Chapter 616: Military Order
After half a month of brewing, everyone in Shenzhou knows that Shaoshuai Studio is about to launch a phenomenal new variety show that leads the trend of the times - "Run, Brother"!
Why do people dare to be sure that "Running Brother" can lead the trend of the times? Because people know that the idea of the program "Running Brother" comes from Lin Tianbao, who has not yet disappointed the public, so "Running Brother" has not yet been recorded, and the running group has not yet started, and the program has been spread among the people. Pen, fun, and www.biquge.info
On this day, the young marshal studio held the "Running Brothers" advertising investment conference at the Duyang Dorsett International Hotel, and in addition to hundreds of well-known enterprises at home and abroad, there were hundreds of large and small media.
Due to the limited number of advertising places, this is also destined to more than 98% of the enterprises to return home, even so, the representatives of the enterprises are also elated one by one, because these companies know that the "Run Brothers" advertising investment promotion site must be gathered by the media, so even if these companies return home, they will not suffer, at least their companies in front of the media of all sizes showed their faces once, played a free advertisement.
Lin Yu's appeal is really not covered, this time the "Running Brother" advertising investment promotion will be more lively than the last "Where Are You Going, Dad" advertising investment promotion, because the idea of the show "Running Brother" came from Lin Tianbao, and Lin Yu also joined the running group to lead!
Before the advertising investment conference began, the scene was already full of people, hundreds of companies and hundreds of media gathered together!
When the time came, Lin Tianbao led the brothers of the running group into the field together, and calmly walked to the rostrum under the gaze of long guns and short cannons.
"Click-click-click-" Since Lin Tianbao and the seven people walked into the China Merchants Association, the media reporters only knew that they were desperately pressing the shutter.
After Lin Tianbao and others sat down, Xu Meiqing, who was wearing a purple cheongsam, appeared on the stage and acted as the host of this advertising investment promotion.
Xu Meiqing's stunning appearance also made media reporters transfer their long guns and short cannons to her, and kept clicking!
After some opening remarks, Xu Meiqing asked Lin Tianbao, CEO of Shaoshuai Studio and leader of the running team, to speak.
After finishing speaking, Xu Meiqing silently stepped aside, while Lin Tianbao stood up and said with a slight smile: "Thank you friends for your hard work to come to the show, so let's introduce you to the members of our running group first." I'm sure you're already familiar with me, right? Yes, I'm the all-round captain, and I feed myself bags of salt! Hey, what about my salt? How can I feed myself bags of salt without salt?"
Speaking of which, Lin Tianbao pretended to look for salt everywhere, and this scene also caused the guests at the scene to laugh, you must know that it is now the Internet era, so everyone knows the joke "I feed myself a bag of salt", and these people think that Lin Tianbao is very good at playing.
Subsequently, Lin Tianbao introduced everyone one by one: "In addition to me, the hosts of the running group also include Yu Qingya, Dou Chao, Huang Yuanhao, Yao Lin, Lan Zulong, and Li Gai. ”
Whenever Lin Tianbao mentioned a person, that person would stand up and bow slightly to everyone.
"Our running group gathered the national male god (Lin Tianbao himself put gold on his face, but this is also recognized by the people), the national goddess, the funny superman, the national martial arts champion, the world's first cheap, the king of change, the world boxing champion, such an unprecedentedly powerful lineup, everyone said that the ratings of "Running Brother" should be bursting? I will first distribute a reassuring pill to everyone, as long as the ratings of "Running Brother" are less than 10%, this advertising investment will be counted as our studio advertising for free to various enterprises. ”
Although Lin Tianbao did not say it explicitly, the people here understood in seconds that Lin Tianbao had made a military order, if the ratings of "Run, Brother" were less than 10%, then the young marshal studio would return all the advertising fees collected by various companies.
10% of the ratings, the entire land of China, it is estimated that except for the annual "Shenzhou Spring Festival Gala" that dares to make such a guarantee, I believe that no program or person dares to make such a guarantee, do you really think that 10% of the ratings are cabbage on the street?
If someone else said this, there would definitely be an uproar at the scene, but this was said by Lin Tianbao, everyone is too lazy to make a fuss, just Lin Yu's "With You on the Road" is so popular, let me ask if the "Run, Brother" they created by themselves will be bad?
Lin Tianbao continued: "Now I announce that the "Run, Brother" advertising investment promotion has officially begun!"
As soon as the words fell, the rostrum suddenly applauded like thunder!
After Lin Tianbao sat down, Xu Meiqing appeared again, and said with a smile: "It's a pity that I don't have a company and no products, if I have a company and I have a product, I will never miss this rare and precious opportunity, even if I am bankrupt, I will win an advertising space in "Run, Brother", because I know that the opportunity cannot be lost, and it will not come again." Getting back to the point, we will conduct the first advertising space auction, that is, the exclusive naming rights of "Run, Brother"! The reserve price is 100 million yuan, and the bidding price is not less than 10 million each time, and the auction begins!"
The reserve price of 100 million seems to be much, but there is no sense of surprise for the financiers present, after all, the exclusive naming right of "Where Are You Going, Dad" is 100 million, and in everyone's mind, the exclusive naming right of "Run, Brother" is at least 200 million.
Regardless of whether it starts at 100 million or 200 million, this is just a starting price, and the owners present secretly calculated in their hearts that there are no ten figures, and the companies present do not want to win the exclusive naming rights of "Run, Brother".
What is the exclusive naming right? Since it is the exclusive naming right, similar products miss this auction, then the next advertising space will have no chance with them, as Xu Meiqing said, the opportunity must not be lost, and it will not come again.
"200 million. "Mengniu Group tasted the sweetness of the naming rights of "Where Are You Going, Dad" last year, so this year, they are determined to get the naming rights of "Run, Brother".
In fact, Mengniu Group's advertising plan this year is to win the exclusive naming rights of "Where Are You Going, Dad, Season 2", but the birth of "Run, Brother" made them change their original plan.
"300 million. As the so-called "peers see each other, they are very red", Yiyi Dairy saw that Mengniu Group increased its price by 100 million, and they also increased it by 100 million.
I'll go, these two ** product industries are bullying the enterprise products present are not fast consumables?
"400 million. "Red Bull Group has a lot of money, and their functional drinks are also fast consumables, so they will increase the price by 100 million as soon as they open their mouths.
"420 million. ”
"450 million. ”
"480 million. ”
Although cars, home appliances, mobile phones, medicines, cosmetics and the like are also consumables, after all, they are not like milk and drinks that can be drunk every day, and you can drink several bottles a day.
In the end, the exclusive naming rights of "Run, Brother" were auctioned by the wealthy Red Bull Group at a super high price of 1.26 billion!
With the auction of advertising space one by one, this time the advertising promotion of "Running Brother" has created a record of 3.01 billion sky-high advertising costs, dare to ask the most gold-absorbing variety show in China, who else is there besides "Running Brother"?