CHAPTER XIX. AMC

Although after the new millennium, AMC was robbed of the title of the largest cinema chain in North America by Emperor Entertainment, which was established through a capital combination. Pen × fun × Pavilion www. biquge。 However, with efficient operation management and accurate cost control, AMC has 200 fewer theaters than Emperor Entertainment, but its profit is only 7% lower than the former.

Therefore, in the cinema market, they can be described as the unscrupulous industry hegemon, and AMC has also created many innovations in history that are worthy of fame in history.

For example, they were the first to introduce stepped seating in the sports field to the cinema to ensure that everyone's viewing line of sight was not affected. The armrests are designed to be adjustable, and they can be turned into a couple's seat by lifting the armrests. Design cup holders on the armrests to make it easier for the audience to place drinks, etc.

These designs, which later seemed to be taken for granted, were created by AMC and became a global standard.

"Hello, Mr. Gerry Lopez. Sean quickly stood up and shook hands solemnly with the other party.

"Hello, Sean. Gerry Lopez nodded calmly.

At this time, a few representatives of the theater chain who stayed on the side noticed that the big boss of AMC actually appeared here, and they hurriedly wanted to step forward, but they were afraid of Gerry Lopez's coercion and did not dare to interrupt the conversation between Gerry Lopez and Sean.

"Then are you interested in 'Youth Musical'?" asked Sean neither humbly nor arrogantly.

"So to speak. Gerry Lopez smiled quietly, "I'm very optimistic about the prospects of "Youth Musical." ”

"Oh!" Sean didn't expect the other party to express his praise so directly, "Then you are willing to provide the premiere schedule for this summer?"

"Not only that, but I can also provide premiere resources for at least 300 screens. Rather than drawing a big pie, Lopez is very realistic about a number that he thinks is possible. It can be said that this number of first-run screens is already a considerable improvement compared to the number of premieres that have been on and off hundreds of screens before Fire Lion.

But the 300-yuan premiere theater line, in terms of the premiere of movies in the summer file, is simply pitiful.

"What if we had a good premiere?" asked Sean.

"Of course, it will immediately increase the number of theaters, and it will be able to provide at least 1,500 screens in the second week. Gerry Lopez is worthy of being the top figure in the North American theater industry, and without moving, he threw out the numbers that made Sean's heart beat wildly.

"But I also have conditions. After talking about the benefits, Gerry Lopez finally revealed his true purpose, "I want the exclusive screening rights for the first three months of "Youth Musical." ”

As soon as this condition came out, it immediately made other theater operators around him dissatisfied.

"Hey, Gerry Lopez, don't be too deceitful. One of the capable white-collar uncles shouted unceremoniously.

"It's this trick again, monopolize the screening. ”

"You AMC bastards. ”

The so-called exclusive screening is that the cinema operators monopolize the market and suppress competitors. And the exclusive screening agreement signed with the studio for a period of time. Of course, for films with good prospects, doing so will naturally be able to seize the benefits and squeeze the space of peers. But if you have a bad movie, you can only take the blame yourself.

So this is a matter of both benefits and risks, but Gerry Lopez, as the first person in the North American theater chain, has always been quite confident in his vision. When watching "Youth Singing and Dancing", he noticed that this kind of film that is full of singing and dancing, full of fun, and fully shares the preferences of young people in terms of positioning and role, has quite market potential.

Although the plot of the movie seems simple, the form and feelings in it are not simple at all, on the contrary, the rich singing and dancing and the accurate grasp of young people and the positioning of the film.

reminds him of the "Scream" series a few years ago, but compared to the slightly rough picture of "Scream", the exquisite and gorgeous "Youth Musical" is simply the former in terms of audio-visual enjoyment.

No matter how you look at it, this is an accurate film that completely cuts into the current market gap. This can't help but make Gerry Lopez deeply feel Sid's terrifying talent, this vision and production strength, it is no wonder that this Hollywood prodigy has created jaw-dropping business miracles in just two years.

There is no vanity under the fame.

"It's not impossible to have exclusive screenings. At this time, a clear voice said behind Sean.

When everyone turned around, it turned out to be Sid.

With a slight smile on his face, he looked at Gerry Lopez with a sparkling gaze.

"So let's talk somewhere else?" Sid invited.

"It's better to be respectful than to obey. Gerry Lopez also smiled slightly.

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"What's your condition?" asked Gerry Lopez (AMC chairman) in anti-guest terms.

