Chapter 34: Watches

Time is like a machine that never stops, it keeps going without the slightest pause. It has been two months since Shen Danqing released the task of producing watches. Finally, the good news came that deep ultraviolet laser technology has been successfully studied. As long as the theory is broken through, mass production technology is the strength of Changsheng Seiko. So far, Changsheng Seiko has reached the forefront of the world in precision technology. Therefore, when Changsheng Seiko obtained the deep ultraviolet laser positioning technology, the laser generator and laser sensor were as fast as blister splitting, and the required equipment was immediately manufactured. Now it's all that remains to assemble.

In terms of mechanical assembly technology, countries have always cherished their own skills

, as the finale. China has also rated a national treasure grade eight fitters, but today Shen Danqing wants to break this tradition. Of course, he is not exempt from vulgarity, and he will also cherish his skills.

First of all, he used special measuring instruments in the constant temperature and dust-free factory to determine the absolute water level. Then use enough precision laser locator to determine the length, width, and height. Construct a controlled virtual grid space. A precision CNC robotic arm is installed on the periphery of this space.

Another important step is to design the mechanical assembly program. This is no more difficult with the help of a computer than training an eighth-level fitter.

The machinery assembled by this method will never leave the slightest scratch on the important parts, and it is impossible to put it on the precision at once when manually assembling, and it will leave scratches more or less. Even in terms of the tightness of the screws, it is far better than manual labor through precise calculations.

In fact, mankind has entered the era of electronic industrial revolution, and Shen Danqing and Changsheng Seiko have stepped into this era one step ahead of others. The next technological revolution is the network revolution, which will be very short-lived, and will enter the era of intelligent industrial revolution. At that time, human work will be replaced by intelligent robots, and thus enter a highly developed socialist society. The next technological revolution is the era of the biotechnology revolution, when it is possible for humanity to attain immortality.

After several days of constant experimentation and tuning. Shen Danqing ordered the official trial production of a watch. The whole trial production process does not use manual labor, except for the quality inspection link. And it doesn't use your hands, you just need to look carefully with your eyes. The trial of the first watch is, of course, Shen Danqing. When he got it in his hands, it was the first thing he saw

, and other mechanical watches are useless in the slightest, and if you look closely, you can see that there is no time nut and no trademark. It turned out that Shen Danqing thought of a few ideas when he was in the middle

。 In fact, there are trademarks, but they are not visible to the naked eye. On the top and bottom of the watch, the three-dimensional trademarks of wild wolves and colorful butterflies are engraved using nano laser engraving technology. Full of black technology. In addition, due to the high precision of the machining technology used, the hidden timing nut cannot be seen by the human eye at all, and it looks natural at a glance.

In addition, there is also an original black technology created by him, the outside of the watch, including the strap and sapphire glass, all of which have been nano-quenched and tempered on the surface. It is also said that it can permanently prevent rust and never stain dirt, including oil, water, ink, etc. This is because the atomic density on the surface of the watch is much greater than the molecules of the above-mentioned substances. Because of this, the tightness of its surface atomic structure is much greater than its original material, and it is difficult for free oxygen molecules in nature to combine with it, so as to achieve the purpose of permanent anti-embroidery.

Shen Danqing looked at this ordinary, simple and fashionable watch, his heart was excited, and he didn't feel bored at all after staring at it for a long time. He knows that with just a few high-tech things it contains, he can be proud of the world, and he has full confidence in its best-selling products. However, it is necessary to carefully study the positioning of the price. There's a lot of learning in that.

Therefore, Shen Danqing held a meeting on the issue of mass production and product price positioning in the ultra-precision division of Changsheng Seiko. The management of Changsheng Seiko, all the technical department and all the sales department attended the meeting.

The first thing to discuss was the issue of mass production, combined with everyone's opinions, Shen Danqing thought about it for a long time, and finally set it at an annual output of 100,000 yuan, which everyone has no opinion. The second issue is price positioning. The people in the technical department thought that it should be priced at 200,000 yuan, and they were referring to the price point of Swiss famous watches. They consider their watches to be far superior to Swiss watches in terms of technology and precision. The people in the sales department disagreed, they thought that a well-known watch, the price of 200,000 could not be agreed by anyone. No matter how skilled you are. So they thought it should be priced at 10 thousand. After listening to the opinions of all parties, Shen Danqing considered the economic level and human nature of developed countries, and finally made a decision at 58,800 yuan, just nearly 10,000 US dollars. He believes that high-end watches, as luxury goods, have the function of storing and currency as a store of value, and the price is too low to lose the value of collectibles. If the price is too high, there will be too few buyers, and it will become an embarrassing situation that the sales are not good. In the end, Shen Danqing gave an order and quickly put it into production.

Zhang Tingdong is living a very happy life now. The products sold by NB Trading Co., Ltd. have no rival in the same type of goods. The sales promotion went very smoothly, and even the advertising and marketing expenses were very small. The only pity is that the boss is not in favor of mass sales. He is only willing to sell 20% of the total market, and he refuses to go any higher. Thinking of this, he couldn't help but want to vomit, there are people in the world who don't want to make money even if they have money.

