Chapter 8 "Spring Festival Gala"

If '98 and '99 were the golden years of world football, I don't think anyone would argue with that. Pen @ fun @ pavilion wWw. biqUgE。 infoWhether it was the 98 World Cup in France, England's unexpected exit, Brazil's unexpected defeat, and France's upset rise, all made that year's World Cup full of highlights.

And the 99-year history of football is not inferior, because of the youth and vigor and the "national shame" David Beckham, shame and courage to lead the Manchester United team, in a seemingly impossible process, the most legendary treble in history into the hands of the "Red Devils" Manchester United.

But if you want to talk about the first sport in the United States, it still has to be rugby. And the biggest event of rugby, of course, is the Super Bowl, which is known as the annual American Spring Festival Gala!

As the only TV program in the United States with more than 100 million viewers, compared with the population of just over 300 million in the United States, the ratings have reached 1/3 of the horror.

So even the crew of "Youth Musical" who are filming the movie can't avoid sitting in a row at noon on this day to watch the Super Bowl on the big curtain of the indoor gymnasium of Eastern High School.

So Sid only carried out half a day of filming, and let everyone set up the evening screening program in the indoor stadium.

Not only did the staff arrive, but even several of the leading actors ran over early. Generally speaking, if there are any big-name stars in the crew, they will not participate in this kind of "group activity".

But several of the leading actors in "Youth Musical" are all newcomer actors, and they are all young people, so they can play and let go, and everyone can get along very well.

By the time Sid arrived, the indoor stadium was almost full.

"Oh, Director Sid, you're here. ”

"I thought you weren't coming, Boss. Henry and a few others joked.

"Well, there's an event we sponsored today, how can you not watch it?" Sid shrugged and smiled.

"Oh, Sid, are you sitting here?" said Ryan Gosling, holding up his hand.

"Oh, okay. Sid nodded and sat down in the middle of a group of lead actors.

As soon as Sid sat down, the Super Bowl on screen began.

"Hello everyone and welcome to Super Bowl 36. Today's finalist team is the Denver Broncos vs. the Atlanta Falcons!" With the voice of the host, the Super Bowl of '99 officially kicked off.

Rugby is actually the same as any kind of ball game, if you learn the rules, then as a sport that is violent enough and gentle, it still seems easy to make people's blood boil.

"Climb up, go up, rush!" Ryan Gosling waved his hand and shouted a slogan with enthusiasm, not caring that the athletes on the screen couldn't hear him.

"Haha, it was knocked over!" Sid and Rachel McAdams clapped their hands and laughed.

"I'll just say the Denver Broncos are better. Chris Pine laughed.

The score on the court is already a relatively obvious 10:4 (Denver Broncos: Atlanta Falcons), and the game with a large gap in strength and performance is a little less suspenseful and conflicting.

Of course, the annual Super Bowl is one of the biggest sporting events in the United States and the world because it's not just because of its games. It's no secret that the Super Bowl is famous for two other things – halftime performances and Super Bowl commercials.

When the first quarter of the game ended, the first break of the day was finally ushered in, and the long-awaited "Super Bowl commercial" was finally played on the huge screen on the sports field while the athletes from both sides were resting.

And that's what the Fire Lion executives like Sid and Henry are really focusing on today.

The status of the Super Bowl advertisement became famous in later generations, even on the other side of the ocean. It can be said that every year in the European and American advertising industry, most of the most classic, interesting and novel advertisements will appear in the Super Bowl.

Although the advertising cost of the Super Bowl at this time has not been as sky-high as it was more than ten years later, it is still quite expensive compared to the current strength of the dollar.

The minimum 30 seconds cost $1.5 million, and Sid paid $2.6 million for a discounted 60-second ad space from Apple (Apple sold the Super Bowl ad slot because the new product couldn't be launched in time).

And the advertising content of the Super Bowl is also all-encompassing, from the hottest cars, drinks, to food, movies, has always been the main force of the years. In addition, financial products, technological innovations, and even the promotion of the company's image will also appear here.

"Hey, that Internet company ad just now, it looks so funny. A chestnut-haired girl said to her companion with a smile.

"Fun is fun, but I don't understand what the ad is talking about. Her boyfriend took a sip of the beer in his hand and shrugged.

"It's just that, I don't know what it means at all. A few young friends who were nibbling on chicken legs next to him also turned around.

