Chapter 46 Increased publicity
Outside Lei's Hotel, Lei Ming walked a few steps to the reporter who was stopped by the security guard, waved everyone to be quiet, and said with a smile: "I'm a little tired today, let me say it briefly." Weibo will conduct its first round of funding next year, and its valuation will not be less than $500 million. If you don't have enough to write a report, you can pay attention to my Weibo later. ”
After speaking, Lei Ming led Liu Qian into the hotel.
Domineering.
Since Lei Ming's first appearance at the press conference for the acquisition of six rooms, he injected 100 million US dollars to promote the genuine version, and he has always been the image of a domineering president, but later he was hacked by some media and became a stupid son of the landlord's family.
Many people have also been guided to think that Thunder seems to be a bit exaggerated.
"Weibo's first round of financing next year will not be valued at less than $500 million"
If it had been placed in the past, the reporters present would have thought that Lei Ming was a bit exaggerated, but after watching today's promotional video, everyone felt that Lei Ming's words were very credible.
This kind of domineering is also taken for granted, and it does not make people wonder if it is a bit silly!
After returning to the room, Lei Ming looked at the comments on Weibo and posted three more Weibo posts.
"I just came back from the tropical forest park, but I didn't expect it to be the first hot search again. Whoever I play in the video is as handsome as I am!"
"@微博公司所有人, everyone did a great job in November, and it took less than a month to make Weibo the world's number one microblogging site, but the real challenge has not yet begun. Every new world discovery will attract countless competitors, and I believe that soon we will face the siege and blockade of Internet companies. Compared with some companies that have been deeply involved in the Internet for many years, our foundation is still relatively weak, so we need to work harder, so strong that they despair. ”
"Let's play, adapt various versions according to the 'I speak for myself' line format, add #I speak for myself# topic, and the 100 adaptations with the most likes can get a reward of 1,000 yuan per person. ”
Lei Ming's original idea was to start a Chinese microblog. Because he has the impression that domestic software is plagiarized from the United States, since there is a fan network, Twitter should be very powerful, only to find out later that Twitter is not very popular in 2008, and there are not many celebrities who play Twitter, at this time Twitter does not even have a celebrity verification function, nor can it send pictures, and then Lei Ming has the idea of promoting Weibo to the world.
In fact, when large domestic companies compete to enter the market, it is the time when the industry explodes, for example, Twitter broke out in 2009 and 2010, and the domestic portal website Weibo was also launched in the second half of 2009 to 2010. Video websites are also after advertising revenue increases, bandwidth costs fall, and the industry is likely to be profitable, Internet giants have placed heavy bets on their own video business. Large companies have more resources, so they prefer not to see the rabbit and not to scatter the eagle, and after seeing the signs of the industry outbreak, they will attack with a lot of money and kill the small companies that are exploring the way ahead.
Thunder's three consecutive Weibo posts immediately made Weibo, which had been swiping the "I speak for myself" joke for a day, hot again.
"The dreams of 900 million girls are narcissistic again"
"The President I Played"
"Grab a thousand bucks"
After posting on Weibo, Lei Ming and Liu Qian rested for a while and went to the restaurant for dinner.
When the two came back from the restaurant and looked at Weibo again, many netizens had already changed the joke "I speak for myself".
Lei Ming asked people to find a bag of salt, took a photo, and posted a Weibo: "#我为自己代言#大家有才, bow to the wind, I'll feed myself a bag of salt." ”
Originally, netizens were changing according to the original version, and after Lei Ming spoofed it, many netizens immediately followed the spoof, and they became more and more joyful from the bloody and positive jokes.
"A funny style that can't be changed"
"Domineering and teasing"
"The president was so humorous, I burst out laughing. ”
"Funny and pay me for dinner, look at your Weibo is sprayed on the computer......"
"Is the president going to grab a thousand bucks too?"
"Tomorrow's headlines "In order to grab a thousand rewards, the president feeds himself a bag of salt"
……
Driven by thunder, various games of "I Speak for Myself" were played on the Internet.
During this period of time, Lei Ming posted several Weibo posts every day, and also made some Internet buzzwords from time to time, so that many young people liked Weibo so that they could understand the world in time.
In addition to online dissemination, the video of "I Speak for Myself" is also online on some TV stations, subways, buses, and office buildings.
Pretending to be forced, or positive lines, is quite popular with many young people.
The workplace, unspoken rules, and college entrance examination involved in the video also resonate with many people.
Of course, there are many people who complain about the thunderous commotion.
But the most important thing is the information revealed in this video, Lei Ming is qualified to pretend.
Under the overwhelming reports and advertising, at 13 noon on December 3, the 500 colleges and universities one-legged standing challenge competition launched by Weibo was held at the same time in the playgrounds of major universities. Under the numerous media reports and charity calls, many college student unions called on students to participate in this event, and many schools directly organized this event.
Weibo promoters, who have expanded to more than 2,000 people, took photos and recorded this event in major universities, and many media witnessed this event.
Some of the more enlightened colleges and universities have also opened the school's official Weibo to promote the school under the recommendation of the Weibo local promoter, and before the activity began, some schools preemptively posted pictures of rows of students standing neatly on the playground on Weibo.
When schools open official microblogs, students are naturally required to follow and forward them, and some schools even have all students register on microblogs.
Soon after the event, Weibo began to promote the one-legged standing challenge of tens of millions of college students in 500 colleges and universities in 25 cities, and announced the 10 universities with the largest number of participants and the 10 colleges and universities with the largest number of people standing for 10 minutes, and directly posted a bank slip to transfer 100 million yuan to the Jishan Carnival account, and promised to donate 200 ambulances worth 30 million worth of 20 colleges and universities to poor areas within a month.
Whether it is the one-legged standing challenge of tens of millions of college students in 500 colleges and universities in 25 cities, or the donation of 100 million yuan on Weibo, which has once again detonated the media, plus the 22 million donated by Weibo and Liujianfang to the Jishan Carnival, Micro Technology donated 152 million yuan in this event.
Although the one-legged standing challenge began to name celebrities to participate, which was suspected of moral kidnapping, and Six Rooms and Weibo also used this event to detonate the Internet, Micro Technology donated 152 million at once, which is enough to overpower all flaws.
That night's news broadcast broadcast a brief message about the one-legged standing challenge of tens of millions of college students in 500 colleges and universities in 25 cities, although it was only a dozen seconds, but it was of extraordinary significance.
With the news network covering the coffin, the national media naturally highly praised this activity and made a national report for Weibo.