In fact, Shen Danqing has his reasoning, he heard the famous 28 law in his previous life, and he thinks it makes sense. With only a 20% share, you can earn high profits and avoid risks. Strategies such as sales strategy, price positioning, and product improvement can be flexibly adjusted. It can also avoid anti-monopoly investigations. It's really a few birds with one stone, the company is too large and has not been advocated by Shen Danqing. He believes that this will make the company lose its flexibility and initiative

Enterprises that are too large are often full of diseases and are not easy to manage. Shen Danqing: He agrees with Samsung Group's eco-circular enterprise system. There is no need to rely too much on the outside world

Sometimes it can be a lifesaver. When one side is in difficulty, all parties support it, and it is the most difficult enterprise to be defeated. Shen Danqing: He is moving towards this goal.

Just when Zhang Tingdong was thinking about it, Shen Danqing's phone called. It turned out that the boss had something to ask him to go to the mainland headquarters.

Zhang Tingdong didn't say a word, and immediately rushed to the mainland with his secretary. When I arrived in Huizhou, it was past the end of work. He had to stay at the hotel with his secretary, and he wanted to wait until the next day to see the boss.

At nine o'clock in the morning of the next day, when Zhang Tingdong rushed to Shen Danqing's office, Shen Danqing had already started working. He has always been a competent boss and has never been late or left early.

Seeing the boss Zhang Tingdong, he hurriedly spoke first: "Boss, you look for me." ”

Danqing immediately smiled when he saw him and said, "Mr. Zhang came so early! Some things are not clear on the phone, so I asked you to come in person." Because it's important. After speaking, he didn't wait for Zhang Tingdong to reply, and opened the drawer of the desk. From inside, take out two beautiful gift boxes wrapped in brocade. put it on the desk, and then said to him with a smile: "Mr. Zhang, take a look, this is our next product to sell." ”

Zhang Tingzhong didn't know why. He hurriedly stepped forward and opened one of the gift boxes. I saw a piece lying in the box with exquisite workmanship, shining with the unique brilliance of metal. He took it out and put it in his hand to look at it carefully, and the whole watch has a very simple design style, just like the design style of other products of Changsheng Investment Group. But if that's all he can't say, he's not sure. If so, he said to Shen Danqing: "Boss, although the watch is good-looking, the brand prestige of Swiss watches has long been deeply rooted in the hearts of the people. We have suddenly entered this industry, and it is difficult to open up sales! Unless we sell at a low price, I am not sure, please forgive me. ”

Shen Danqing still looked at him with a smile on his face, and only after a while did he say to him: "You take a closer look and find that there is a difference."

Zhang Tingdong was very puzzled after hearing this, but he still picked it up again and looked at it carefully, and after looking at it for a long time, he found that there was no difference except for the exquisite workmanship. He shook his head and said to Shen Danqing: "Boss, I didn't find anything."

Shen Danqing still said to him unhurriedly: "You take a closer look to see if there is a time adjustment nut and whether there is a brand trademark."

Zhang Tingdong looked carefully again, and this time with Shen Danqing's reminder, he found that there was really no time adjustment nut and brand trademark. So he asked Shen Danqing with doubts: "Boss, why is this?"

After hearing this, Shen Danqing immediately said with a proud face: "Because we have integrated a number of world-class processes on this watch, he can wear it for a lifetime without missing a second, and it also uses nano laser integrated engraving technology, ultra-precision process hidden technology, and nano surface treatment technology that you don't know." It keeps it shiny all the time, permanently rust-proof, and never stains. After speaking, he took out a magnifying glass, handed it to Zhang Tingdong and said to him: "Mr. Zhang, you take a magnifying glass and take a closer look." You can find it unique."

Zhang Tingdong didn't say much, took the magnifying glass and looked at it carefully. Sure enough, there is a lifelike three-dimensional wolf relief on the surface. Looking at the place where there should be a timing nut, I really saw a slight difference. So he asked puzzledly: "How do you take out the timing nut?"

Shen Danqing's pride has not subsided, and he seems to be honored to explain to him: "You can just take a sharp thing and put it on the top of the tuning nut and he can pop it out" In fact, this is Shen Danqing's inspiration from the device on the Apple mobile phone, but the design is more scientific, and there is no small hole.

Zhang Tingdong did as he said, and sure enough, he popped out the timing nut, and when he looked carefully, it turned out that there were Yin carvings in the place where the tuning nut was hidden. When the timing nut is pressed down on the alignment teeth, it is completely integrated, and the naked eye can not see the slightest flaw. As if it was meant to be a whole.

Zhang Tingdong carefully put the watch into the brocade box and lid it, and opened another brocade box. Inside lies a women's watch, looking at it with a magnifying glass, carved with a butterfly-like three-dimensional statue depicted in simple lines. He knew that the other techniques must be the same, just different styles. just put the lid on, and then asked Shen Danqing: "Boss, how much do we need to sell." ”

Shen Danqing still smiled and said: "Our price is 58,800 yuan, which is about 10,000 US dollars." How's it going, do you have the confidence to sell?"

When Zhang Tingdong heard the boss ask him, his body immediately straightened up and said loudly: "Boss, I am sure, I am absolutely sure of such a good product." ”

After hearing this, Shen Danqing didn't wait for him to make more bold statements, so he said to him: "Wait a minute, you can pick up the goods and go to Hong Kong! Now the production is not high, we will temporarily sell them in our own wild wolf store." Well, there you go."

Zhang Tingdong was absolutely full of confidence in this product this time, and he happily returned to Hong Kong.