Chapter 263: Deployment

At 9:10 a.m. the next day, the second general meeting of all management of Changsheng Investment Group this year was held on time.

Shen Danqing, who was sitting on the rostrum, looked at the senior managers attending the meeting with a serious expression and began to speak: "Ladies and gentlemen, today's meeting was convened due to a serious accident, and it is an irresistible external force.

Just yesterday, I received a notice from Zhang Tingdong, the general manager of Hong Kong NB Trading Co., Ltd., that European and American countries almost unanimously imposed a 500% punitive tariff ruling on the Aijia brand digital home theater system exported by our company on November 1, and they said that our company's products were suspected of monopoly.

This is not an accident, but an inevitability. Because our company is a Chinese mainland company, because the technological content of our company's products has exceeded the current scientific and technological level in Europe and the United States. It is bound to be hit, and I expect that this blow is just the beginning, and there is a series of means waiting for our company in the future.

Ladies and gentlemen, it can be said that our company has reached the autumn of life and death, and we must immediately change our business strategy and stop losses in time in order to tide over this difficult time safely.

Don't take chances with Europe and the United States, because you would be wrong if you thought so. Today's world is a unipolar world headed by the United States, and they will never allow China to reach or surpass itself in advanced science and technology. There is no doubt that we are a Chinese company, a company founded by Chinese. They are naturally hostile, so this is not an accident, but a premeditated and deliberate event. I suspect that follow-up strikes will follow. It is possible that all of our company's exports will be subject to sanctions or a ban on entry, or even worse, with hefty fines.

With this in mind, I have made the following decision after careful consideration:

First, Hong Kong NB Trading Co., Ltd. has completely canceled the direct sales business of brands in Europe and the United States. In addition, all real estate assets were transferred and sold, and all branches in Europe and the United States were closed down and bankrupt.

Instead, we negotiated with affiliated merchants, and we switched to OEM business, where they created their own brands, the same products. We can make concessions on the price appropriately. However, asking for payment and then OEM means that we do not take such risks.

You have to patiently explain the situation to them, and if there are merchants who want to fish and fall into the well, you don't need to ignore them, and one or two bold merchants are enough for a country.

Even in the worst-case scenario, we can do smuggling business and contact European and American triads and let them take care of sales, but we must find the means to pay offshore.

We can survive if we switch to another way of thinking. As long as there is enough technical advantage, the sky will not fall.

The smart life plan in Southeast Asia and Taiwan was temporarily suspended, and the engineering team of Changsheng Construction Engineering was withdrawn to China first, and all of them were given to me to strengthen the construction of Changsha Industrial Park. As for Southeast Asia and Taiwan, let's see how each country reacts.

Hong Kong and Macau, Mr. Zhang, you personally went to the Hong Kong branch of Xinhua News Agency to report the whole story, and now that your company has been exposed, you don't have to hide it, you can come to the door to seek protection openly. I believe that the state will still find a way to protect purely Chinese-funded enterprises like us, and I believe that Europe and the United States will not be able to cover the sky with one hand on our own national soil.

As I mentioned earlier, I said that the company has suffered a lot of losses this time, and there may be a worst-case scenario. There is only one way to speed up the layout of domestic commercial development.

At present, the domestic market is not suitable for the sale of high-end luxury products, or the sales are limited. That's why I decided that all of our corporate groups would create their own mid-range brands.

Changed the business strategy to focus on mid-range brands, supplemented by high-end brands. Profits will definitely drop by a big chunk, but we have to look for survival first and then talk about profits.

Don't be pessimistic and depressed, the country's development will be faster and faster. In a few years, it will replace the loss of foreign markets.

There is no threshold in the world that cannot be overcome, as long as our company has maintained its technological advantages, there are always people who are willing to take risks to help our company sell products.

Therefore, we should accelerate the pace of technological development in the next stage. Realize our smart living plan from the ground up. Therefore, all scientific research institutes have a heavy responsibility on their shoulders! You must work hard to make the country strong and comprehensively and thoroughly surpass the level of foreign scientific and technological development.

Let me tell you the truth, as long as the situation really reaches the worst time, you can let go of your scruples and have no scruples about patent infringement by European and American companies, because we are no longer afraid of their crackdowns, but they are exhausted.

Let me give you an example: our company's electronic products can be compatible with European and American electronic products, so that our sales scope will be more extensive, and we can use our technological advantages to crush and squeeze out the original electronic product enterprises in Europe and the United States. Isn't that something that will happen quickly?

So we don't have to be afraid of all the shady methods of Europe and the United States, I will be horizontal if he comes to the yin. See who's better than whom?

