DC's branches and derivatives are deeply related to other subsidiaries such as Warner Bros. Pictures and Warner TV, so a DC affects not only the sales of DC's comics, but a wider range and deeper involvement.

Although I don't understand that Steve Keys and others will list DC Comics, an inconspicuous subsidiary, for a series of entertainment companies led by Warner Pictures, this is definitely moving their cake.

Around DC Comics, this small comic book company, the two major forces of AOL Time Warner Group are sharpening their knives and preparing to compete in it.

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After "My Little Pony" on May 24th, the curtain of this year's summer file has officially opened, and on the last day of the week, and the last day of the month, May 31st.

The long-awaited sci-fi comedy masterpiece "Men in Black 2" is finally long overdue.

Although the logo of the 1997 predecessor "MIB" is extremely simple, its natural black comedy style and eclectic sci-fi imagination have made it popular and popular.

The previous work "Men in Black" grossed $85 million within 5 days of its release, and finally won $580 million at the global box office, winning the annual box office champion in 1997.

And "Men in Black" not only performed well in the movie, but its unique art style was even introduced into the fashion field, becoming a fantasy representative of the galactic era of the universe at that time.

Since the explosive success of the first part, the two leading actors, Will Smith and Tommy Lee Jones, have risen in value, which has made the launch of the sequel have to be delayed again and again, and finally dragged on until Tommy Lee Jones is out of breath, and Sony finally has the money to afford the salary of the two leading actors.

Even so, the cost of this film has nearly doubled from the 90 million of the previous work, to 140 million.

As an absurd comedy sci-fi film, the unique style of "Men in Black" has attracted a group of sci-fi fans, and this time Sony has high hopes for it.

The number of screens in 3,500 theaters was prepared for the premiere weekend, and the premiere date was also selected at the end of May, which did not have many competitors.

At the same time, the corresponding publicity has already been rolled out overwhelmingly, and the return of "Men in Black 2" has long become one of the earliest blockbusters worth looking forward to this summer file.

The film's box office performance of $52 million in the first weekend made Sony very excited.

It's just that the drop of more than 50% in the second week directly dropped the box office to $24 million, and the third week even to $14 million. While the number of theaters showing is increasing, the box office of films is plummeting.

As for the media film reviews, this film also has mixed reviews.

New Times magazine commented - in short, this is a perfect summer movie.

The San Francisco Chronicle said that this film retains the advantages of its predecessor, delighting the audience with surprise effects and fancy flights, but now it is better.

There are only some good reviews, and even more bad ones.

The Seattle Post commented that the story is very short, and with the end credits, it is only 80 minutes. This meant that I had to spend less time than usual punching myself in the face to stay awake, in this harshly mediocre film.

The Chicago Sun commented that the amazing success of the previous "Men in Black" was partly because it was fun and partly because it exceeded expectations, something we had never seen before. And in "Men in Black 2", we just see the exact same thing.

Slate, a well-known film critic, also commented on his blog that if "Men in Black 2" is not the worst sequel movie, simply because it has too many competitors: objective and fanatical, it is a signature shame for Hollywood.

In the end, the film's North American box office only reached $190 million, but fortunately it received $250 million overseas.

It's just that in this way, the operation time of the project "Men in Black 2" will be infinitely prolonged, which is completely incomparable with films such as "Harry Potter" and "The Da Vinci Code" in cooperation with Fire Lion, which can return to the cost and make money when released.

Of course, Sony is not the only one that has been "pitted" by the rise of the fire lion, and Warner, the unjust boss, was directly pitted out of "Harry Potter", that is the baby's heart, and the baby doesn't say it.

And the failure of Sony's yet another blockbuster attempt has made their alliance with the Fire Lion even stronger.

Although as the saying goes, if you are not afraid of god-like opponents, you are afraid of pig-like teammates, but when facing the "teammates" of this level of the Seven Majors, it is better to be a pig.

The more pigs your teammates have, the more room you can operate.

With the performance of "Men in Black 2", the summer file in June has finally entered people's eyes.

But the first entertainment event that shocked the world in June was not a blockbuster movie, but a loud bang from the music industry that no one expected!

Produced by Viking Records, a sub-label of Fire Lion Records, the album "Let Go" of rookie singer and debut woke up the sleepy North American music scene.

The previous North American music scene has been swept by the backstreet boys, hot girl groups represented by TeenPop, Britney and others, but the so-called things must be reversed, and they are not extremely Tailai.

Although TeenPop has always been regarded as the watchman of Fire Lion Records, Max Martin, as the creative director, and Sid, the big boss, have never given up the pursuit of diversified styles, and the diversification of music can also effectively prevent business risks.

Because both Sid and Max know what happens when a style of music becomes obsolete, if only one style of company is tied to it.

That's why the historical Jive Records went out of business.

In the past, Fire Lion Records was a huge success in the hip-hop music field with the nine-shot 50Cent, but this time they carried out a lot of publicity for the rock album of a Canadian girl who had just turned 17.

It was definitely unexpected, and the heavy money on Fire Lion Records paid off.

There is no blonde hair and red lips, no sexy waist and hips, it is such a simple tie and T-shirt, which makes the whole North America and even the world remember this skateboarding, rebellious and uninhibited, and green girl Avril who will show her little tiger teeth when singing.

Although "Youth Musical" sings about the dreams and friendship of teenagers, hip-hop, rock and independence, the things that teenagers love the most, have never been hit.

But as soon as they heard Avril's first song, their eyes lit up and their ears twitched, because they knew they had found it!