"Me?" Sid smiled, "I'm more interested in long-term cooperation. Sid's words, of course, contain the intention of building a long-term cooperation agreement.

"Any long-term trust can only be achieved through a step-by-step process. But Gerry Lopez said unmoved.

"Of course, but I think what you need to know is that 'Singing and Dancing Youth' is just 1. Sid's words finally cracked Gerry Lopez's calm expression.

If it is really a series of commercial films, then the situation will be different.

As we all know, a series of commercial films is not only a box office guarantee for the production company, but also a more high-quality resource for the theater chain. After all, theaters have a scarcity of resources in terms of both the number of screens and the number of screens, so it is inevitable to choose films with more commercial potential.

Once the series of commercial films can be successful, it can form a continuous product effect, which is a win-win outcome for the theater chain and the producer.

"If "Youth Musical" can be successful, then I think a long-term cooperation can have a solid foundation. Gerry Lopez thought for a moment before replying cautiously.

"OK, so let's talk about "Youth Musical" first. Now that a certain level of commitment has been obtained, Sid is in no hurry to ask AMC to reach a long-term agreement with himself now. After all, without the support of actual performance, it is difficult for any agreement to be realized for a long time.

"3 months of exclusivity, 300 premieres. Gree Lopez briefly and forcefully reiterates his terms.

"1 week exclusive, 1500 premieres. Sid smiled slightly, and directly backhanded a seemingly unreasonable bargain.

Gerry Lopez raised his eyebrows, he didn't expect his opponent to be so young, but he was quite hot, completely ignoring his identity as the owner of the largest theater chain in North America, and actually hit such a "ridiculous" number when he returned to play.

Gerry Lopez furrowed his brow and hesitated for a moment, he wasn't sure if Sid was now asking for something fearless or youthful. But no matter what, he didn't want to just give up this opportunity. Just when he and Sid left the screening room, he saw that many of his colleagues who had stayed behind were already extending an olive branch to Sean, the manager of the Fire Lion Distribution Department who remained in the venue.

After all, as the new Oscar for Best Screenplay, if Matt Damon won last year, it was the key to opening the door to Hollywood star actors. What Sid won was a huge boost to his directorial appeal. Like Quentin Tarantino and his Pulp Fiction.

Thinking of this, Gerry Lopez no longer hesitated: "Sid, I think we should still treat each other with sincerity, so that we can have a long-term and harmonious cooperation." ”

"Yes, I think so too. Sid smiled and nodded, "So, let's talk about something practical." "Youth Musical" is a summer film after all, and if it is exclusive for too long, it will be detrimental to further expand the scope of release. And now the early box office aggregation effect of summer movies has become more and more obvious, so I don't think AMC needs such a long exclusivity period. ”

"And what's your proposal?" asked Gerry Lopez, listening to Sid's analysis, with some interest.

"3 weeks of exclusivity, 600 screen premieres, and the first weekend of July. Sid's words made Gerry Lopez's eyes flicker, and every number of Sid seemed to be out of order, but when combined, it made him feel like he had just been stepped on the bottom line of his mind.

After thinking about it for a moment, Gerry Lopez opened his brows, nodded in the middle and said, "Yes, deal." ”

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In Silicon Valley, if there's one person who looks most like the main character, it's Steve Jobs!

In the 70s, stepping on the first wave of personal computer technology, with Apple computer, a new market for personal computers was created in one fell swoop. And when Apple was founded, it dared to blatantly challenge the then giant IBM.

But in the 80s, when Apple was at its peak, he was fired from the company he created. staged an "epic failure" that got carried away and went from the clouds to hell. In Silicon Valley in the '80s, the name Steve Jobs became synonymous with Loser, along with the loser who got carried away.

After a failed attempt to poach people from Apple, Steve Jobs bought the animation studio Pixar from George Lucas, and an animation studio that was originally humble became the starting point for disrupting the animation industry and Hollywood as a whole.

With the listing of Pixar, Jobs, who has returned to the ranks of billionaires, staged a "return of the king" drama 2 years ago (97 years). not only returned to Apple, but also squeezed out the then CEO Gil Alimeo in one fell swoop, and the bird occupied the dove's nest and regained power of Apple.

It can be said that Jobs's life can be called an epic legend.

Of course, Sid also knows that under this series of halos, Jobs's contradictory personality also makes him have a mixed reputation. For example, his refusal to admit the identity of his illegitimate daughter Lisa, or his split of the Apple team in the 80s, planted the seeds of his own evil.

But it is undeniable that such a fiery hurricane-like figure will certainly not be superficial.