In the final analysis, there must be technical advantages, for example: our upcoming Mp4 is an innovative product, which is very playable and interesting, and cannot be imitated abroad for the time being. We are all about using our technology to market our products.

The same approach will be adopted for future products. I don't believe it, if there is a good product, are you afraid that there will be no market?

The purpose of talking about such a thing today is to let everyone know the bottom of their minds, so as to find a way to deal with the crisis. ”

Speaking of this, Shen Danqing glanced at the venue, he suddenly stood up, and announced firmly and forcefully: "Adjournment!" and then left the conference room without looking back and returned to his office.

As soon as the boss left, there was a lot of talk in the conference room. The boss's news is really a big bomb! It has made their hearts panic. Although Shen Danqing had already made arrangements and deployments, they still had no bottom in their hearts. After all, this matter is too important, and it is related to the life and death of the company. As the senior leaders of the company, they are aware of their responsibilities.

"Mr. Zhang, is this thing true?" Li Zhengyu sat next to Zhang Tingdong, so as soon as Shen Danqing left, he approached the water tower and asked everyone what they wanted to know.

"This can be fake! Of course it's true. Zhang Tingdong replied in a heavy tone.

"That's troublesome, I don't know if the digital movies made by our company can be released in Europe and the United States? And the bank that the boss wants me to start, I don't know if I want to do it?" Li Zhengyu muttered to himself, and said with a dejected face.

"Don't be nervous, Mr. Li, your company's digital movies, our company will find a way to help you distribute them, after all, we still have to sell digital home theater systems. Content products must be indispensable, and there must be a market. Because only our company has 4K HD movies produced. However, you must shoot high-quality products in order to win the love of the European and American people. Zhang Tingdong comforted Li Zhengyu instead.

"I hope so! This really can't be worse news. No, I have to ask my boss for advice on starting a bank. Mr. Zhang, I am out of company. Li Zhengyu said a little incoherently, and then he got up and walked to the conference room.

"Mr. Zhang, may I ask ......" Zhang Tingdong was entangled and questioned by other enterprise leaders, and they were also panicked, as if the sky had suddenly fallen.

At the other end of the conference room, Hong Tao saw the boss leaving the conference room, so he said to Lu Rucheng beside him: "Mr. Lu, it seems that you have to work harder, we have to launch Mp4 products as soon as possible, just like the boss said, we have to use technology to squeeze out a piece of the market." ”

"Well, I'll take this seriously when I get back, and we'll try to get the operating system up and running as soon as possible. Lu Rucheng also nodded solemnly in response.

Hong Tao is the first internal joint-stock enterprise newly established by Changsheng Investment Group: the chairman of Changsheng Electronics Group Co., Ltd., 4 is the main product that Hong Tao values more, with high technology content, and he believes that this product must be a weapon to break the game.

This joint-stock company is still borrowing the idle factory of Huizhou Electronics Group for production, but it is also looking for a place to start building a factory. Shen Danqing has stipulated that all manufacturers of products facing the public can build factories in Huizhou, and only those key parts companies will move to Changsha. Therefore, there is no trouble, and the current progress is rapid, and the plant is expected to be completed and put into operation within the year. At that time, he, the chairman, will be a veritable chairman.

On the other end, Li Zhengyu hurriedly chased the boss's figure to his office.

As soon as Shen Danqing sat down in the office, Li Zhengyu came in on his heels, and he asked Shen Danqing thoughtlessly: "Boss, I want to ask if it is still necessary for our company to make digital movies? Also, what do you want me to do with the bank you founded?"

Shen Danqing really hasn't taken into account the two questions asked by Li Zhengyu, he has considered the company's overall response method, and the specific things have not been taken into account. Therefore, as soon as he heard the question asked by Li Zhengyu, he was silent, and after a few minutes he slowly replied: "Mr. Li, digital movies must be filmed, and the shooting speed must be accelerated, and the method of starting several movies at the same time will be taken.

As for the bank, let's set up a leather bag company for the time being! It may not be until '97, after Hong Kong's return to the motherland, that it will really be able to show its foothold. Anyway, our smart life plan is just the beginning. There are still many technical problems to be solved, and there is no rush to do so. ”

That's a good thing for big companies, with strong financial strength. Making several movies at the same time and recruiting more people is a very risky thing for other pure film companies, but Shen Danqing is as simple as adding a dish, this amount of money is really a drop in the bucket for Changsheng Investment Group, and it is not worth mentioning.

To be continued......

In order to thank the 7z family for their great reward, I added a new chapter tonight. Thank you!