Due to the fact that he was in the limelight during this period of time, he did not need a third-party platform at all during crowdfunding, but spent $100,000 to develop smart contracts on the PCC platform.

Through the promotion of social networking sites and TV stations to do programs, crowdfunding officially began, starting from the arrival of the first $500 funds, and the funds flew like snowflakes, however, Juchen did not look at the total, he would wait until 24 hours later to take a look, pretending to be calm.

After 24 hours, if the results are good, he will announce it, maybe it can trigger a herd effect, and the whites will come to invest, which is twice the yield of the treasury bonds.

Of course, he doesn't publish it, and the data is also on the public ledger, and everyone can see the smart contract, but it's not as convenient as his official statistics.

The people at BAT are desperately trying to stop this investment, saying that it is illegal financing, please be careful of the risks.

10 million US dollars, which is almost more than half of Juchen's assets, it can be seen that he has fought hard for this matter, and BAT's lawyer has learned from various channels that the most important thing about Juchen's net worth comes from the sale of the hidden secret tube project, making a profit of 18 million US dollars.

If the $10 million can be defeated, BAT will win half of the battle against Juchen.

Unfortunately, like the jury, there is a lot of hostility towards the tobacco companies, and the more you oppose it, the more I have to do it, and a few hundred dollars can be given directly to Filtered-Cig like the first investment, and people don't pay attention to the risk warnings on the BAT side.

The data came out, and the crowdfunding reached $6.54 million on the first day! BAT was panicked by this data, and the frenzied Professor Juchen didn't even announce the date of the end of the crowdfunding, and the situation of 6.54 million on this day was really terrifying.

In this way, Juchen can rest assured, at least the tobacco company project has tens of millions of "investment", you can have a good time, to be honest, the probability of this project not succeeding is still a little higher, and it is really fun to use other people's money to play with risks.

In order to deal with Juchen, the lawyer of BAT even dug up Juchen's cat abuse project, hoping to arouse the disgust of caring people, pretending to be an insider to describe the kitten named "Miaocai" living a miserable life in Juchen's house and being electrocuted every day.

Juchen's countermeasures are also very simple, use the camera to record the kitten's 24-hour life, and he also deliberately found a smart camera that can automatically track the cat's traces, and the kitten with a 24-hour live broadcast is a cat abuse maniac or a cat breeder, this is a problem.

With this question, Miaocai's live show is very popular.

According to statistics, on the first day of the live broadcast, there were more than 5 million viewers on the YouTube website, all of whom were watching Miaocai's self-entertaining performance in Juchen's villa, and they didn't know that they had become an Internet celebrity cat.

Within 24 hours, there was not a single electric shock, and some netizens wondered if Juchen was cheating, but there was one thing, Miaocai really didn't dare to approach the sofa at all, which was a miracle for ordinary cats.

Ivanka's vision is still very good, this domestic cat's coat color is very beautiful, gray tones, gorgeous leopard print, easy to blend into the elf of the night, the small body is flexible, especially cute, and definitely has the potential of an Internet celebrity cat.

Happy kitten, can not see the psychological shadow area brought by the electric shock, loud words, the audience has focused on the effect of the electric shocker, but also said that the geek professor announced his cat taming technology, convenient for the same people to learn, it can be seen that cat lovers of some of the kitten's unscrupulous habits are also deeply hated.