It's a couple of college friends sitting around the TV watching the Super Bowl in their dorm rooms, and beer, chicken legs, popcorn, and other North American national foods are of course essential.

The screen suddenly shook like lightning, and a lion side sign appeared in the center of the screen. Before everyone could see it clearly, the picture was completely disfigured, and it turned into a shot of advancing along the highway.

Then the picture was cut again, and a middle-aged uncle with a serious expression appeared, and he said in a serious tone.

"Zombies don't think!"

"They won't bleed!"

"They are ruthless!"

With these words, mutated zombies, attacked humans, and fierce and bloody images switched at a breakneck speed.

Then a red-clad and black-haired zombie broke down the door, and he viciously dragged a young man off the table, then grabbed his hand and prepared to bite him down.

was originally a vicious zombie, but suddenly the picture froze, and he looked at the human arm in his hand in a daze, wearing a watch on it: "The watch is good!" A funny complaint was thrown out coldly.

Then the picture went black and bright, and the vicious zombie in red clothes and black hair just now walked on the broken road with a calm expression: "I don't want to be like this." ”

"I was alone. ”

"I'm lost. ”

"Wait, I'm really lost, I've never been to this place at the airport. ”

The black-haired zombie's humorous self-complaining made the audience in front of the TV laugh uncontrollably.

"Is this a movie?" someone asked, confused.

"This actor who plays a zombie is so handsome. "The girls' concerns are really different.

But the compact trailer gave them no time to think about it, and they were taken to the next stage by the picture.

A chic blonde girl appears in the frame, the scene of her fighting with a shotgun becomes slow-motion, and the music changes from tense fighting to romantic comedy. The moment the black-haired zombie protagonist in red saw her, his heart suddenly turned ruddy and beat.

Then, when several other zombies besieged the blonde girl, the red-clothed and black-haired zombie protagonist stepped forward to take down the zombies.

When he got up from the ground, he kept shouting in his heart: "Say something, say something!"

But he is a zombie, and he can only make a sound of "hmm

"That's it!"

You didn't say anything, okay! While the audience was complaining frantically in their hearts, they couldn't help but laugh.

At this time, the picture switches to the subtitle, with a red background, "February 1st, Valentine's Day schedule is dedicated." ”

The blonde heroine says to her fierce-looking human father, "Dad, he saved my life." ”。

"I don't know how, but he's changing. ”

"And he's learning, how to be human again" under the heroine's voice, is the scene of the two driving a red sports car and the only glamorous shot in the whole film.

Tuo shot of the heroine (Reese Witherspoon), but what about the zombie hero?

Just lie on the floor and peek!

"Don't be ashamed, don't be ashamed!" he thought as he turned his head to peek.

At this time, the blonde heroine took off her trousers as well, and the black little Nei pants flashed by.

"Oh, Man!" exclaims the actor with a look of "happiness".

"Poof, hahahaha-!!" several young men squirted out the beer in their mouths.

"This Nima is so funny! This zombie couldn't be more funny. Several people couldn't help but laugh.

The scene shifts again, this time to a battle scene of a large number of human armies and black skeleton zombies. The scene of the hero and heroine running together while fleeing and fighting makes people quite enthusiastic to watch.

"Keep you safe. This time, the zombie protagonist finally said clearly to the blonde heroine.

"Warm-Bodies". "The name of the movie finally appears in the picture for the first time.

"What an interesting name!" several viewers laughed in amazement.

"yes, yes. ”

Then the picture is everything again, the hero and heroine are standing at the foot of a plane, and the zombie hero is teaching the heroine how to pretend to be a zombie!

"Hmm......mm Exaggeration!"

"Poofhahahaha-!!!" The human being was complained about by the zombies, pretending to be too much, which made the audience who saw this ad lean forward and backward with laughter.

Finally, after the release date of the movie comes back again, the ad ends!

"This film seems to be very interesting. The chestnut-haired girl laughed.

"Shall we go see Valentine's Day?" her boyfriend immediately sensibly heard the subtext.

"Hey, don't show affection so blatantly. A few friends next to him couldn't help but complain.

"Then you can go and see it, too. The boy laughed arrogantly, "If you can find a girlfriend within a week." ”

"Go—" Everyone couldn't help but raise their fingers.